Detailed Information on Publication Record
2017
HOW TO EVALUATE INTENSITY OF A FIRM´S DEVELOPMENT
WAWROSZ, PetrBasic information
Original name
HOW TO EVALUATE INTENSITY OF A FIRM´S DEVELOPMENT
Name in Czech
Jak lze hodnotit intenzita firemního vývoje
Authors
Edition
Zlín, FINANCE AND PERFORMANCE OF FIRMS IN SCIENCE,EDUCATION AND PRACTICE, p. 1167-1178, 12 pp. 2017
Publisher
Univerzita Tomáše Bati
Other information
Language
English
Type of outcome
Stať ve sborníku
Field of Study
50200 5.2 Economics and Business
Country of publisher
Czech Republic
Confidentiality degree
není předmětem státního či obchodního tajemství
Publication form
electronic version available online
References:
Organization unit
University of Finance and Administration
ISBN
978-80-7454-653-2
UT WoS
000471174000092
Keywords (in Czech)
firemní produktivita, efektivnost, procesní a organizační inovace, intenzita, extenzita
Keywords in English
Company productivity; efficiency; process and organizational innovation; intensity; extensity
Tags
Změněno: 26/7/2022 13:06, Mgr. Jitka Štruncová
V originále
The paper suggests a method for evaluating process and organizational innovation which does not require a great amount of input information—only data about company costs and revenues, which are, at least for the management of a company, easily accessible. The outputs of the method are the values of the dynamic parameter of intensity and the dynamic parameter of extensity. The first one evaluates the share of change in intensive factors on a firm’s development, whereas the second one fulfils the same function for change in extensive factors. The parameters are able to describe all possible types of firm development, which are summarized in the paper. The proposed methodology is applied to Nike that is seen as an innovative company. Our analysis, however, shows that the development of most of Nike is based on extensive factors.
In Czech
Článek představuje metodu, která unožňuje zhodnotit, zda se firma vyvíjí intenzivně nebo extenzivně.