D
2015
Eye tracking as a method of getting feedback in Neuromarketing
ROSENLACHER, Pavel and Jaromír TICHÝ
Basic information
Original name
Eye tracking as a method of getting feedback in Neuromarketing
Edition
London, Proceedings of the 3rd CER Comparative European Research Conference - International Scientific Conference for PhD Students of EU Countries, 2015
Publisher
Sciemcee Publishing
Other information
Type of outcome
Stať ve sborníku
Confidentiality degree
není předmětem státního či obchodního tajemství
Publication form
storage medium (CD, DVD, flash disk)
Organization unit
University of Finance and Administration
Tags
International impact, Reviewed
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