Theses on a related topic (having the same keywords):

price packages, sales promotion, podpora prodeje, osobni prodej, t-mobile cz, reklama, cenove balicky, marketingova komunikace, advertising, personal selling, direct marketing, integrated marketing communications, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

451.
Danihel, Petr
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj ekonomické náročnosti komerční reklamy od roku 1989 do roku 2010 | Theses on a related topic Display description

452.
Datskova, Maria
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

453.
Dauzova, Amina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Historie a současnost spotřební kultury – sociální a psychologické aspekty moderního konzumenství | Theses on a related topic

454.
Demjanová, Jitka
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití asociačních procesů v marketingové komunikaci | Theses on a related topic

455.
Demlová, Lenka
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologická charakteristika působení marketingové komunikace na seniory | Theses on a related topic

456.
Demlová, Lenka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Neziskové organizace zaměřené na seniory | Theses on a related topic

457.
Dobřichovská, Jana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivnost komerční komunikace | Theses on a related topic

458.
Dolejší, František
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Uživatelé Facebooku jako cílová skupina reklamní komunikace | Theses on a related topic

459.
Doležal, Jiří
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Možnosti a technická omezení marketingových kampaní v Direct Marketingu | Theses on a related topic

460.
Doležil, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proměny inzertních (reklamních) komunikátů v závislosti na změnách koncepce marketingových činností | Theses on a related topic

461.
Dolotina, Izida
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologické aspekty marketingové komunikace a chování spotřebitele společnosti Tesco Stores CR a.s. | Theses on a related topic

462.
Dostálová, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Jazyk přesvědčování v reklamě | Theses on a related topic

463.
Drešlová, Libuše maiden name: Pšeničková
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Etika a reklama - případ reklamy na léčivé přípravky | Theses on a related topic

464.
Drešlová, Libuše maiden name: Pšeničková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Koncept reklamní strategie / kampaně farmaceutické společnosti XY v roce 2010 | Theses on a related topic

465.
Drkula, Jiří
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam AV díla v marketingové komunikaci | Theses on a related topic

466.
Drnková, Zuzana
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Význam emocí v marketingu | Theses on a related topic

467.
Dudoňová, Michaela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama a internet | Theses on a related topic

468.
Ducháč, Dominik
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Podpora prodeje malých pivovarů v ČR | Theses on a related topic

469.
Duchoslavová, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing cílený na děti | Theses on a related topic

470.
Ďurďáková, Stanislava maiden name: Plátěnková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické faktory působící na rozhodování zákazníka | Theses on a related topic

471.
Dvoryadkina, Valeriya
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Působení reklamy na luxusním trhu | Theses on a related topic

472.
Dvořák, Vladimír
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Kritéria pro výběr marketingové agentury | Theses on a related topic

473.
Dvořáková, Linda
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sex a erotika jako podporující téma v marketingových komunikacích (význam sexuálních symbolů v reklamě) | Theses on a related topic

474.
Dvořáková, Linda
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Využití archetypů v tematizacích reklamních sdělení | Theses on a related topic

475.
Engelthaler, Marek
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration
Bachelor's thesis defence: Marketing a volební úspěch | Theses on a related topic

476.
Esina, Anna
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam spotřeby současné mladé generace – cesta k neomezenému individualismu? | Theses on a related topic

477.
Fasanya, Oluwaseun Adekola
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Instagram: Exploration of Visual Brand communication & Transformational advertising | Theses on a related topic

478.
Ferschmannová, Nikola
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické limity reklamy | Theses on a related topic

479.
Fiala, Vít
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv interentu na tisková média | Theses on a related topic

480.
Filimonov, Igor
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické kodexy reklamy u nás a ve světě | Theses on a related topic

481.
Filipová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Integrovaná marketingová komunikace zdravotnického zařízení - synergický efekt jednotlivých nástrojů | Theses on a related topic

482.
Fišerová, Kateřina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategické a detailní plánování reklamní kampaně společnosti MPD plus, s.r.o. | Theses on a related topic

483.
Flegelová, Barbora
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické limity v reklamě | Theses on a related topic

484.
Florusová, Denisa
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Public Relations k vybranému produktu společnosti AMF REECE - případová studie | Theses on a related topic

485.
Friedmannová, Dina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Konzumní hédonismus a hledání štěstí ve společnosti blahobytu | Theses on a related topic

486.
Friedrich, Ondřej
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový plán podniku a hodnocení jeho efektivnosti | Theses on a related topic

487.
Frolíková, Kamila
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam emocí v marketingu | Theses on a related topic

488.
Frýdlová, Barbora
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Kreativní koncepty internetového marketingu pro společnost XY | Theses on a related topic

489.
Gabčan, Radek
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Elektronický marketing jako nástroj konkurenčního boje | Theses on a related topic

490.
Galeev, Rustam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace - využití a propojení jednotlivých nástrojů komunikace v praxi | Theses on a related topic

491.
Gasanova, Irina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Podnikatelský záměr na založení firmy | Theses on a related topic

492.
Gazdík, Martin
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Navrhněte marketingový komunikační mix (kampaň) pro vybrané produkty | Theses on a related topic

493.
Golský, Tomáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Tvorba image nekomerční organizace | Theses on a related topic

494.
Gorbunov, Vladislav
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

495.
Gráf, Otakar
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sepětí vývoje médií s marketingovou komunikací - Vznik a vývoj fotografie | Theses on a related topic

496.
Grimberg, Tatyana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifiky integrované marketingové komunikace ve vybraných oborech (projekt pop-up obchodu módní značky) | Theses on a related topic

497.
Gritsenko, Vitaliy
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití výzkumu v marketingu | Theses on a related topic

498.
Grundová, Lenka maiden name: Šandová
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační mix podnikatelského subjektu | Theses on a related topic

499.
Grussová, Hana
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Délka reklamního spotu a jeho zapamatování | Theses on a related topic

500.
Gunaeva, Gerenzel
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnik a význam jeho zviditelnění na sociálních sítích | Theses on a related topic