N_PrEK Law and Ethics in Communication

University of Finance and Administration
Winter 2013
Extent and Intensity
2/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
JUDr. Dušan Hebort, Ph.D. (seminar tutor)
JUDr. Miloslav Šiler (seminar tutor)
Guaranteed by
JUDr. Miloslav Šiler
Department of Regional Development and Public Administration – Departments – University of Finance and Administration
Contact Person: Ing. Barbora Ptáčková
Timetable of Seminar Groups
N_PrEK/pMMO: each even Monday 12:15–12:59 M15, each even Monday 13:00–13:45 M15, each even Monday 14:00–14:44 M15, each even Monday 14:45–15:30 M15, D. Hebort
N_PrEK/pMPH: Mon 14:00–14:44 S01, Mon 14:45–15:30 S01, M. Šiler
N_PrEK/uM1aPH: Tue 8. 10. 17:30–19:00 S24, Tue 29. 10. 15:45–17:15 S21, Tue 19. 11. 15:45–17:15 S23, Tue 10. 12. 15:45–17:15 S21, M. Šiler
N_PrEK/uM1bPH: Tue 15. 10. 14:00–15:30 S21, Tue 22. 10. 17:30–19:00 S21, Tue 12. 11. 14:00–15:30 S21, Tue 3. 12. 14:00–15:30 S24, M. Šiler
N_PrEK/vMKL: Fri 25. 10. 17:15–18:45 K312, 19:00–20:30 K312, Fri 15. 11. 13:45–15:15 K312, 15:30–17:00 K312, M. Šiler
N_PrEK/vMMO: Sat 12. 10. 9:45–11:15 M21, 11:30–13:00 M21, Sat 26. 10. 9:45–11:15 M21, 11:30–13:00 M21, D. Hebort
N_PrEK/vMPH: Sat 16. 11. 9:45–11:15 S32, 11:30–13:00 S32, Fri 13. 12. 12:00–13:30 S23, 13:45–15:15 S23, M. Šiler
Prerequisites
There are no prerequisites for this course
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives
At the end of this course the student will be able to understand and explain the relationship of legal and ethical standards and the concept of ethics in marketing communications background.
Syllabus
  • 1_Ethics as legal, sociological and philosophical category. Comparison ethics and law 2_Protection human personality. The concept of personal data 3_Protection personality and media 4_Protection personality and press the right 5_Protection of personality and mass media 6_Media and Copyright 7_Freedom of speech, right to information 8_Economic competition. Market protection against unfair competition 9_Market economy and corruption. Public tender 10_Ethics in advertising, the Act on Regulation of Advertising 11_Protection of the weaker party relationship. Ethics in consumer relations 12_Ethics in human medicine. Protection of personality in human medicine
Literature
    required literature
  • MATES, Pavel. Ochrana soukromí ve správním právu. Praha: Linde, 2006.
  • Náhradní obsah: MUNKOVÁ, J. Právo proti nekalé soutěži. C. H. Beck, 1999
    recommended literature
  • MATES, Pavel, JANEČKOVÁ, Eva, BARTLÍK, Václav. Ochrana osobních údajů. Praha: Leges, 2012. ISBN 978-80-87576-12-0
  • PUTNOVÁ,A., SEKNICKA ,P.: Etické řízení ve firmě, Grada, Praha 2007, 168 str. ISBN 978 80247 162 3
  • DEVÁTÝ, S. -- TOMAN, P. Ochrana dobré pověsti a názvu právnických osob Praha Linde 1999 80-7201-169-3
  • WINTER, F. Právo a reklama v praxi Praha Linde 2007 978-80-7201-654-9
  • MATES, Pavel. Ochrana korespondence a telekomunikace ve správním právu. Právní rozhledy. 2003, vol. 2003, No 6, p. 281-285. ISSN 1210-6410. info
  • MATES, Pavel. Reklama a ochrana soukromí. Daňová a hospodářská kartotéka. 2003, vol. 2003, 14.-15., p. 140-144. ISSN 1210-6739. info
Teaching methods
Interpretation of s   practical examples and possibilities queries in   During the course, the emphasis on interactivity and focus of the course into practice. Lectures and seminars in full-time study; tutorials in part-time study; compulsory seminar participation is 75% in full-time study, compulsory tutorial participation is 50% in part-time study.
Assessment methods
The course is completed exam, which will take place in written form (final test with 60% of correct answers).
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
General note: Bb1.
Information on the extent and intensity of the course: 8 hodin KS/semestr.
The course is also listed under the following terms Winter 2011, Winter 2012, Winter 2014, Winter 2015, Winter 2016, Winter 2017, Winter 2018, Winter 2019, Winter 2020, Winter 2021.
  • Enrolment Statistics (Winter 2013, recent)
  • Permalink: https://is.vsfs.cz/course/vsfs/winter2013/N_PrEK