J 2012

On the theme of marketing communication side effects

ZICH, František

Basic information

Original name

On the theme of marketing communication side effects

Edition

Communication Today, Trnava, Univerzita Cyrila a Metoda v Trnave, 2012, 1338-130X

Other information

Language

English

Type of outcome

Article in a journal

Field of Study

Literature, mass media, audio-visual activities

Country of publisher

Slovakia

Confidentiality degree

is not subject to a state or trade secret

Organization unit

University of Finance and Administration

Tags

International impact, Reviewed
Changed: 22/2/2013 09:11, Šárka Kolouchová, DiS.