J
2015
Researching of socially responsible behaviour in selected companies and organizations through their corporate websites
KUNZ, Vilém, M. FERENCOVÁ, Štěpánka HRONOVÁ and Martin SINGER
Basic information
Original name
Researching of socially responsible behaviour in selected companies and organizations through their corporate websites
Authors
KUNZ, Vilém (203 Czech Republic, belonging to the institution), M. FERENCOVÁ (203 Czech Republic), Štěpánka HRONOVÁ (203 Czech Republic) and Martin SINGER (203 Czech Republic, belonging to the institution)
Edition
Polish Journal of Management Studies, Czestochowa, Czestochowa University of Technology, 2015, 2081-7452
Other information
Type of outcome
Článek v odborném periodiku
Field of Study
50000 5. Social Sciences
Country of publisher
Poland
Confidentiality degree
není předmětem státního či obchodního tajemství
RIV identification code
RIV/04274644:_____/15:#0000094
Organization unit
University of Finance and Administration
Keywords in English
corporate social responsibility; marketing communication/s; CSR reporting; areas of CSR; internet; corporate website/s; sustainability
Tags
International impact, Reviewed
V originále
The Czech Republic has encountered the move towards CSR as well and the topic is currently getting centre stage. Partially, it is due to the country’s accessionto the European Union where CSR represents one of the fundamental issues receiving a long-term support. Thougha number ofstudieson CSR and its application in business practice have been implemented in CR, none of them have complexly captured the Internet use (corporate websites in particular) for communication about CSR. Trying to bridge the gap, this article brings the most current findings from the research carried out through February to March 2015.
Displayed: 16/11/2024 14:22