Marketingová komunikace podniku s médii – I

ČÍRTEK, Pavel and Milan KAŠÍK

1. vyd. Praha, 113 pp. 2008

Vysoká škola finanční a správní

Czech

Teaching aids, texts (including individual chapters in textbooks)

Literature, mass media, audio-visual activities

Czech Republic

is not subject to a state or trade secret

978-80-7408-008-1