Theses on a related topic (having the same keywords):

misto prodeje. keywords, marketingovy mix, podpora prodeje, in-store., klicova slova, propagace, marketing mix, promotion, bellow the line marketing communication, produkt, cilova skupina, sales support, distribuce, spotrebitelska soutez, place, podlinkova marketingova komunikace, price, consumer promotion, cena, product, target group

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2001.
Skácelová, Veronika
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Perspektivy Společné zahraniční a bezpečnostní politiky Evropské unie po zamítnutí Ústavy pro Evropu | Theses on a related topic Display description

2002.
Skálová, Adina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha marketingové komunikace v marketingovém řízení města a obce | Theses on a related topic

2003.
Skočdopolová, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Věrnostní programy jako nástroj podpory prodeje v kontextu integrované marketingové komunikace | Theses on a related topic

2004.
Skřivánek, Richard
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metodiky průzkumu spokojenosti zákazníků, identifikace jejich PPO (Potřeb, Požadavků, Očekávání). Aplikace výsledků výzkumu do života společnosti. | Theses on a related topic

2005.
Sláčalová, Jana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na prosperitu firmy | Theses on a related topic

2006.
Slapničková, Barbara
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje na internetu | Theses on a related topic

2007.
Slavíková, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Potenciál využití bidimenzionálního kódu BeeTagg v marketingové komunikaci | Theses on a related topic

2008.
Slavíková, Monika
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh eventu pro vybraný podnik nebo produkt s ekonomickým vyhodnocením | Theses on a related topic

2009.
Slížová, Markéta
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Organizace a struktura veřejné správy ve Slovenské republice | Theses on a related topic

2010.
Slobodian, Ganna
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Teorie her v marketingu | Theses on a related topic

2011.
Smejkal, Jiří
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vyhodnocení nákupního chování spotřebitelů u konkrétních produktů | Theses on a related topic

2012.
Smirnova, Mariia
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora a zvýšení konkurenceschopnosti podniku pomocí nástrojů komunikačního mixu | Theses on a related topic

2013.
Smolonogina, Elma
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Podnikatelský plán jako základ úspěchu podnikatelského záměru firmy XY | Theses on a related topic

2014.
Sochor, Filip
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metodika tvorby a realizace propagačního DVD k medaili „Kursk – 1943“ designéra Otakara Duška | Theses on a related topic

2015.
Sochorová, Markéta
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration
Bachelor's thesis defence: Analýza spolupráce územní samosprávy a regionálních audiovizuálních médií v Ústeckém kraji | Theses on a related topic

2016.
Soitu, Elina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Online Marketing as a Part of Marketing Communication of a Small Business | Theses on a related topic

2017.
Sojka, Libor
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Sponzoring jako účinný nástroj marketingové strategie | Theses on a related topic

2018.
Sokulskaya, Arina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Řízení pohledavek po lhůtě splatnosti | Theses on a related topic

2019.
Soldán, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje na internetu | Theses on a related topic

2020.
Soldán, Martin
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparace komunikační strategie mezi dvěma velkými společnostmi | Theses on a related topic

2021.
Solovieva, Ekaterina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingu v segmentu B2C | Theses on a related topic

2022.
Somolová, Vendula
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Finanční analýza a mezipodnikové srovnávání | Theses on a related topic

2023.
Soukup, Vít
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Budování globální značky pomocí nástrojů marketingové komunikace | Theses on a related topic

2024.
Soukupová, Marie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

2025.
Soukupová, Markéta
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace Regionálního operačního programu Jihozápad | Theses on a related topic

2026.
Stamenkovicová, Kristina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Optimalizace klíčových slov v rámci online marketingu vybrané firmy | Theses on a related topic

2027.
Staněk, Petr
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace s konečným zákazníkem | Theses on a related topic

2028.
Staňková, Lada
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Insurance Industry
Master's thesis defence: Pojistné podvody, jejich analýza a možnosti odhalování | Theses on a related topic

2029.
Starý, Radovan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Nabídka elektrické energie na evropském trhu | Theses on a related topic

2030.
Starý, Zdeněk
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Sponzorství sportu v České republice | Theses on a related topic

2031.
Stavrovská, Nela
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Projekt na založení obchodního podniku | Theses on a related topic

2032.
Stegurová, Martina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh marketingové strategie prostřednictvím internetu | Theses on a related topic

2033.
Stehlíková, Bianca
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové komunikace pro studenty | Theses on a related topic
Bachelor's thesis defence: Návrh marketingové komunikace pro studenty | Theses on a related topic

2034.
Steiner, Michal
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh mediální kampaň obecně prospěšné společnosti SKOK do života | Theses on a related topic

2035.
Stević Pátková, Tereza maiden name: Pátková
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

2036.
Strašková, Nina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Mezinárodní marketing vybrané společnosti - případová studie | Theses on a related topic

2037.
Strnadová, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Aktivity formy podpory prodeje konkrétní obchodní společnosti | Theses on a related topic

2038.
Stuchlíková, Martina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Steve Jobs a jeho vliv na vývoj marketingové komunikace | Theses on a related topic

2039.
Stupnikova, Elena
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Advertisement - new phenomenon of communication | Theses on a related topic

2040.
Sultanalieva, Aigerim
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing research for new product launch | Theses on a related topic
Bachelor's thesis defence: Marketing research for new product launch | Theses on a related topic

2041.
Sultanbayeva, Alima
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Business Plan for Rue 8 E - Studio | Theses on a related topic

2042.
Suslova, Yelena
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku – projektová (analytická) studie | Theses on a related topic

2043.
Svašková, Eva
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza konkrétních aktivit podpory prodeje ve vybrané obchodní jednotce | Theses on a related topic

2044.
Svátová, Jitka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Manager 21. století | Theses on a related topic

2045.
Svátová, Jitka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Řízení vztahů s veřejností | Theses on a related topic

2046.
Svoboda, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace a targeting v DM praxi konkrétního podniku | Theses on a related topic

2047.
Svoboda, Ondřej
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Internetový marketing prostřednictvím výkonnostní PPC reklamy ve vybrané firmě | Theses on a related topic

2048.
Svobodová, Kristýna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Efektivní uplatnění PPC systémů v on-line marketingu | Theses on a related topic

2049.
Svobodová, Tereza
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Faktory ovlivňující spotřební rozhodování v rámci české domácnosti | Theses on a related topic

2050.
Sýkorová, Zuzana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová komunikace | Theses on a related topic