Theses on a related topic (having the same keywords):

kosmeticka znacka kiehl's, marketingovy mix, marketing objectives, uvedeni nove znacky na cesky trh cosmetic brand kiehl's, situation analysis, launching a new brand on the czech market, marketingovy plan, swot analyza, marketing mix, spolecnost l'oreal, l'oreal company, swot analysis, marketingove cile, situacni analyza, porteruv model konkurencnich sil, marketing plan, porter?s model of competing forces

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1601.
Sýkorová, Barbora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Komunikační mix | Theses on a related topic Display description

1602.
Šafaříková, Veronika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingové řízení cestovního ruchu v evropských velkoměstech | Theses on a related topic

1603.
Šafránková, Lada
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Analýza produktu z pohledu zákazníka a společnosti. Stanovení optimální podoby produktu na jednotlivých trzích | Theses on a related topic

1604.
Šámal, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingové komunikace profesionálního sportovního klubu v ČR | Theses on a related topic

1605.
Ščučková, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event Marketing - nástroj PR pro cílové skupiny zákazníci a zaměstnanci | Theses on a related topic

1606.
Šebek, Martin
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán - rozvoj již existujícího rodinného penzionu | Theses on a related topic

1607.
Šefrna, Jaroslav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Efektivní komunikační mix v uměleckém (hudebním) podniku | Theses on a related topic

1608.
Šestáková, Barbora
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Současné pojetí komplexní propagační akce | Theses on a related topic

1609.
Ševčíková, Jindra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace v podniku Cosmetic Dent v sektoru služeb | Theses on a related topic

1610.
Šíla, Josef
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Porovnání marketingového mixu malé a velké firmy v oblasti maloobchodu | Theses on a related topic

1611.
Šilhánová, Iveta
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sponzoring – součást krátkodobé a dlouhodobé komunikační strategie | Theses on a related topic
Master's thesis defence: Sponzoring – součást krátkodobé a dlouhodobé komunikační strategie | Theses on a related topic

1612.
Šíma, Michal
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Stanovení ceny ve společnosti Petros, spol. s r. o | Theses on a related topic

1613.
Šimánková, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Inovace v podniku | Theses on a related topic

1614.
Šimíček, Vojtěch
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Asistované zhodnocení a příprava marketingového plánu pro společnost Algotech a.s. se zaměřením na online marketing a prostředí průmyslu 4.0 | Theses on a related topic

1615.
Šímová, Kristýna
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Formulace strategie a její formalizace do podoby BSC | Theses on a related topic

1616.
Šinál, Peter
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Analýza finančného zdravia podniku pri aplikácii marketingovej stratégie v trhovej ekonomike | Theses on a related topic

1617.
Škaloud, Adam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Sociálně psychologické aspekty využití celebrity v reklamním sdělení | Theses on a related topic

1618.
Škopánová, Dita maiden name: Švehlová
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komerční obsahy v pořadech České televize | Theses on a related topic

1619.
Škorcová, Monika
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Tools to Assess the Suitability of the Company to Enter the Foreign Market, International Sales Strategy | Theses on a related topic

1620.
Škorna, Miroslav
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Strategické řízení strojírenského podniku | Theses on a related topic

1621.
Šmíd, Robert
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Personální řízení v rodinné firmě | Theses on a related topic

1622.
Šmondrk, Petr
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance & Bachelor of Science in Business Administration
Bachelor's thesis defence: Význam externí a interní analýzy pro zvolenou strategii MSP | Theses on a related topic

1623.
Šnajdr, Jiří
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace profesionálních sportovních klubů | Theses on a related topic

1624.
Šoborová, Radka
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Spotřební chování seniorů | Theses on a related topic

1625.
Šoukalová, Renata
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Interní komunikace společnosti | Theses on a related topic

1626.
Špačková, Tereza
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Tvorba marketingové kampaně obchodního centra | Theses on a related topic

1627.
Špalek, Miroslav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Cenová strategie a kvalita produktu | Theses on a related topic

1628.
Špalková, Sandra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: SWOT analýza podnikatelského subjektu | Theses on a related topic

1629.
Štancl, Martin
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Obchod a efektivní řízení obchodní činnosti ve firmě xy (možno i řízení zahraničního obchodu firmy ) | Theses on a related topic

1630.
Štandl, Filip
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza produktu – zdroj konkurenční výhody | Theses on a related topic

1631.
Štandl, Filip
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zavádění nového produktu na trh | Theses on a related topic

1632.
Števlik, Milan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing v pojišťovnictví a prodejní kanály | Theses on a related topic

1633.
Štrofová, Zuzana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: New division of Mining Water in Bulgaria: Marketing Plan | Theses on a related topic

1634.
Štrombachová, Martina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha výzkumu trhu v marketingové strategii a systému informací | Theses on a related topic

1635.
Štrombachová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Proces budování značky a faktory, které ho ovlivňují | Theses on a related topic

1636.
Šturm, Daniel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Využití celebrit v marketingové komunikaci | Theses on a related topic

1637.
Šůcha, David
Faculty: University of Finance and Administration
Year: 2013, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategie prodeje potravinářských produktů | Theses on a related topic

1638.
Švarc, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Role public relations v marketingové komunikaci firmy Office Depot, s.r.o. | Theses on a related topic

1639.
Takač, Petr
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sponzoring a jeho využití v propagaci organizace | Theses on a related topic

1640.
Tamme, Karel
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový komunikační mix (kampaň) pro vybrané produkty | Theses on a related topic

1641.
Tefr, Martin
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Hodnocení efektivnosti investičního projektu na základě dynamických metod | Theses on a related topic

1642.
Tichá, Pavlína
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

1643.
Tomášková, Karolína
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Budování globální značky produktu pomocí nástrojů IMK | Theses on a related topic

1644.
Topinka, Adam
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Konstrukce marketingového plánu k posílení firemní identity podniku | Theses on a related topic

1645.
Ťopková, Kateřina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Strategický plán společnosti | Theses on a related topic

1646.
Trefilová, Lenka maiden name: Chmelařová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Řízení integrovaného logistického řetězce v automobilovém průmyslu | Theses on a related topic

1647.
Trojáková, Miroslava
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Metodiky průzkumu spokojenosti zákazníků, identifikace jejich PPO (Potřeb, Požadavků, Očekávání) a způsob jejich aplikace v podmínkách řízení společnosti Caledonian School s.r.o. | Theses on a related topic

1648.
Trošina, Nina
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Nízkonákladový marketing pro podnik formy start-up | Theses on a related topic

1649.
Tsoy, Anna
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Influence of marketing and advertising on Food Industry | Theses on a related topic

1650.
Tůmová, Štěpánka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje vybraného produktu | Theses on a related topic