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2011
Social context of marketing communication – as subject matter of sociology
ZICH, František
Basic information
Original name
Social context of marketing communication – as subject matter of sociology
Edition
Praha, Marketing Communications / Modern Educational Methods in Teaching Marketing Communications in Tertiary Education, 9 pp. 2011
Publisher
Vysoká škola finanční a správní, o.p.s.
Other information
Type of outcome
Proceedings paper
Country of publisher
Czech Republic
Confidentiality degree
is not subject to a state or trade secret
Organization unit
University of Finance and Administration
Tags
International impact
Links
OP 7728, plan (intention).
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