Theses on a related topic (having the same keywords):

marketingovy mix, zakaznik, targeting, segmentation, segmentace, positioning, swot analyza, market, data, stp metoda, produkt, marketing mix, stp method, segment, spotrebitel, data. marketing, marketing, customer, trh, swot analysis, consumer, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1851.
Suchánková, Gabriela
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Logistické systémy v distribuci a obchodě | Theses on a related topic Display description

1852.
Suchý, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

1853.
Suslova, Yelena
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku – projektová (analytická) studie | Theses on a related topic

1854.
Suttner, Bohumil
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam implementace PR do zdravotnických zařízení | Theses on a related topic

1855.
Sviták, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Uplatnění PPC systémů ve firemní marketingové komunikaci na internetu | Theses on a related topic

1856.
Svitavský, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace sportovního klubu | Theses on a related topic

1857.
Svoboda, Michal
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Návrh projektu Řízení vztahů se zákazníky pro firmu Bohemia Cargo s.r.o. | Theses on a related topic

1858.
Svoboda, Miroslav
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza prostředků podpory prodeje v oblasti provozu čerpacích stanic | Theses on a related topic

1859.
Svobodová, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Business
Bachelor's thesis defence: Alternativní řešení spotřebitelských sporů - mediace | Theses on a related topic

1860.
Svobodová, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Neuromarketing a reklama | Theses on a related topic

1861.
Svobodová, Tereza
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Faktory ovlivňující spotřební rozhodování v rámci české domácnosti | Theses on a related topic

1862.
Svobodová, Věra
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Nové výzvy v obchodní strategii firmy SCA Packaging (s využitím současných trendů v oblasti CRM) | Theses on a related topic

1863.
Sýkorová, Barbora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Komunikační mix | Theses on a related topic

1864.
Sýkorová, Zuzana
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marektingový mix | Theses on a related topic

1865.
Sztolarik, Ondřej
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Hodnocení efektivnosti investic na bázi dynamických metod finanční analýzy | Theses on a related topic

1866.
Šafář, Radek
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Motivace klíčových zákazníků k prosazování tržní strategie dodavatele | Theses on a related topic

1867.
Šafránková, Lada
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Analýza produktu z pohledu zákazníka a společnosti. Stanovení optimální podoby produktu na jednotlivých trzích | Theses on a related topic

1868.
Šámal, Václav
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podniková kultura firem | Theses on a related topic

1869.
Šámalová, Pavlína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza makroprostředí a mikroprostředí společnosti Fincentrum a.s. | Theses on a related topic

1870.
Šandor, Pavel
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Informatics / Applied Informatics
Master's thesis defence: Konkurenceschopnost a role manažera v řízení podniku | Theses on a related topic

1871.
Šebestová, Tereza maiden name: Holíková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing neziskové organizace (případová studie) | Theses on a related topic

1872.
Šepsová, Martina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Řízení a financování sociálního podniku Domov Sue Ryder | Theses on a related topic

1873.
Šestáková, Barbora
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Současné pojetí komplexní propagační akce | Theses on a related topic

1874.
Šetka, Miloš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Role hodnototvorného procesu zákazníka v celkovém marketingovém procesu společnosti - Případová studie společnosti Carrier chladicí technika CZ s. r. o. | Theses on a related topic

1875.
Ševčíková, Jindra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace v podniku Cosmetic Dent v sektoru služeb | Theses on a related topic

1876.
Šíla, Josef
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Porovnání marketingového mixu malé a velké firmy v oblasti maloobchodu | Theses on a related topic

1877.
Šilhánová, Iveta
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu (konkrétního výrobku nebo služby) a práce s ostatními součástmi marketingového mixu v jednotlivých etapách tohoto životního cyklu. | Theses on a related topic

1878.
Šilhánová, Martina
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: CSV jako součást marketingové komunikace | Theses on a related topic

1879.
Šimon, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Měření a hodnocení finanční stability a výkonnosti firmy | Theses on a related topic

1880.
Šimůnek, Jakub
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza silných a slabých stránek činnosti podnikatelského subjektu | Theses on a related topic

1881.
Šimůnek, Zdeněk
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické chování podniku coby konkurenční výhoda | Theses on a related topic

1882.
Škodová, Jana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Průzkum požadavků a spokojenosti zákazníků podniku | Theses on a related topic

1883.
Škopánová, Dita maiden name: Švehlová
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komerční obsahy v pořadech České televize | Theses on a related topic

1884.
Škopková, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Spotřebitelské soutěže vybrané společnosti | Theses on a related topic

1885.
Škvára, Tomáš
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Zhodnocení ekonomické efektivnosti investičního záměru | Theses on a related topic

1886.
Šlemendová, Iva
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kritéria výběru médií pro reklamní kampaň společnosti Tesco Stores ČR, a.s. | Theses on a related topic

1887.
Šlemendová, Iva
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Integrovaná marketingová komunikace - synergický efekt jednotlivých nástrojů | Theses on a related topic

1888.
Šmída, Karel
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics
Bachelor's thesis defence: Návrh komponenty informačního systému řízení výroby v podniku | Theses on a related topic

1889.
Šobotníková, Jana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky využívané v reklamě k přilákání pozornosti spotřebitele | Theses on a related topic

1890.
Šotka, Jiří
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Efektivní řízení nákupu analýza období 3 let vybraného podniku | Theses on a related topic

1891.
Šotolová, Markéta
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Strategické plánování malých a středních podniků | Theses on a related topic

1892.
Špačková, Renáta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Finanční plán společnosti | Theses on a related topic

1893.
Špinková, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Nekalé soutěžní jednání v rámci hospodářské soutěže | Theses on a related topic
Master's thesis defence: Nekalé soutěžní jednání v rámci hospodářské soutěže | Theses on a related topic

1894.
Špírek, Matouš
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development and Public Administration / Regional Development and Public Administration
Bachelor's thesis defence: Analýza vybrané vnitřní periferie v ČR | Theses on a related topic

1895.
Šprysl, Martin
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingových nástrojů na změnu postoje zákazníků | Theses on a related topic

1896.
Šrom, Kamil
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Vstup české firmy na irský klavírnický trh | Theses on a related topic

1897.
Šrubařová, Veronika
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Komparace vybraných společností poskytujících logistické služby | Theses on a related topic

1898.
Štamberková, Hana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Model zákaznické segmentace vybraného podniku | Theses on a related topic

1899.
Štancová, Barbora
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Průzkum potřeb a spokojenosti klientů firmy Kotlín | Theses on a related topic

1900.
Štanderová, Adéla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Nákupní chování vybraného spotřebitelského segmentu mládeže | Theses on a related topic