Theses on a related topic (having the same keywords):

conceptual framework, selection criteria, market positioning, competitive landscape, competitive strategies, emerging economies, marketingovy dopad, misto, rustove trhy, business internationalization, global marketing principles, global market dynamics, market penetration, foreign market entry, market analysis, behavioral insights, internacionalizace podnikani, koncepcni ramec, expanze mezinarodniho trhu, marketingova taktika, podnikatelske prostredi, vyvoj marketingu, analyza trendu., entry barriers, business environment, obchodni rust, propagace, strategie 4p, kulturni dynamika, statistiky chovani, konkurencni prostredi, cross-border business, entry strategies, standardisation strategy, consumer analysis, promotion, consumer preferences, preshranicni podnikani, globalni obchodni trendy, strategicky vyznam, prunik na trh, kulturni uvahy, produkt, strategie segmentace, trzni potencial, analyza trendu, posuny globalniho trhu., economic globalization, marketing strategies, business growth, strategic importance, marketing adaptation, 4ps strategy, cultural dynamics, market competition, trend analysis, principy globalniho marketingu, strategie expanze, strategicke planovani, vstupni strategie, standardizacni strategie, analyza spotrebitele, identifikace trendu, konkurence na trhu, trend analysis. globalizace, expansion strategies, marketing impact, place, marketing evolution, ekonomicka globalizace, dynamika globalniho trhu, analyza trhu, vstupni bariery, spotrebitelske preference, globalization, global consumer trends, price, targeting methods, trend identification, growth markets, global market shifts. globalizace, marketingove strategie, vstup na zahranicni trh, cena, pozice na trhu, rozvijejici se ekonomiky, global business trends, international market expansion, global business models, strategic planning, cultural considerations, product, marketing tactics, segmentation strategies, market potential, globalni obchodni modely, kriteria vyberu, marketingova adaptace, globalni spotrebitelske trendy, metody cileni, konkurencni strategie

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Putala, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití marketingového výzkumu při analýze a optimalizaci produktu | Theses on a related topic Display description

552.
Putala, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

553.
Reitschlägerová, Dita
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně vybraného produktu | Theses on a related topic

554.
Ren, Sen
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance & Bachelor of Science in Business Administration
Bachelor's thesis defence: How to Increase efficiency of Chinese Companies | Theses on a related topic

555.
Rod, František
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Podnikatelský plán společnosti poskytující telekomunikační služby | Theses on a related topic

556.
Rogozhina, Anna
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Formulování marketingové strategie podniku na příkladě společnosti Uralenergoserviskomplekt (Rusko) | Theses on a related topic

557.
Románová, Ingrid maiden name: Vitverová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Vykazování dlouhodobého majetku podle Českých účetních standardů a podle IAS/IFRS | Theses on a related topic

558.
Rossini, Adrianna Maria
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podstata rozhodování a nákupního chování zákazníka při koupi kosmetických výrobků značky L’Oréal | Theses on a related topic

559.
Rožek, Kryštof
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Digitalizace života a umělá inteligence – pokrok nebo apokalypsa? | Theses on a related topic

560.
Rumyantsev, Evgeny
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Personální management | Theses on a related topic

561.
Růžičková, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský záměr v oblasti gastronomie | Theses on a related topic

562.
Růžičková, Michaela
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a etika v oblasti podnikání s informacemi | Theses on a related topic

563.
Rybka, František
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Porovnání úvěrových produktů pro financování MSP | Theses on a related topic

564.
Rychetská, Monika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v EU)
Bachelor's thesis defence: Strategie rozvoje obce Spořice | Theses on a related topic

565.
Říhová, Veronika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace hokejového klubu | Theses on a related topic

566.
Saduova, Madina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingu v činnosti firmy | Theses on a related topic

567.
Safina, Valeriya
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic

568.
Saina, Karina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační strategie vybrané firmy | Theses on a related topic

569.
Samková, Alena
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing vzdělávacích institucí | Theses on a related topic

570.
Sedláčková, Edita
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení marketingové kampaně vybraného produktu nebo firmy | Theses on a related topic

