Theses on a related topic (having the same keywords):

podpora prodeje, osobni prodej, motivace spotrebitele sales promotion, marketingova komunikace, personal selling, customer motivation, marketingovy komunikacni mix, marketing communication, marketing communication mix

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1151.
Mudrová, Květa
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Ekonomie leasingové společnosti a rozbor faktorů ji ovlivňujících | Theses on a related topic Display description

1152.
Mudzhikova, Maria
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparativní zkoumání postojů mladých Čechů a Rusů k reklamě | Theses on a related topic

1153.
Muchová, Tereza
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing domácího cestovního ruchu rodin s dětmi předškolního věku | Theses on a related topic

1154.
Mujkič, Azra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Etické meze v marketingu | Theses on a related topic

1155.
Müller, Martin
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Uplatnitelnost absolventů oboru Marketingová komunikace na trhu práce | Theses on a related topic

1156.
Müllerová, Tereza
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam nástrojů komunikačního mixu v obchodních aktivitách vybraného podniku poskytující služby | Theses on a related topic

1157.
Murárová, Ilona maiden name: Kuřinová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

1158.
Myšková, Irena
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové kampaně organizace | Theses on a related topic

1159.
Myšková, Irena
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Lidé v marketingu | Theses on a related topic

1160.
Nagajdová, Petra
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: The role of new media in a modern marketing communication | Theses on a related topic

1161.
Náchodská, Jana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh PR aktivit pro společnost Conseq Investment Management | Theses on a related topic

1162.
Najmanová, Nikola
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role marketingového výzkumu v plánování a realizaci marketingové komunikace | Theses on a related topic

1163.
Nam, Alexandra
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Youtube as a marketing tool in relationship marketing | Theses on a related topic

1164.
Neckař, Petr maiden name: Neckař
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologické faktory ovlivňující podporu prodeje | Theses on a related topic

1165.
Nedvědová, Klára
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová profese a stres | Theses on a related topic

1166.
Nechybová, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Cílové skupiny a marketingová komunikace, analýza televizní reklamní kampaně na čokoládu Milka. | Theses on a related topic

1167.
Neifeld, Viktoriia
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: IMC and company’s business plan | Theses on a related topic

1168.
Němcová, Michaela
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Investování do společenské pozice jako tematizace marketingového sdělení v oboru fashion (soubor kazuistik) | Theses on a related topic

1169.
Němeček, Václav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové kampaně organizace | Theses on a related topic
Bachelor's thesis defence: Analýza marketingové kampaně organizace | Theses on a related topic

1170.
Nemečková, Veronika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Vliv integrované marketingové komunikace na úspěšnost prodeje firmy PEPSICO CZ s.r.o. | Theses on a related topic

1171.
Nenakhova, Darya
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: The Secrets of Communication | Theses on a related topic

1172.
Neumannová, Petra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Direct marketing jako cesta přímého kontaktu se zákazníky ve společnosti Hennes & Mauritz, s.r.o. | Theses on a related topic

1173.
Nguyen, My Linh maiden name: Nguyen Thi
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivita nástrojů marketingového mixu u vybraného podniku | Theses on a related topic

1174.
Niklová, Kateřina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Strategie nových forem propagace pitné vody (na příkladu "Čerstvá kohoutková") | Theses on a related topic

1175.
Nikodémová, Lucie
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Efektivita in-store komunikace na českém trhu | Theses on a related topic

1176.
Nohavcová, Tereza
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Role sponzoringu na tvorbě image značky | Theses on a related topic

1177.
Nová, Barbora
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza a návrh inovací propagace společnosti NOVY s.r.o. | Theses on a related topic

1178.
Nová, Jaroslava
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Věrnostní programy a efektivní cílení podpory prodeje na základě věrnostních programů | Theses on a related topic

1179.
Nováček, Miroslav
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Moderní marketingová komunikace podniku | Theses on a related topic

1180.
Nováková, Pavlína
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postoje českého spotřebitele ke značce a jeho vnímání značkového zboží | Theses on a related topic

1181.
Nováková, Renata
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace při zavedení nového produktu firmy LE&CO na trh | Theses on a related topic

1182.
Nováková, Renata
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Význam marketingu pro developerské odvětví | Theses on a related topic

1183.
Novakovska, Anastasiya
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

1184.
Novitskaia, Caroline
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Umělá inteligence v moderním marketingu –analýza vybraných případů | Theses on a related topic

1185.
Novosselov, Artur
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Síla influencerů v obchodě | Theses on a related topic

1186.
Novotná, Jarmila maiden name: Nováčková
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Současná role marketingové komunikace v utváření spotřební kultury a moderního spotřebitele | Theses on a related topic

1187.
Nožičková, Lenka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový mix vybrané firmy | Theses on a related topic

1188.
Nožičková, Veronika
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace jako součást životního stylu | Theses on a related topic

1189.
Obr, Marian
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace produktu okázalé spotřeby jako investice do společenské pozice | Theses on a related topic

1190.
Obyt, Michal
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza blízkého prostředí výrobní firmy | Theses on a related topic
Master's thesis defence: Analýza blízkého prostředí výrobní firmy | Theses on a related topic

1191.
Oganesjan, Sedina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

1192.
Oliinyk, Anna
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing a zohledňování sociální a kulturní různorodosti v hotelu Hilton Prague | Theses on a related topic

1193.
Olšovská, Jana maiden name: Baková
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Investování do společenské pozice jako tematizace marketingového sdělení v oboru fashion (výzkumná sonda, soubor kazuistik) | Theses on a related topic

1194.
Omoscharka, Maria-Anna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje lifestylového měsíčníku JOY | Theses on a related topic

1195.
Oravcová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

1196.
Oravcová, Lucie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza úlohy komunikace v jednotlivých etapách životního cyklu produktu | Theses on a related topic

1197.
Ordabek, Ulzhalgas
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace jako součást životního stylu | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace jako součást životního stylu | Theses on a related topic

1198.
Osčádalová, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prezentace neziskových organizací a efektivní získávání finančních prostředků | Theses on a related topic

1199.
Osuev, Temirlan
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Instagram as a marketing tool | Theses on a related topic

1200.
Oubrechtová, Kristina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingové komunikace v procesu řízení podniku | Theses on a related topic