Theses on a related topic (having the same keywords):

marketingovy mix, marketingova strategie, air transportation, podpora prodeje, osobni prodej, letecka spolecnost. marketing, marketing strategy, reklama, service, konkurencni vyhoda, marketing mix, promotion, distribuce, marketingova komunikace, competitive advantage, airlines., marketing, vyrobek, konkurence, letecka doprava, place, advertising, sales promotions, personal selling, cena, price, competition, sluzba, public relations, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

4201.
Ujfaluši, Kateřina maiden name: Juriková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Rozbor cílových skupin a efektivnosti jejich oslovení vybraným médiem | Theses on a related topic Display description

4202.
Ulbert, Jakub
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mystery shopping | Theses on a related topic

4203.
Ulbrich, Petr
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu - děti a mládež | Theses on a related topic

4204.
Ulbrich, Petr
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Nástroje a formy marketingu institucí EU | Theses on a related topic

4205.
Uldrichová, Aneta
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení efektivity event kampaně | Theses on a related topic

4206.
Ulíková, Věra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prezentace neziskových organizací a efektivní získávání finančních prostředků | Theses on a related topic

4207.
Ulíková, Věra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Hlavní principy etických kodexů reklamy u nás a ve světě | Theses on a related topic

4208.
Unruh, Richard
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha výzkumu trhu v marketingové strategii a systému informací - specificky metoda Mystery shopping | Theses on a related topic

4209.
Uramová, Nikola
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Myšlení a reklama | Theses on a related topic

4210.
Urbaníková, Petra
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

4211.
Urbánková, Petra maiden name: Slezáková
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podíl reklamy na problémech soudobého způsobu života společnosti | Theses on a related topic

4212.
Urbanová, Monika maiden name: Mochnáčová
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing kulturních a sociálních institucí | Theses on a related topic

4213.
Urbanová, Monika maiden name: Mochnáčová
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Návrh integrované marketingové komunikace pro Zoo Praha | Theses on a related topic

4214.
Uváčiková, Mária
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing turistického potenciálu Bratislavy | Theses on a related topic

4215.
Vacek, Antonín
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Základní umělecké školy Ústeckého regionu a jejich postavení na trhu vzdělávacích služeb | Theses on a related topic

4216.
Vacek, Libor
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Dopady současné světové ekonomické krize na podniky | Theses on a related topic

4217.
Vacková, Markéta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky využívané v reklamě k přilákání pozornosti spotřebitele | Theses on a related topic

4218.
Václavík, Jan
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán pro zahájení aktivit v oblasti pohostinství - kavárna | Theses on a related topic

4219.
Václavík, Petr
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Jak zvládnout propouštění zaměstnanců z hlediska vztahů s médii a veřejností (public relations) | Theses on a related topic

4220.
Václavík, Petr
Faculty: University of Finance and Administration
Year: 2016, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Focus Group v marketingovém výzkumu | Theses on a related topic

4221.
Vaculíková, Monika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Rozvoj cestovního ruchu se zaměřením na region Šumava | Theses on a related topic
Master's thesis defence: Rozvoj cestovního ruchu se zaměřením na region Šumava | Theses on a related topic
Master's thesis defence: Rozvoj cestovního ruchu se zaměřením na region Šumava | Theses on a related topic

4222.
Vácha, Jan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Online marketingová strategie vybrané zdravotní pojišťovny v České republice | Theses on a related topic

4223.
Vachalová, Šárka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Krajní pravice v České republice po roce 1989 | Theses on a related topic
Bachelor's thesis defence: Krajní pravice v České republice po roce 1989 | Theses on a related topic
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

4224.
Vaisová, Adéla
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová komunikace jako nástroj řízení spotřebního chování lidí | Theses on a related topic

4225.
Vajdík, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Analýza silných a slabých stránek činnosti podnikatelského subjektu | Theses on a related topic

4226.
Vajdík, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Změny v preferencích tištěných a elektronických médií v ČR za posledních 20 let | Theses on a related topic

4227.
Vajdík, Tomáš
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Finance / Finance
Master's thesis defence: Zlepšení finanční gramotnosti v České republice | Theses on a related topic

4228.
Vajner, Adam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Multilevel marketing | Theses on a related topic

4229.
Vála, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociologie marketingové komunikace a formy životního stylu | Theses on a related topic

4230.
Valášková, Michaela
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv země původu produktů na jejich prodejnost | Theses on a related topic

4231.
Válek, David
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Rétorika marketingové komunikace | Theses on a related topic

4232.
Válek, David
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: CRM a úloha analýzy dat v moderním marketingovém přístupu | Theses on a related topic

4233.
Válek, Jaromír
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vlivy a dopady "protikuřáckého zákona" na změnu chování spotřebitelů a prostředí restaurací v ČR | Theses on a related topic

4234.
Valek, Luka Martin
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Životní cyklus produktu | Theses on a related topic

4235.
Valentková, Klára
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proces budování značky Apple, Inc. a faktory, které ho ovlivňují | Theses on a related topic

4236.
Valentová, Hana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Silné a slabé stránky uplatňování marketingové strategie v podnicích | Theses on a related topic

4237.
Valentová, Hana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Porovnání dopadu uplatňování marketingové strategie ve sledovaných podnicích | Theses on a related topic

4238.
Valentová, Linda
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Social, legal and ethical problems of the Direct Marketing | Theses on a related topic

4239.
Valešová, Linda
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Online Marketing jako podpůrný kanál prodeje | Theses on a related topic

4240.
Valueva, Daria
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Využití umělé inteligence v řízení vztahů se zákazníkem v marketingu | Theses on a related topic

4241.
Vandasová, Zuzana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Specifika propagace chemických produktů na veletrzích v České republice | Theses on a related topic

4242.
Vandasová, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Věrnostní programy a jejich komunikační potenciál pro oblast chemických produktů | Theses on a related topic

4243.
Vaněček, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komplexní propagace produktů a značky ve firmě Baťa | Theses on a related topic

4244.
Vaněrková, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Krizová komunikace firmy Výtahy Vaněrka | Theses on a related topic

4245.
Vanina, Yekaterina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Operativní finanční řízení společnosti | Theses on a related topic

4246.
Vaňková, Daniela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt učebního textu pro výuku marketingu stánkového prodeje | Theses on a related topic

4247.
Vaňková, Michaela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Etnomarketing | Theses on a related topic

4248.
Vaňková, Zuzana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podprahové vnímání jako jeden z protizákonných nástrojů reklamy | Theses on a related topic

4249.
Váňová, Petra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Direkt marketing - šíření reklamy přes internet | Theses on a related topic

4250.
Vanžurová, Jana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvůrčí postupy multimediálních prezentací | Theses on a related topic