Theses on a related topic (having the same keywords):

event marketing, communication mix, podpora prodeje, push strategie, pull strategy, komunikacni mix, soutez, komunikace, sales support, push strategy, pull strategie, in o store, sponzoring, consumer contests, spotrebitelske souteze, cerpaci stanice, filling station, competition, communication, sponsorship

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1701.
Šíma, Jiří
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postavení a vyhodnocení nástrojů komunikačního mixu ve vybrané firmě | Theses on a related topic Display description

1702.
Šíma, Jiří
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh a vyhodnocení marketingové kampaně pomocí nástrojů IMK | Theses on a related topic

1703.
Šimková, Karolina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Mediální kampaň neziskových organizací | Theses on a related topic

1704.
Šimůnek, Jakub
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza silných a slabých stránek činnosti podnikatelského subjektu | Theses on a related topic

1705.
Šimůnek, Zdeněk
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické chování podniku coby konkurenční výhoda | Theses on a related topic

1706.
Šindelářová, Ivana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová strategie na trzích služeb a jejich aplikace na zvolenou firmu | Theses on a related topic

1707.
Škach, Jaroslav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský záměr - založení stavební společnosti | Theses on a related topic

1708.
Škaloud, Adam
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Audiovizuální virální sdělení, předpoklady jeho komunikační úspěšnosti – výběr kazuistik, analýza obsahu a formy | Theses on a related topic

1709.
Škopánová, Dita maiden name: Švehlová
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komerční obsahy v pořadech České televize | Theses on a related topic

1710.
Šmejkal, Patrik Jakub
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Trendy marketingové komunikace a jejich uplatnění v praxi | Theses on a related topic

1711.
Šmída, Karel
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics
Bachelor's thesis defence: Návrh komponenty informačního systému řízení výroby v podniku | Theses on a related topic

1712.
Šobotníková, Jana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Integrovaná marketingová komunikace jako nová forma efektivity komunikačního působení | Theses on a related topic

1713.
Šoltésová, Tereza
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Implementace PR do zdravotnických zařízení | Theses on a related topic
Bachelor's thesis defence: Implementace PR do zdravotnických zařízení | Theses on a related topic
Bachelor's thesis defence: Implementace PR do zdravotnických zařízení | Theses on a related topic

1714.
Šoltys, Radek
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace státní Agentury pro podporu podnikání a investic CzechInvest | Theses on a related topic

1715.
Šorban, Jevhen
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v oblasti služeb | Theses on a related topic

1716.
Šoukalová, Renata
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Interní komunikace společnosti | Theses on a related topic

1717.
Špátová, Naďa
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Správa dokumentů - Národní bezpečnostní úřad Elektronizace dokumentů s utajovanými informacemi | Theses on a related topic

1718.
Špinerová, Nikola
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Řízení vztahů na pracovišti | Theses on a related topic

1719.
Šplíchal, Jan
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vzestup a úpadek sociální sítě Facebook a jeho využití v marketingu | Theses on a related topic

1720.
Šrainová, Kristina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Aktivity formy podpory prodeje konkrétní obchodní společnosti | Theses on a related topic

1721.
Šrubařová, Veronika
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Komparace vybraných společností poskytujících logistické služby | Theses on a related topic

1722.
Štádlerová, Petra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Sestavení marketingového plánu organizace a kritéria jeho efektivnosti. | Theses on a related topic

1723.
Štancová, Barbora
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza konkurenčního prostředí a zákazníků pro vytvoření marketingové strategie | Theses on a related topic

1724.
Štefánková, Anna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Moderní formy marketingové komunikace a jejich uplatnění v praxi | Theses on a related topic

1725.
Štefková, Tereza
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Dramaturgie a realizace reklamního spotu pro vybraný pivovar | Theses on a related topic

1726.
Štěpánek, Tomáš
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Teorie a praxe marketingových kampaní v návaznosti na finanční gramotnost | Theses on a related topic

1727.
Štěpánová, Hana maiden name: Mouchová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Techniky utváření a vedení rozhovorů | Theses on a related topic

1728.
Štěpánová, Monika
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Mezipodnikové srovnání firem jako nástroj analýzy konkurenčního prostředí | Theses on a related topic

1729.
Štěrbová, Simona
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza efektivní komunikace jako nástroj úspěšného prodeje | Theses on a related topic

1730.
Štěrbová, Simona
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza mezinárodního marketingu při vstupu na zahraniční trh | Theses on a related topic

1731.
Števůrková, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vztah sociální a marketingové komunikace | Theses on a related topic

1732.
Štička, Jan
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Racionální versus emoční aspekty v marketingové komunikaci | Theses on a related topic

1733.
Štuková Ilieva, Zuzana
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Využití psychologického přístupu v PR online PR | Theses on a related topic

1734.
Štursová, Valérie
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivita in-store marketingu z pohledu psychologie | Theses on a related topic

1735.
Šubrt, František
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Podnikatelský záměr - založení nového podnikatelského subjektu: Akciová společnost | Theses on a related topic

1736.
Šula, Radek
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Produkt jako zdroj konkurenční výhody Osobní účet České spořitelny | Theses on a related topic

1737.
Švancarová, Nina
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Inovace a její vliv na posilování konkurenční výhody podniku | Theses on a related topic

1738.
Švarcová, Zuzana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro dětské publikum | Theses on a related topic

1739.
Švec, Ondřej
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Bachelor's thesis defence: Spotřební úvěry v době finanční krize u českých bank | Theses on a related topic

1740.
Takač, Petr
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sponzoring a jeho využití v propagaci organizace | Theses on a related topic

1741.
Tarabrin, Sergei
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Společenská odpovědnost firem, její význam v současnosti a pro budoucnost | Theses on a related topic

1742.
Tatýrková, Michaela
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Daňová optimalizace z pohledu poplatníka i správce daně | Theses on a related topic

1743.
Tausigová, Lenka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití nástrojů IMK při řízení malé firmy | Theses on a related topic

1744.
Teifertová, Kristýna
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové metodiky komunikace uplatňované v procesu Řízení vztahu se zákazníky. Komunikace jako nástroj rozvoje společnosti a součást marketingového mixu. | Theses on a related topic

1745.
Tejkalová, Alena
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský plán na založení firmy | Theses on a related topic

1746.
Tenorová, Jaroslava
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Založení nového podnikatelského subjektu - právnická osoba | Theses on a related topic

1747.
Tereková, Michaela
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Emoční marketing a typologie osobnosti | Theses on a related topic

1748.
Terez, Viktor
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Social Network and its marketing potential for Small and Medium Enterprises(SME) | Theses on a related topic

1749.
Terzievová, Kristýna
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Životní cyklus produktu firmy Happyend | Theses on a related topic

1750.
Tesárková, Jaroslava
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový mix společnosti SAINT-GOBAIN Bulding Distributions CZ, a.s. - zdroj konkurenční výhody | Theses on a related topic