Number of results: 163

Results of 3 selected fields/plans of study
Field of Study/plan
VSFS - Marketing Communication: Marketing Communication
include only defended theses

Čech, Ondřej

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Personality typology and attitude to vaccination on Covid-19

Červenka, Jakub

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Building corporate identity using marketing mix tools

Červenková, Jitka

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Sales promotion of healthy products in a selected retail chain

Červený, Zdeněk

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Use of Situation analyses in strategic planning

Červinková, Michaela

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: The impact of temperament on consumer behavior

Dauzova, Amina

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: History and Present of Consumer Culture - Social and Psychological Aspects of Modern Consumption

Dobiášová, Veronika

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Marketing Communication of an E-shop (www.vsenabadminton.cz)

Dolejší, František

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Advertising to Facebook Users as a Target Group

Dolejší, Jaroslava

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Group identity and consumer culture

Doležal, Filip

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Consuming hedonism and the pursuit of happiness in the welfare society

Ducháč, Dominik

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Sales Support for the Small Breweries in the Czech Republic

Ducháčová, Gabriela

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Building a corporate identity using the tools IMK

Dvoryadkina, Valeriya

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: The impact of advertising on the market of luxury goods

Dvořák, Tomáš

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Attitudes of the Czech public to advertising

Dvořáková, Sára

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Three types of persuasive communication – expert trust, motivation, and fear (case study)

Eliášová, Ivana

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Discounts and brand management

Fajstavrová, Marie

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Marketing Communication in Startup Environment

Fasanya, Oluwaseun Adekola

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Instagram: Exploration of Visual Brand communication & Transformational advertising

Fidlerová, Marcela

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Observation in Marketing Research

Fiedler, Lucia

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Factors influencing purchasing decisions of Czech consumers