B 2010

Moderní marketingová komunikace

PŘIKRYLOVÁ, J and H JAHODOVÁ

Basic information

Original name

Moderní marketingová komunikace

Authors

PŘIKRYLOVÁ, J and H JAHODOVÁ

Edition

Praha, 2010

Publisher

Grada Publishing

Other information

Language

Czech

Type of outcome

Book on a specialized topic

Country of publisher

Czech Republic

Confidentiality degree

is not subject to a state or trade secret

Organization unit

University of Finance and Administration

ISBN

978-80-247-3622-8

Keywords (in Czech)

marketing; marketingová komunikace
Changed: 27/1/2012 15:09, PhDr. Petr Váňa
Displayed: 27/7/2025 05:33