Theses on a related topic (having the same keywords):

marketingova strategie, marketingovy mix, male a stredne velke firmy, marketing strategy, komunikacni kanaly, swot analyza, propagace, ppo (needs, pruzkum trhu, produkt, ppo (potreby, foreign market, marketing mix, communication channels, promotion, steep analyza, distribuce, porteruv model, marketingove nastroje, konkurence, market research, place, cena, pozadavky a ocekavani). analysis, marketing tools, swot analysis, steep analysis, competition, price, porter's model, analyza, zahranicni trh, segmentace trhu, market segmentation, product, small and medium-sized enterprises, requirements and expectations).

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1201.
Kořínková, Nicole
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Propagace věrnostního programu obchodní jednotky - podle vlastního výběru | Theses on a related topic Display description

1202.
Kositsyn, Yury
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Magnitude of corporate communication with media | Theses on a related topic

1203.
Kosová, Petra
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Zahájení podnikatelské činnosti na základě konkrétního podnikatelského záměru | Theses on a related topic

1204.
Kostolná, Veronika
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Globalizace – komunikace | Theses on a related topic

1205.
Kostolná, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komunikace při utváření podnikové identity | Theses on a related topic

1206.
Košťák, Michael
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace specifické hudební akce Jičínský majáles | Theses on a related topic

1207.
Kotě, Vít
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský záměr Hotel na Volyni | Theses on a related topic

1208.
Kottíková, Pavlína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt PR tematicky zaměřených na asistovanou reprodukci pro firmu Merck Pharma | Theses on a related topic

1209.
Kotvasová, Anna
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu – senioři | Theses on a related topic

1210.
Kotýnková, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifika integrované marketingové komunikace ve vybraných oborech (Výroba a distribuce alkoholu - případová studie Jan Becher) | Theses on a related topic

1211.
Koudelková, Adéla
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace v kongresovém cestovním ruchu | Theses on a related topic

1212.
Koula, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace nezávislé hudební skupiny | Theses on a related topic

1213.
Koutná, Andrea
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza rozhodovacího procesu při výběru produktu | Theses on a related topic

1214.
Koutník, Adam
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Strategický finanční plán a jeho vyhodnocení | Theses on a related topic

1215.
Kovalčuková, Diana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová strategie Golfového areálu Ralsko | Theses on a related topic

1216.
Kovaľová, Andrea
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Company's Competitiveness Management | Theses on a related topic

1217.
Kovalová, Martina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komparační studie komunikačních postupů a chování developerů | Theses on a related topic

1218.
Kovaříková, Karolína
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Propagace venkovských obcí | Theses on a related topic

1219.
Kozák, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Zhodnocení rentability provozu zemědělského podniku | Theses on a related topic

1220.
Kozlíková, Veronika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Zahájení podnikatelské činnosti na základě konkrétního podnikatelského záměru | Theses on a related topic

1221.
Koželský, Robert
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Státní správa - oceňování majetku | Theses on a related topic

1222.
Koželuhová, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Personální marketing | Theses on a related topic

1223.
Kraffer, Ondřej
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Některé sociální aspekty hospodářské krize v ČR | Theses on a related topic

1224.
Král, Jakub
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategické a detailní plánování reklamní kampaně v podmínkách společnosti Hudy sport a.s. | Theses on a related topic

1225.
Králík, Jan
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahu. Metody komunikace a sledované cíle. Výzkum spojení komunikace-produkt-konkurenční výhoda-odlišení se-vztah. | Theses on a related topic

1226.
Králová, Iveta
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Role podpory prodeje v systému marketingových komunikací v ČR | Theses on a related topic

1227.
Králová, Monika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba mediální strategie pro společnost XY | Theses on a related topic
Bachelor's thesis defence: Tvorba mediální strategie pro společnost XY | Theses on a related topic

1228.
Krása, Jakub
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Krizová komunikace v oblasti energetiky | Theses on a related topic

1229.
Krásová, Šárka maiden name: Vosyková
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku - produktu | Theses on a related topic

1230.
Krátký, Václav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh marketingové strategie prostřednictvím internetu | Theses on a related topic

1231.
Kratochvílová, Iveta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba a využití potenciálu zákaznických databází v marketingové komunikaci | Theses on a related topic

1232.
Kratochvílová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Specifiky integrované marketingové komunikace ve vybraných oborech (Reality Marketing - marketingová komunikace vybraného produktu) | Theses on a related topic

1233.
Kratochvílová, Monika maiden name: Hufnagelová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Faktory úspěchu malých a středních podniků | Theses on a related topic

1234.
Krausová, Lenka
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza segmentů pro aplikaci přípravků na hojení ran, implementace zjištěných výsledků do návrhu optimálního produktového portfolia firmy s ohledem na konkurenční prostředí. | Theses on a related topic

1235.
Krejčí, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv změn komunikační strategie na vývoj prodeje | Theses on a related topic

1236.
Krejčí, Vendula
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingové řízení vybraných zábavních atrakcí v České republice | Theses on a related topic

1237.
Krejčová, Petra maiden name: Moulisová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Průběh a proces výběrového řízení | Theses on a related topic

1238.
Krešne, Barbora
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku (v oboru předškolního vzdělávání) | Theses on a related topic

1239.
Krobová, Olga maiden name: Koydlová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza obsahu televizní reklamy | Theses on a related topic

1240.
Kropáček, Roman
Faculty: University of Finance and Administration
Year: 2011, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Podnikatelský plán - založení podniku | Theses on a related topic

1241.
Kropáčová, Hana
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologická funkce obalu a rozhodování spotřebitele | Theses on a related topic

1242.
Kroupa, František
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Využití marketingového mixu pro zefektivnění činnosti malé firmy | Theses on a related topic

1243.
Kroupová, Adéla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Případová studie tvorby reklamní kampaně | Theses on a related topic

1244.
Krtek, Daniel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Vliv controllingu při strategickém rozhodování | Theses on a related topic

1245.
Krtilová, Tereza
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Propagace hudebních festivalů v České republice | Theses on a related topic

1246.
Krubnerová, Marcela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Zakladatelský plán a rozpočet | Theses on a related topic

1247.
Krubnerová, Marcela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Návrh marketingové strategie firmy | Theses on a related topic

1248.
Krulišová, Eva
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komparace marketingové strategie VŠFS, o.p.s., a UK Praha | Theses on a related topic

1249.
Krupin, Dmitriy
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Management and Controlling of SME-s (Small and Medium-sized Enterprises)
Master's thesis defence: Management and Controlling of SME-s | Theses on a related topic

1250.
Křenková, Helena
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Insurance Industry
Master's thesis defence: Postavení České pojišťovny a.s. na pojistném trhu | Theses on a related topic