Theses on a related topic (having the same keywords):

marketingovy mix, strategie, strategy, swot analyza, produkt, komunikace, marketing mix, spotrebitel, marketing, konkurence, swot analysis, competition, product, consumer, communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1551.
Kosse, Daryna
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Integrated Marketing Communication within the Events Industry | Theses on a related topic Display description

1552.
Kostolná, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komunikace při utváření podnikové identity | Theses on a related topic

1553.
Kostrounková, Michaela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Srovnávací reklama | Theses on a related topic

1554.
Kotlíková, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sponzoring a jeho využití v propagaci organizace | Theses on a related topic

1555.
Kottíková, Pavlína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt PR tematicky zaměřených na asistovanou reprodukci pro firmu Merck Pharma | Theses on a related topic

1556.
Kotýnková, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifika integrované marketingové komunikace ve vybraných oborech (Výroba a distribuce alkoholu - případová studie Jan Becher) | Theses on a related topic

1557.
Koubová, Věra
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Společenská odpovědnost ve vztahu k zaměstnancům organizace | Theses on a related topic

1558.
Koula, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace nezávislé hudební skupiny | Theses on a related topic

1559.
Kounovský, Ondřej
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace vysokých škol s ekonomickým zaměřením v ČR | Theses on a related topic

1560.
Kouřil, Michal
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Strategie českého podniku | Theses on a related topic

1561.
Koutná, Andrea
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza rozhodovacího procesu při výběru produktu | Theses on a related topic

1562.
Koutník, Adam
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Strategický finanční plán a jeho vyhodnocení | Theses on a related topic

1563.
Koutníková, Veronika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv marketingové komunikace na spotřebitele v důchodovém věku | Theses on a related topic

1564.
Koutný, Miroslav
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingové aktivity důležité pro další rozvoj firmy | Theses on a related topic

1565.
Koutský, Michal
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kampaně a nejčastější chyby v kampani | Theses on a related topic
Bachelor's thesis defence: Marketingové strategie v politických kampaních | Theses on a related topic

1566.
Kováč, Rudolf
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

1567.
Kovalová, Martina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komparační studie komunikačních postupů a chování developerů | Theses on a related topic

1568.
Kovalová, Martina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vyhodnocení spolupráce developerské firmy a reklamní a marketingové agentury | Theses on a related topic

1569.
Kozák, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: E-shop - nová forma distribuce ve firmě DEF-TEC | Theses on a related topic

1570.
Kozlíková, Veronika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Zahájení podnikatelské činnosti na základě konkrétního podnikatelského záměru | Theses on a related topic

1571.
Kozlová, Kateřina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace a PR zdravotnického zařízení | Theses on a related topic

1572.
Koželuhová, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Personální marketing | Theses on a related topic

1573.
Krajsa, Petr
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Zvyšování výkonnosti podniku pomocí metody Balanced Scorecard | Theses on a related topic

1574.
Král, Marian
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Výhody a nevýhody médií | Theses on a related topic

1575.
Králíková, Ester maiden name: Potočkiová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Podniková kultura ve společnosti T-Mobile Czech Republic a.s. | Theses on a related topic

1576.
Králová, Zuzana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Regulace reklamy | Theses on a related topic

1577.
Krása, Jakub
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Krizová komunikace v oblasti energetiky | Theses on a related topic

1578.
Krása, Jiří
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Možnosti internetové komunikace společnosti | Theses on a related topic
Bachelor's thesis defence: Možnosti internetové komunikace společnosti | Theses on a related topic

1579.
Krásová, Adéla maiden name: Vodvářková
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Firemní kultura a její význam pro podnikovou strategii | Theses on a related topic

1580.
Krásová, Šárka maiden name: Vosyková
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku - produktu | Theses on a related topic

1581.
Krátký, Rostislav
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Teorie her a redistribuční systémy | Theses on a related topic

1582.
Krátký, Václav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh marketingové strategie prostřednictvím internetu | Theses on a related topic

1583.
Kratochvíl, Michael
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

1584.
Kratochvílová, Iveta
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv ekonomické situace na obsahy a formy marketingové komunikace ve vybraném oboru | Theses on a related topic

1585.
Kratochvílová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Specifiky integrované marketingové komunikace ve vybraných oborech (Reality Marketing - marketingová komunikace vybraného produktu) | Theses on a related topic

1586.
Kratochvílová, Lucie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Zavádění nového produktu na trh | Theses on a related topic

1587.
Kratochvílová, Monika maiden name: Hufnagelová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Faktory úspěchu malých a středních podniků | Theses on a related topic

1588.
Krausová, Lenka
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza segmentů pro aplikaci přípravků na hojení ran, implementace zjištěných výsledků do návrhu optimálního produktového portfolia firmy s ohledem na konkurenční prostředí. | Theses on a related topic

1589.
Krejcárková, Soňa
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Marketingové aktivity retailerů a jejich vliv na nákupní chování zákazníka | Theses on a related topic

1590.
Krejčí, Vendula
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingové řízení vybraných zábavních atrakcí v České republice | Theses on a related topic

1591.
Krejčiříková, Marcela maiden name: Holíková
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová strategie vybrané společnosti | Theses on a related topic
Bachelor's thesis defence: Marketingová strategie vybrané společnosti | Theses on a related topic

1592.
Krejčová, Petra maiden name: Moulisová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Průběh a proces výběrového řízení | Theses on a related topic

1593.
Krešne, Barbora
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku (v oboru předškolního vzdělávání) | Theses on a related topic

1594.
Krobová, Olga maiden name: Koydlová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza obsahu televizní reklamy | Theses on a related topic

1595.
Kroupa, František
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Využití marketingového mixu pro zefektivnění činnosti malé firmy | Theses on a related topic

1596.
Krupin, Dmitriy
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Management and Controlling of SME-s (Small and Medium-sized Enterprises)
Master's thesis defence: Management and Controlling of SME-s | Theses on a related topic

1597.
Křenková, Helena
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Insurance Industry
Master's thesis defence: Postavení České pojišťovny a.s. na pojistném trhu | Theses on a related topic

1598.
Křížková, Renáta
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Struktura marketingových nástrojů využívaných v malých a středních podnicích | Theses on a related topic

1599.
Kšádová, Alena maiden name: Račanová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Marketingová kampaň včetně návrhu komunikačního mixu pro vybrané produkty textilníhopodniku | Theses on a related topic

1600.
Kubaštová, Michaela
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Bachelor's thesis defence: Platební karty a jejich vývoj | Theses on a related topic