FIALA, Petr a Renata MAJOVSKÁ. MODELS OF CO-OPETITION. Online. In Gežík, Pavel. Proceedings of the International Scientific Conference QUANTITATIVE METHODS IN ECONOMICS Multiple Criteria Decision Making XXI. 1st ed. Bratislava: Letra Edu, 2022, s. 34-41. ISBN 978-80-89962-93-8.
Další formáty:   BibTeX LaTeX RIS
Základní údaje
Originální název MODELS OF CO-OPETITION
Název česky MODELS OF CO-OPETITION
Autoři FIALA, Petr (203 Česká republika, garant) a Renata MAJOVSKÁ (203 Česká republika, domácí).
Vydání 1st ed. Bratislava, Proceedings of the International Scientific Conference QUANTITATIVE METHODS IN ECONOMICS Multiple Criteria Decision Making XXI, od s. 34-41, 8 s. 2022.
Nakladatel Letra Edu
Další údaje
Originální jazyk angličtina
Typ výsledku Stať ve sborníku
Obor 50202 Applied Economics, Econometrics
Stát vydavatele Slovensko
Utajení není předmětem státního či obchodního tajemství
Forma vydání elektronická verze "online"
WWW URL
Organizační jednotka Vysoká škola finanční a správní
ISBN 978-80-89962-93-8
Klíčová slova česky Co-opetition; Business model; Game theory; Biform games
Klíčová slova anglicky Co-opetition; Business model; Game theory; Biform games
Příznaky Mezinárodní význam, Recenzováno
Změnil Změnila: Mgr. Jitka Štruncová, učo 38491. Změněno: 1. 9. 2022 08:06.
Anotace
Co-opetition is a business strategy that combines the advantages of competition and cooperation into new dynamic, which can be used to not only generate more profits but also to change nature of the business environment in benefit of users. The coopetition business model has PARTS of a business strategy - five dimensions a company can use to identify strategies that change the game: Players, Added value, Rules, Tactics, and Scope. The players are the firm, customers, suppliers, competitors and complementors, competitors whose products add value. The paper presents game theory models that represent the co-opetition concept. Traditional game theory is divided into non-cooperative and cooperative models. Biform games combine noncooperative and cooperative models. An important part of the biform game is to learn which conditions will influence the players to either compete or cooperate.
Anotace česky
Co-opetition is a business strategy that combines the advantages of competition and cooperation into new dynamic, which can be used to not only generate more profits but also to change nature of the business environment in benefit of users. The coopetition business model has PARTS of a business strategy - five dimensions a company can use to identify strategies that change the game: Players, Added value, Rules, Tactics, and Scope. The players are the firm, customers, suppliers, competitors and complementors, competitors whose products add value. The paper presents game theory models that represent the co-opetition concept. Traditional game theory is divided into non-cooperative and cooperative models. Biform games combine noncooperative and cooperative models. An important part of the biform game is to learn which conditions will influence the players to either compete or cooperate.
VytisknoutZobrazeno: 20. 6. 2024 22:16