Theses on a related topic (having the same keywords):

marketingovy mix, strategicky marketing, reklama, efektivita komunikace, konkurence, marketing, matejovsky, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1701.
Holečková, Barbora
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace – využití a propojení jednotlivých nástrojů v praxi | Theses on a related topic Display description

1702.
Holman, Oliver
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kreativita jako důležitý prvek marketingové komunikace | Theses on a related topic

1703.
Holman, Oliver
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Kreativita v reklamě. Jak oslovit spotřebitele a poskytnout mu zkušenost | Theses on a related topic

1704.
Holotová, Pavla
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza spotřebitelského věrnostního programu vybrané společnosti | Theses on a related topic

1705.
Holoubek, Ondřej
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Slevové portály a jejich místo v marketingu poskytovatele slev | Theses on a related topic

1706.
Holovský, Michal
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Zhodnocení marketingové strategie společnosti Epson | Theses on a related topic
Master's thesis defence: Zhodnocení marketingové strategie společnosti Epson | Theses on a related topic

1707.
Holub, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v EU)
Bachelor's thesis defence: Prezentace neziskových organizací a efektivní získávání finančních prostředků | Theses on a related topic

1708.
Holubec, Lukáš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Textové nástroje PR kampaně reagující na negativní odezvy podnikové klientely (PRE) na zdražování energetického produktu. | Theses on a related topic

1709.
Holubičková, Lucie
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikační kampaň na vybraný produkt | Theses on a related topic

1710.
Holubičková, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Jazyk přesvědčování v reklamě | Theses on a related topic
Master's thesis defence: Jazyk přesvědčování v reklamě | Theses on a related topic

1711.
Holubová, Dana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Aplikace krizové komunikace společností Ropid v roce 2012 | Theses on a related topic

1712.
Holubová, Dana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Štěstí očima marketingu | Theses on a related topic

1713.
Holubová, Zuzana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Mezipodnikové srovnání společnosti Nábytek Servis, a.s. | Theses on a related topic

1714.
Holý, Jiří
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metody a postupy při řízení vztahů se zákazníky, jako základní předpoklad úspěchu konkrétního podnikatelského subjektu v rámci hyperkonkurence a turbulentního prostředí na trhu. | Theses on a related topic

1715.
Holý, Václav
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová strategie | Theses on a related topic

1716.
Homolková, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Audiovizuální virální sdělení, předpoklady jeho komunikační úspěšnosti – výběr kazuistik, analýza obsahu a formy | Theses on a related topic

1717.
Honan, Markéta maiden name: Zálišová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza rozhodovacího procesu při výběru produktu | Theses on a related topic

1718.
Horáčková, Martina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza a optimalizace věrnostního programu skupiny Gastro Group | Theses on a related topic

1719.
Horáčková, Martina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Model zákaznické segmentace vybraného podniku na trzích B2B | Theses on a related topic

1720.
Horák, Adam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Budování skvělé firmy | Theses on a related topic

1721.
Horák, Jakub
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Inovace jako nástroj konkurenceschopnosti podniku | Theses on a related topic

1722.
Horáková, Petra
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace konkrétního subjektu na trhu
Master's thesis defence: Marketingová komunikace konkrétního subjektu na trhu | Theses on a related topic

1723.
Horálková, Kateřina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Sociálně-psychologické aspekty prodeje limitované edice výrobků | Theses on a related topic

1724.
Horn, Max
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Politika životních stylů v prostředí subkultur české společnosti | Theses on a related topic

1725.
Horňáková, Andrea
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv zobrazování žen v reklamě na nákupní chování spotřebitele | Theses on a related topic

1726.
Horský, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Elektronický marketing - E-shop, jeho založení, provoz a likvidace | Theses on a related topic

1727.
Houbová, Johana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh optimalizace výběru nástrojů marketingové komunikace | Theses on a related topic

1728.
Houbová, Kristýna
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Způsob argumentace přesvědčování v reklamě- Reklamní kampaň při uvedení nového parfému na trh | Theses on a related topic

1729.
Houbová, Kristýna
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Práce s marketingovým mixem v marketingově řízeném podnikatelském subjektu | Theses on a related topic

1730.
Houdková, Barbora
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku - produktu | Theses on a related topic

1731.
Houdková, Lucie
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace profesionálního sportovního klubu | Theses on a related topic

1732.
Houdová, Anna Nina
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Plánování reklamní kampaně marketingové firmy | Theses on a related topic

1733.
Houska, Tomáš
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Působení copywritingu z pohledu psychologie | Theses on a related topic

1734.
Housková, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proč lidé podléhají reklamě | Theses on a related topic

1735.
Hovorka, Martin
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nástroje marketingového mixu při zavádění značky „nový“ Bonton na rozhlasový trh | Theses on a related topic

1736.
Hovorková, Pavlína maiden name: Mráčková
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu - děti a mládež | Theses on a related topic

1737.
Hovorková, Pavlína maiden name: Mráčková
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Zelený spotřebitel v podmínkách společnosti konzumu | Theses on a related topic

1738.
Hrabalová, Lucie maiden name: Kišová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Negativní jevy marketingu | Theses on a related topic

1739.
Hrabalová, Lucie
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing sportu - Tenisová škola Return | Theses on a related topic

1740.
Hrabovský, Jakub
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv zainteresovaných bezpečnostních subjektů na mediální obraz sportovní akce | Theses on a related topic

1741.
Hradcová, Denisa
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace značky M.A.C. na trhu kosmetických produktů | Theses on a related topic

1742.
Hradec, Jakub
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán společnosti zaměřené na doučování a vzdělávání | Theses on a related topic

1743.
Hradecká, Veronika
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociální sítě jako nástroj marketingové strategie | Theses on a related topic

1744.
Hrachovcová, Anna
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová situační analýza podniku s využitím analýz marketingových prostředí | Theses on a related topic

1745.
Hráská, Michaela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Zdravý životní styl a jeho propagace | Theses on a related topic

1746.
Hrdinová, Šárka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Poskytovatel logistických služeb pro 21. století - firma Kühne + Nagel, s.r.o. | Theses on a related topic

1747.
Hrdlička, Ondřej
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Patologické jevy ve společnosti (kriminalita mládeže) a sociální marketing | Theses on a related topic

1748.
Hrdličková, Daniela
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingová komunikace v potravinářském průmyslu | Theses on a related topic

1749.
Hrdličková, Lucie
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: E-commerce z pohledu přínosu pro rozvoj konkrétní společnosti | Theses on a related topic

1750.
Hrobaříková, Jaroslava
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová strategie v řízení podniku a její konkrétní dopady ve vybraném subjektu | Theses on a related topic