Theses on a related topic (having the same keywords):

case study method, blog, customer complains, la redoute, united airlines, social media, new media, social media challenge, h&m, misuse of social media, american apparel, dell, social media crisis, communication channels, social media engagement., identity, corporate reputation, twitter, youtube, nestle, crisis communication, case study analysis, cross-case analysis, crisis communication strategies, crisis response, transparency, stakeholders, image, greenpeace, social media campaign, corporate communication, social media platforms, facebook, users' reactions, qualitative content analysis

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Herinková, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Společenská odpovědnost firem a její uplatňování v České republice | Theses on a related topic Display description

252.
Herzallah, Ahmad
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Informatics / Applied Informatics
Master's thesis defence: Informační systém pro firmu s nákladní dopravou | Theses on a related topic

253.
Hladečková, Pavla
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Online Marketing jako podpůrný kanál prodeje | Theses on a related topic

254.
Hladká, Karolína
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj nástrojů audiovizuální reklamy | Theses on a related topic

255.
Hlaváč, Petr
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: E-business a sociální sítě. Jejich využití v podpoře prodeje | Theses on a related topic

256.
Hloušek, Tomáš
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Online marketing vybrané firmy | Theses on a related topic

257.
Hložanková, Radka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán - založení fitness centra | Theses on a related topic

258.
Hochmannová, Barbora
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení efektivity marketingové kampaně pomocí nástrojů IMK | Theses on a related topic

259.
Holub, Zdeněk
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Interní komunikace ve Škoda auto | Theses on a related topic

260.
Hora, Miloš
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Suverénní fondy - Historie a budoucnost | Theses on a related topic

261.
Horyna, Dennis
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Moderní trendy v marketingové komunikaci | Theses on a related topic

262.
Hořínková, Adéla
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Americké prezidentské volby 2012 v nových médiích - Studie politického marketingu | Theses on a related topic

263.
Hospodářská, Pavlína
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komunikace v organizaci | Theses on a related topic

264.
Hossen, Md Anwar
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Social media influencers and their usage in marketing strategy | Theses on a related topic

265.
Hrabovský, Jakub
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv zainteresovaných bezpečnostních subjektů na mediální obraz sportovní akce | Theses on a related topic

266.
Hraničková, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Internetová komunikace | Theses on a related topic

267.
Hrnčířová, Lenka
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

268.
Hron, Aleš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace a její současný vývoj | Theses on a related topic

269.
Hrstková, Petra maiden name: Cudlínová
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Návrh věrnostního programu CRM v prostředí leasingové společnosti a jeho finanční aspekty | Theses on a related topic

270.
Hrubý, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Uplatnění společenské odpovědnosti firem na vybrané firmě | Theses on a related topic

271.
Hruška, Josef
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Případová studie tvorby reklamní kampaně | Theses on a related topic

272.
Hubáčková, Petra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití nových medií vč. sociálních sítí pro komunikaci se zákazníky hotelu Majestic Plaza | Theses on a related topic

273.
Hubert, Pavol
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Trendy marketingové komunikace na internetu a jejich aplikace ve firmě | Theses on a related topic

274.
Hůlová, Jana maiden name: Frolíková
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Firemní kultura jako marketingový nástroj | Theses on a related topic

275.
Humplík, Zdeněk
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: E-business a sociální sítě. Jejich využití v podpoře prodeje | Theses on a related topic

276.
Hurt, Jiří
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama a její účinnost | Theses on a related topic

277.
Husiev, Dmytro
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Social Network and its marketing potential for Small and Medium Enterprise | Theses on a related topic

278.
Hušková, Klára maiden name: Vojáčková
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Využití trendů marketingové komunikace v praxi rodinné firmy Výhrostroj.cz, s.r.o. | Theses on a related topic

279.
Hyhlanová, Michaela
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Facebook a Instagram v životě dnešní mládeže - sociální sítě jako prostředek ovlivňování nákupního chování mládeže | Theses on a related topic

280.
Hykl, Jiří
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reportování o společenské odpovědnosti firem | Theses on a related topic

281.
Hypš, Vladislav
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategie retailové značky | Theses on a related topic

282.
Chiminec, Róbert
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Elektronické obchodování, způsoby a předpoklady jeho efektivního využívání ve firemní praxi | Theses on a related topic

283.
Chobanyan, Nane
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Public Relations při řešení krizové komunikace | Theses on a related topic

284.
Chomová, Milena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační mix podniku DHL IT Services internetová interná a externá komunikácia | Theses on a related topic

285.
Choulíková, Klára
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a realizace projektu krizové komunikace reklamní agentury jako nástroje obnovení důvěry obchodních partnerů (případová studie) | Theses on a related topic

286.
Christelová Lamerová, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Společenská odpovědnost jako motiv spotřebního chování zákazníků | Theses on a related topic

287.
Chu, Thanh Nam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Internetový marketing | Theses on a related topic

288.
Churá, Kateřina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití internetového marketingu vybraného podniku | Theses on a related topic

289.
Chvalinová, Irena maiden name: Tranová
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Security and Law Studies / Security and Law Studies
Bachelor's thesis defence: Vybraná rizika digitalizace bank v ČR z hlediska identifikace osob | Theses on a related topic

290.
Chvapil, Stanislav
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Zkoumání marketingové komunikace firmy | Theses on a related topic

291.
Chvojka, Dominik
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role sociálních sítí v komunikačním mixu | Theses on a related topic

292.
Chyba, Jaroslav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Produktová strategie jako nástroj konkurenceschopnosti podniku | Theses on a related topic

293.
Imangaziyeva, Zhanel
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance & Bachelor of Science in Business Administration
Bachelor's thesis defence: Comparative financial analysis | Theses on a related topic

294.
Isakov, Sanzhar
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: The Role of New Media in a Modern Marketing Communication | Theses on a related topic

295.
Jágrová, Veronika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu - děti a mládež | Theses on a related topic

296.
Jahodová, Eliška
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Youtube as a marketing tool in relationship marketing | Theses on a related topic

297.
Jahodová, Eliška
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Influencing on social media | Theses on a related topic

298.
Jakubcová, Tereza
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologický rozměr působení značky | Theses on a related topic

299.
Janata, Martin
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Společenská odpovědnost firem v České republice | Theses on a related topic

300.
Janata, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Krizová komunikace - máte vše pod kontrolou? | Theses on a related topic