Theses on a related topic (having the same keywords):

services, procesy, marketingovy komunikacni mix sluzeb, direkt marketing, event marketing, marketing communication mix of services, communication strategy, podpora prodeje, osobni prodej, processes, sales promotion, komunikacni strategie, propagace, reklama, marketingovy mix sluzeb, produkt, promotion, people, sluzby, distribuce, komunikacni proces, materialni prostredi, lide, place, advertising, personal selling, direct marketing, cena, marketing mix of services, price, communication strategy., public relations, komunikacni strategie. services, product, physical evidence, process of communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2451.
Špitálská, Kateřina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Vliv online a offline komunikačních aktivit na rodinný podnik působící v oblasti služeb | Theses on a related topic Display description

2452.
Šprysl, Martin
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingových nástrojů na změnu postoje zákazníků | Theses on a related topic

2453.
Šreiberová, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Žena jako sexuální objekt v soudobé české reklamě | Theses on a related topic

2454.
Šrein, Radovan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Svoboda projevu a její limity v marketingové komunikaci | Theses on a related topic

2455.
Šroub, Lukáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v neziskovém sektoru | Theses on a related topic

2456.
Štádlerová, Petra
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Formy etického podnikání | Theses on a related topic

2457.
Štanclová, Magdalena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Fitness jako součást zdravého životního stylu a jeho propagace | Theses on a related topic

2458.
Štandl, Filip
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zavádění nového produktu na trh | Theses on a related topic

2459.
Šťastná, Andrea
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

2460.
Šťastná, Zuzana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk, Finance and Risk, Finance and Risk)
Master's thesis defence: Logistické systémy v distribuci a obchodě | Theses on a related topic

2461.
Šťastný, Petr
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Public Relations jako možný prostředek k manipulace s veřejným míněním | Theses on a related topic

2462.
Štedráková, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Dočista do čista. Způsob argumentace a přesvědčování v TV reklamě na prací prášky a čistící prostředky | Theses on a related topic

2463.
Štefáčková, Ludmila
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Účetnictví malé firmy | Theses on a related topic

2464.
Štefánková, Anna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Moderní formy marketingové komunikace a jejich uplatnění v praxi | Theses on a related topic

2465.
Štefková, Tereza
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Dramaturgie a realizace reklamního spotu pro vybraný pivovar | Theses on a related topic

2466.
Šteflová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Zdravý životní styl a jeho propagace | Theses on a related topic

2467.
Štejnar, Jaromír
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Nízkorozpočtová on-line kampaň začínající společnosti Pandemic.cz | Theses on a related topic

2468.
Štěpánek, Roman
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský záměr na založení společnosti a jeho vyhodnocení | Theses on a related topic

2469.
Štětina, Vladislav
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: PR jako součást nákupního rozhodování spotřebitele | Theses on a related topic

2470.
Števůrková, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vztah sociální a marketingové komunikace | Theses on a related topic

2471.
Štiaková, Pavlína
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Efektivita nástrojů podpory prodeje ve vybraném maloobchodě | Theses on a related topic

2472.
Štorková, Monika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komparace přístupů PR na centrální úrovni a lokální úrovni v nadnárodní společnosti | Theses on a related topic

2473.
Štrombachová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Proces budování značky a faktory, které ho ovlivňují | Theses on a related topic

2474.
Štrosová, Lucie
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv typu osobnosti na pojetí marketingové komunikace | Theses on a related topic
Bachelor's thesis defence: Vliv typu osobnosti na pojetí marketingové komunikace | Theses on a related topic

2475.
Šulajová, Jana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Myšlení a reklama | Theses on a related topic
Master's thesis defence: Myšlení a reklama | Theses on a related topic

2476.
Šulcová, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingové postupy a jejich omezení z hlediska nekalé reklamy | Theses on a related topic

2477.
Šupková, Kateřina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Monitoring médií v praxi PR agentury | Theses on a related topic

2478.
Šustrová, Veronika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Logistické systémy v distribuci a obchodě | Theses on a related topic

2479.
Šuťák, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Regulace reklamy | Theses on a related topic

2480.
Šuťák, Martin
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Etický rozměr komunikace fenoménu sociálních sítí | Theses on a related topic

2481.
Švamberková, Klára
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje odborných časopisů | Theses on a related topic

2482.
Švarcová, Renáta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro dětské publikum | Theses on a related topic

2483.
Švarcová, Zuzana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Klamavá reklama | Theses on a related topic

2484.
Švec, Jiří
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Personální řízení v malé a (střední) firmě | Theses on a related topic

2485.
Švec, Ondřej
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Bachelor's thesis defence: Spotřební úvěry v době finanční krize u českých bank | Theses on a related topic

2486.
Tabačková, Jarmila
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová východiska pro efektivní hrací plán Hudebního divadla Karlín | Theses on a related topic

2487.
Takač, Petr
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sponzoring a jeho využití v propagaci organizace | Theses on a related topic

2488.
Talavašková, Denisa
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Postoje občanů k marketingu města Teplic | Theses on a related topic

2489.
Tamme, Karel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Maslowova hierarchie potřeb a její využití v segmentaci trhu a tvorbě reklamních sdělení | Theses on a related topic

2490.
Tankos, Alexandr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Spolupráce veřejného a soukromého sektoru na municipální úrovni | Theses on a related topic

2491.
Tausigová, Lenka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití nástrojů IMK při řízení malé firmy | Theses on a related topic

2492.
Tereková, Michaela
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Emoční marketing a typologie osobnosti | Theses on a related topic

2493.
Tesařová, Lenka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Možnosti a meze propagace mikroregionu Náměšťsko | Theses on a related topic

2494.
Tichá, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Založení podniku | Theses on a related topic

2495.
Tichá, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu | Theses on a related topic

2496.
Tikoo, Sugandha
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Social, legal and ethical problems of the Direct Marketing | Theses on a related topic

2497.
Todavčyč, Marjana
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Logistika vybrané firmy | Theses on a related topic

2498.
Tolar, Petr
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam sponzoringu pro Public relations | Theses on a related topic

2499.
Tolar, Petr
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití internetového marketingu vybraného podniku | Theses on a related topic

2500.
Toman, Jiří
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt a realizace marketingové strategie | Theses on a related topic