Number of results: 1352

Results of the selected field of study PMK Marketing Communication (Bachelor's degree programme, full-time study mode, single-subject)
Faculty
University of Finance and Administration
Field of Study/plan
VSFS - Economics and Management: Marketing Communication
include only defended theses

Horňáková, Andrea

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2019

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: The effect of displaying women in advertising on the consumer buying behaviour

Horňáková, Dominika

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2015

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Attitudes of the Czech population to advertising

Horský, Jan

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2011

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Elektronic marketing - E-shop and its creation, operation and termination

Horský, Matyáš

(awarded the degree Bc.)

Bachelor's Studies, University of Finance and Administration, 2009

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Marketing of small - scale enterprise

Hořínková, Adéla

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2013

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: 2012 U.S. Presidential Election in New Media - A Study in Political Marketing

Houbová, Kristýna

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2010

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: The method of argument-persuasion in advertising- Advertising campaign for the launch of a new perfume on the market

Houdková, Barbora

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2016

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Marketing Communication Mix of the Chosen Company - Product

Houdková, Lucie

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2018

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Marketing Communication of a Professional Sports Club

Houska, Tomáš

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2023

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: The effect of copywriting from perspective of psychology

Houšková, Sandra

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2013

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Strenghts and Weaknesses of the Implementation of Marketing Strategy in Businesses

Hovorka, Martin

(awarded the degree Bc.)

Bachelor's Studies, University of Finance and Administration, 2009

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Tools of marketing mix during establishing of the mark „new“ Bonton to the broadcasting market

Hrabačková, Monika

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2013

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Corporate Culture and Internal Communication in Vaillant Group Czech

Hrabčáková, Klára

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2018

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: The Effect of Advertising Slogan on the Consumer Buying Decision Process

Hradcová, Denisa

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2016

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Marketing communication of the brand M.A.C. on the market of cosmetic products

Hradecká, Markéta

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2021

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Influence of marketing communication on lifestyle of young generation

Hradecká, Veronika

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2016

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Marketing communication mix of the selected company or the product

Hradečná, Radka

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2014

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: The market segmentation and customer behaviour

Hrachovcová, Anna

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2016

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Proposal and the evaluation marketing campaign selected product or firms

Hranáčová, Kristýna

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2015

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Symbolic capital as a part of postmodern lifestyle

Hraničková, Lucie

(the defence was successful)

Bachelor's Studies, University of Finance and Administration, 2012

Programme: Economics and Management
Field of Study: Marketing Communication
Bachelor's thesis: Internet communication