Theses on a related topic (having the same keywords):

campaign, marketeri, komercionalizace, reklama, firma, kampan, znacka, marketing, product placement, subkultura, business, marketers, advertising, subculture, culture, mark, kultura, commercialization

Keywords ordered alphabetically | Keywords ordered by occurrence rate

751.
Panfilova, Elena
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Úspěšnost využívání propagace národní produkce v marketingu | Theses on a related topic Display description

752.
Parmová, Monika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv masových médií a sponzoringu na výkonnost a výsledky atletů | Theses on a related topic

753.
Paroulek, Josef
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingový komunikační mix společnosti T-Mobile | Theses on a related topic

754.
Patera, Jiří
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Posouzení efektivnosti politického marketingu – rozbor konkrétní kampaně | Theses on a related topic

755.
Pavlíčková, Tereza
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Psychologické základy marketingu | Theses on a related topic

756.
Pecinovský, Jindřich
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Integrovaná marketingová komunikace statutárního města Kladna | Theses on a related topic

757.
Pechar, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Integrovaná marketingová komunikace - synergický efekt jednotlivých nástrojů | Theses on a related topic

758.
Pelešková, Štěpánka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Provozování rozhlasového a televizního vysílání | Theses on a related topic

759.
Pěničková, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití Product placementu v integrované marketingové komunikaci | Theses on a related topic

760.
Peroutková, Alice
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační mix firmy Makro Cash & Carry ČR s.r.o. | Theses on a related topic

761.
Peřtová, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama jako nástroj komunikace se zákazníky | Theses on a related topic

762.
Pestereva, Diana
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: YouTube jako nástroj ve vztahovém marketingu | Theses on a related topic

763.
Pešková, Denisa
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje na internetu se zaměřením na věrnostní programy | Theses on a related topic

764.
Pešková, Michaela
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Business plán pro start up a jeho vyhodnocení | Theses on a related topic

765.
Peterka, Martin
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing sportu - golf | Theses on a related topic

766.
Petr, Viktor
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Mediální trh v ČR, výhody a nevýhody jednotlivých médií v konkrétních podmínkách | Theses on a related topic

767.
Pilátová, Veronika
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Steve Jobs a jeho vliv na vývoj marketingové komunikace | Theses on a related topic

768.
Pilmaierová, Eva
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication & Bachelor of Science in Business Administration
Bachelor's thesis defence: Marketing in Public Space | Theses on a related topic

769.
Pinkavová, Nikola
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociální sítě jako prodejní nástroj | Theses on a related topic

770.
Pitašová, Alena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přesvědčování prostřednictvím emocí. Televizní kampaň „Nemyslíš, zaplatíš“ | Theses on a related topic

771.
Pivoňková, Miroslava maiden name: Pelantová
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový mix | Theses on a related topic

772.
Plachá, Sandra
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace jako nástroj řízení společenského chování lidí | Theses on a related topic

773.
Pleštilová, Karolína
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Integrovaná marketingová komunikace a využití nových médií | Theses on a related topic

774.
Podařil, Petr
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Produkt jako zdroj konkurenční výhody | Theses on a related topic

775.
Podařilová Havlíčková, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace Ministerstva zemědělství | Theses on a related topic

776.
Podlipná, Tereza
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: ČT ve vlastní reklamě. Audiovizuální self promotion televize veřejné služby | Theses on a related topic

777.
Podušková, Radka
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Racionální versus emoční aspekty v marketingové komunikaci | Theses on a related topic

778.
Pokorná, Klára
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologický rozměr působení značky | Theses on a related topic

779.
Pokorná, Petra
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Umělecké disciplíny v reklamě a jejich vzájemný přínos | Theses on a related topic

780.
Poláček, Michal
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kritéria výběru médií pro reklamní kampaň | Theses on a related topic

781.
Poláková, Jana
Faculty: University of Finance and Administration
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama na internetu: současné formáty, nové trendy a jejich úspěšnost | Theses on a related topic

782.
Polynova, Marina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Specifika sociální reklamy v rámci celosvětových kampaní | Theses on a related topic

783.
Pospíšilová, Monika
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Budování strategie celofiremní marketingové orientace | Theses on a related topic

784.
Postl, Rudolf
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Specialization in Law / Specialization in Criminalistics and Law
Master's thesis defence: Střet civilizací | Theses on a related topic

785.
Pouzarová, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: IMK volební kampaně regionální političky | Theses on a related topic

786.
Práger, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Štěstí na prodej - význam působení marketingových komunikací na představy o štěstí | Theses on a related topic

787.
Prejza, Daniel
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

788.
Procházková, Lucie
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development and Public Administration / Regional Development and Public Administration
Bachelor's thesis defence: Meziobecní spolupráce a zabezpečování veřejných služeb | Theses on a related topic

789.
Procházková, Věra
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingové strategie pro mezinárodní sportovní událost | Theses on a related topic

790.
Prošková, Olga
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové kampaně vybraného produktu | Theses on a related topic

791.
Průša, Dan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Změny orientace sociálního marketingu v situaci ekonomické krize | Theses on a related topic

792.
Průšková, Magda
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Product placement ve vybraných pořadech českých televizí | Theses on a related topic

793.
Pružinová, Lenka
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Právo a etika v marketingové komunikaci | Theses on a related topic

794.
Přáda, Michal
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Pražské jaro a jeho propagace | Theses on a related topic

795.
Přádová, Dana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Přístupy k zjišťování efektivnosti reklamy v pojišťovnictví | Theses on a related topic

796.
Příhoda, Luboš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Vliv reklamy a propagace na chování zákazníka | Theses on a related topic

797.
Přikryl, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přesvědčování prostřednictvím emocí. Analýza konkrétní televizní reklamy zaměřené na děti mladšího školního věku | Theses on a related topic

798.
Pulda, Jindřich
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Politický management)
Bachelor's thesis defence: Česká televize - koncesionářské poplatky jako zdroj financování | Theses on a related topic

799.
Puzhaykina, Sofya
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Media as enterprise | Theses on a related topic

800.
Radeva, Violina maiden name: Radostinova
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: The Use and Impact of Advertising on Social Campaigns | Theses on a related topic