Number of results: 163
Results of 3 selected fields/plans of studyTereková, Michaela
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Emotional marketing and personality typology
Tesařová, Michaela
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Product placement on blog and the level of its awareness by the consumer
Titova, Mariia
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: The process of commodification in contemporary consumer culture. Commodifying space using the example of the Svabin site: developing a strategy for the chosen territory and business unit
Tomanová, Eva
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: The Selection of the Media Content by the GenZ with the Emphasis on Advertising
Topičová, Šárka
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Building a corporate identity of the chosen company using the tools IMC
Tuček, Martin
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Key factors for successful implementation of the Industry 4.0 concept in the Czech Republic
Tykal, Jaromír
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: CRM in Theory and Practice
Urbanová, Monika
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Design of integrated marketing communication for the Prague Zoo
Vajner, Jan
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Customer's attitude to the electromobility in the Czech Republic
Válek, David
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: CRM and the Role of Data Analysis in a Modern Marketing Approach
Veber, Jiří
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Social Responsibility of Sports Organizations
Veryovkina, Darya
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Ethical Marketing in focusing on Greenwashing
Voborská, Tereza
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Promotion of music festivals in the Czech Republic
Volicerová, Karin
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: The spa triangle in UNESCO: challenges for marketing communication and destination management
Votrubová, Andrea
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Marketing in the field of shared economy in the real estate sector
Vytiska, Vratislav
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Repositioning of Czech Post: a Case Study „New Post 2022+“
Weisová, Milada
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: The meaning and role of the logo in marketing communication
Woznicová, Tereza
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Political marketing of the regional election subject
Yuskov, Nikita
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: Competing with Gigants. Survival Strategies for Local Companies in Global Market.
Zachová, Magdaléna
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023
Programme: Marketing CommunicationStudy plan: Marketing Communication
Master's thesis: The usage of personality typology in emotional marketing