571.
Seiler, Lukáš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociální sítě | Theses on a related topic

572.
Sergienko, Nikolai
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Analysis of Smartphone Market Demand | Theses on a related topic

573.
Shakhaldaev, Ruslan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Řízení sportovních týmů v oblasti boxu | Theses on a related topic

574.
Schettlová, Lenka
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha maloobchodní značky v marketingové komunikaci obchodní firmy | Theses on a related topic

575.
Sierra, Klára maiden name: Skorunková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Propagační potenciál historických tématizací v české TV reklamě z hlediska porozumění tématickým kontextům – soubor kazuistik s výzkumem úrovně relevantní znalostní úrovně veřejnosti | Theses on a related topic

576.
Skolková, Tereza
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Vyhodnocení efektivity podnikových online a offline komunikačních aktivit, jejich vliv na nákupní rozhodování zákazníka | Theses on a related topic

577.
Skrip, Jindřich
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj produktu životního pojištění v pojišťovně Kooperativa - rozdíl mezi teorií ma praxí | Theses on a related topic

578.
Slapničková, Regina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Integrace nástrojů marketingového mixu a její vliv na úspěšnost prodejce | Theses on a related topic

579.
Slavík, Michal
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Sociologie reklamy - strategie reklamy v dané reklamní společnosti | Theses on a related topic

580.
Slováček, Marcel
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Úloha strategického plánování v podniku | Theses on a related topic

581.
Slovák, Petr
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologické aspekty marketingové komunikace společnosti McDonald's - jejich vliv na myšlení a postoje adresátů | Theses on a related topic

582.
Smejkal, Jiří
Faculty: University of Finance and Administration
Year: 2020, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vyhodnocení nákupního chování spotřebitelů u konkrétních produktů | Theses on a related topic

583.
Smejkal, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Podnikatelský plán - základní dokument počátečních fází životního cyklu MSP | Theses on a related topic

584.
Sobotka, David
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru farmacie | Theses on a related topic

585.
Sochorová, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Business plan of SME (Small and Medium sized Enterprise) | Theses on a related topic

586.
Somlóová, Kristina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Spotřebitelské chování s důrazem na rozhodovací proces specifických cílových skupin | Theses on a related topic

587.
Somrová, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v EU)
Bachelor's thesis defence: Kvalita služeb v cestovním ruchu ve vybraném regionu Špindlerův Mlýn | Theses on a related topic

588.
Soukup, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Řízení kvality jako klíčový princip vztahů se zákazníky v oblasti finančního poradenství | Theses on a related topic

589.
Spáčil, Radek
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský plán (jak založit firmu) | Theses on a related topic
Bachelor's thesis defence: Podnikatelský plán (jak založit firmu) | Theses on a related topic

590.
Sršňová, Petra maiden name: Roušalová
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr na založení společnosti na výrobu dřevních pelet | Theses on a related topic

591.
Stehno, Jan
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic

592.
Steinbrucker, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Implementace výsledků výzkumu prostředí do řízení vztahů se zákazníky | Theses on a related topic

593.
Steinová, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Vykazování dlouhodobého majetku podle Českých účetních standardů a podle IAS/IFRS | Theses on a related topic

594.
Stemberg, Andrew
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Reklamní kampaň | Theses on a related topic

595.
Stieber, Richard
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Vliv marketingu na změnu poptávky po produktu | Theses on a related topic

596.
Strejček, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Hodnocení podnikatelské výkonnosti firmy jako měřítka jeji konkurenceschopnosti | Theses on a related topic

597.
Strychová, Tereza
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sex a erotika jako podporující téma v marketingových komunikacích | Theses on a related topic

598.
Stuchlová, Zuzana
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Propagace ve firmě | Theses on a related topic

599.
Suchánková, Gabriela
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Logistické systémy v distribuci a obchodě | Theses on a related topic

600.
Suchochlebová, Edita
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu sponzoringu vybraného sportovního subjektu jako nástroj IMK podniku | Theses on a related topic