Theses on a related topic (having the same keywords):

podpora prodeje, masova media, sales promotion, reklama, marketingova komunikace, osobni prodej loyalty programs, mass media, advertising, personal selling, marketingovy komunikacni mix, marketing communication, vernostni program, public relations, marketing communication mix

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2051.
Petrželka, Karel
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Role moderátora AV projektů v podnikové komunikaci (VSFS NEWS MAGAZIN) | Theses on a related topic Display description

2052.
Pidrmanová, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tematizace promotion vybraného produktu (podniku) | Theses on a related topic

2053.
Piedová, Lucie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Taktické scénáře prodejní komunikace v podmínkách areálu mezinárodních letišť | Theses on a related topic

2054.
Piedová, Lucie
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Blog jako marketingový projekt | Theses on a related topic

2055.
Pichová, Veronika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mediální ukazatele reklamní kampaně při plánování a realizaci | Theses on a related topic

2056.
Pikna, Pavel
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Klamavá reklama | Theses on a related topic

2057.
Pilmaierová, Eva
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication & Bachelor of Science in Business Administration
Bachelor's thesis defence: Marketing in Public Space | Theses on a related topic

2058.
Pitor, Martin
Faculty: University of Finance and Administration
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Možnosti sběru dat z telefonických center péče o zákazníky a jejich využití v marketingu | Theses on a related topic

2059.
Pivničková, Jana
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu – senioři | Theses on a related topic

2060.
Pivoňková, Miroslava maiden name: Pelantová
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový mix | Theses on a related topic

2061.
Plachká, Iveta
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí jako silného nástroje marketingu | Theses on a related topic

2062.
Plíhal, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Činnost neziskové organizace a sociální marketing | Theses on a related topic

2063.
Plotnikova, Anastasiia
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reality show. Medializace, Marketizace a Celebritizace
Bachelor's thesis defence: Marketingová strategie vybraného podniku. | Theses on a related topic

2064.
Pobežalová, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: PR - efektivní řízení komunikace při zavádění nového produktu na trh | Theses on a related topic

2065.
Podařil, Petr
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Produkt jako zdroj konkurenční výhody | Theses on a related topic

2066.
Podlenová, Darina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama a její účinnost | Theses on a related topic

2067.
Podlenová, Darina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Budování značky zaměstnavatele | Theses on a related topic

2068.
Podoubská, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh optimalizace výběru nástrojů marketingové komunikace obchodního centra | Theses on a related topic

2069.
Pogorelova, Zhanna
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt marketingové komunikace modelky jako produktu modelingové agentury | Theses on a related topic

2070.
Pokorná, Klára
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití celebrit v marketingové komunikaci | Theses on a related topic

2071.
Pokorný, Ondřej
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Interní komunikace ve společnosti Tesco Stores ČR, a.s. | Theses on a related topic

2072.
Pokutová, Klára
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Budování corporate identity pomocí nástrojů marketingové komunikace | Theses on a related topic

2073.
Poláková, Nikola
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vznik a vývoj inzerce v České republice | Theses on a related topic

2074.
Polášková, Kateřina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace vybraného televizního pořadu | Theses on a related topic

2075.
Pölderlová, Christine
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace cestovních kanceláří zaměřených na golfovou turistiku | Theses on a related topic

2076.
Pölderlová, Christine
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh a realizace krizového komunikačního plánu vybraného zdravotnického zařízení | Theses on a related topic

2077.
Poledná, Barbora
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Elektronická média a jejich vliv na životní styl a hodnotovou orientaci jedince | Theses on a related topic

2078.
Poliaková, Monika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Regulace reklamy humánních léčivých přípravků v ČR a SR | Theses on a related topic

2079.
Polláková, Nikola
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv chování prodavačů na vytváření image firmy | Theses on a related topic

2080.
Polonyi, Jindřich
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a volební kampaně politických stran a hnutí ve Vrchlabí | Theses on a related topic

2081.
Polonyi, Jindřich
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová strategie společnosti Nissan na ruském trhu | Theses on a related topic

2082.
Ponikelská, Michaela Rozálie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Public relations při řešení krizové komunikace | Theses on a related topic

2083.
Pop, Roman
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt reklamní kampaně pro vybraný produkt podnik | Theses on a related topic

2084.
Popelářová, Ivana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Postavení PR a reklamy při budování nové značky | Theses on a related topic

2085.
Popelková, Iveta
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití nástrojů PR v marketingové komunikaci | Theses on a related topic

2086.
Potapenko, Yelyzaveta
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace vybrané společnosti | Theses on a related topic

2087.
Práger, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Štěstí na prodej - význam působení marketingových komunikací na představy o štěstí | Theses on a related topic

2088.
Preiss, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Rozbor image vybrané firmy | Theses on a related topic

2089.
Prejzová, Barbora
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Tvorba image komerční organizace | Theses on a related topic

2090.
Prchalová, Denisa
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Prezentace neziskových organizací v médiích | Theses on a related topic

2091.
Prchlík, Jakub
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

2092.
Prix, Tomáš
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics
Bachelor's thesis defence: Herní framework pro Android | Theses on a related topic

2093.
Procházková, Aneta maiden name: Zelená
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingová komunikace ve vybrané organizaci | Theses on a related topic

2094.
Procházková, Pavlína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Měření účinnosti reklamního sdělení na psychiku a chování spotřebitele | Theses on a related topic

2095.
Prokhorov, Ivan
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

2096.
Prokipchuk, Vladyslava maiden name: Trofymova
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kampaně a nejčastější chyby v kampani | Theses on a related topic

2097.
Prokopová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Implementace informačního systému ve firmě ALFA International s.r.o. | Theses on a related topic

2098.
Prokopová, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh optimalizace výběru nástrojů marketingové komunikace | Theses on a related topic

2099.
Prokůpková, Dominika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Uplatnění absolventů oboru Marketingová komunikace na trhu práce | Theses on a related topic

2100.
Průšková, Aneta
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Osobnosti soudobé české audiovizuální reklamní tvorby | Theses on a related topic