D 2014

The possibilities of the use of modern technologies for the innovation of marketing communication activities of universities

PETRŮ, Naděžda

Basic information

Original name

The possibilities of the use of modern technologies for the innovation of marketing communication activities of universities

Authors

PETRŮ, Naděžda

Edition

Znojmo, Nové trendy 2014, p. 186-193, 8 pp. 2014

Publisher

Soukromá vysoká škola ekonomická Znojmo

Other information

Language

English

Type of outcome

Proceedings paper

Field of Study

50200 5.2 Economics and Business

Country of publisher

Czech Republic

Confidentiality degree

is not subject to a state or trade secret

Organization unit

University of Finance and Administration

ISBN

978-80-87314-67-8

Tags

Links

SVV 7427, research and development project.
Changed: 5/8/2015 09:50, Mgr. Patricie Štruncová