Theses on a related topic (having the same keywords):

marketingova strategie, zakaznik, communication mix, campaign, integrovana marketingova komunikace, marketing strategy, komunikacni mix, market, produkt, kampan, znacka, marketing, integrated marketing communication, customer, trh, cosmetics, brand, kosmetika, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1251.
Pěničková, Eliška
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro seniory | Theses on a related topic Display description

1252.
Pěničková, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam sociálního statusu pro nákupní preference | Theses on a related topic

1253.
Pěničková, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Počítačová kriminalita | Theses on a related topic

1254.
Perníčková, Jana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza rozhodovacího procesu při výběru produktu | Theses on a related topic

1255.
Peroutková, Monika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza nákupního chování spotřebitelů | Theses on a related topic

1256.
Peroutková, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Svoboda projevu a její limity v marketingové komunikaci | Theses on a related topic

1257.
Peřinová, Lenka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Využití progresivní logistické metody tahu ve výrobě - Kanban k řízení | Theses on a related topic

1258.
Peřtová, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama jako nástroj komunikace se zákazníky | Theses on a related topic

1259.
Pešková, Denisa
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh integrované marketingové komunikace pro konkrétní produkt | Theses on a related topic

1260.
Peštová, Martina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová komunikace malé obce v oblasti cestovního ruchu s přihlédnutím k audiovizuální podpoře | Theses on a related topic

1261.
Petáková Hejná, Jiřina maiden name: Hejná
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivní komunikace se zákazníkem ve firmě IRIX, a.s. | Theses on a related topic

1262.
Pidnebennyi, Mykyta
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Výzkum prostředí a aplikace výsledků do života podniku | Theses on a related topic

1263.
Pidrmanová, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tematizace promotion vybraného produktu (podniku) | Theses on a related topic

1264.
Pidrmanová, Tereza
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikační kampaně nového produktu na českém trhu | Theses on a related topic

1265.
Piedová, Lucie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Taktické scénáře prodejní komunikace v podmínkách areálu mezinárodních letišť | Theses on a related topic

1266.
Pilátová, Veronika
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Steve Jobs a jeho vliv na vývoj marketingové komunikace | Theses on a related topic

1267.
Pithardová, Renata
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

1268.
Pitříková, Eva
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komplexní analýza Corporate Identity ve společnosti T-Mobile Czech Republic, a.s. | Theses on a related topic

1269.
Plaček, Michal
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Řízení vztahu se zákazníky v jednotlivých segmentech bankovní instituce | Theses on a related topic

1270.
Plaček, Michal
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru finančních služeb | Theses on a related topic

1271.
Plívová, Helena
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku v závislosti na změnách jeho marketingového mixu | Theses on a related topic

1272.
Plouharová, Zlata
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu a práce s ostatními součástmi marketingového mixu v jednotlivých etapách tohoto životního cyklu. | Theses on a related topic

1273.
Podařilová Havlíčková, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace Ministerstva zemědělství | Theses on a related topic

1274.
Podařilová Havlíčková, Petra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Integrovaná marketingová komunikace - synergický efekt jednotlivých nástrojů | Theses on a related topic

1275.
Podlipná, Tereza
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: ČT ve vlastní reklamě. Audiovizuální self promotion televize veřejné služby | Theses on a related topic

1276.
Podnecký, Aleš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu komunikačních aktivit zaměřených na ochranu autorského práva v ČR | Theses on a related topic

1277.
Podoubská, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh optimalizace výběru nástrojů marketingové komunikace obchodního centra | Theses on a related topic

1278.
Pokorná, Klára
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití celebrit v marketingové komunikaci | Theses on a related topic

1279.
Pokutová, Klára
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová strategie dokumentárního filmu V Síti | Theses on a related topic

1280.
Polák, Adolf
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Problematika efektivnosti výkonu veřejné správy a otázky jejího měření | Theses on a related topic

1281.
Poláková, Ludmila
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Srovnání vykazování a zveřejňování finančních nástrojů dle ČÚL a IAS/IFRS (se zaměřením na IFRS 7) | Theses on a related topic

1282.
Polláková, Veronika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Produkt jako zdroj konkurenční výhody | Theses on a related topic

1283.
Pomahač, Pavel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Logistické systémy v přípravě výroby a ve výrobě tiskárny K.P.R.spol.s r.o. | Theses on a related topic

1284.
Popelářová, Ivana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza produktu - zdroj konkurenční výhody | Theses on a related topic

1285.
Popelková, Iveta
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití nástrojů PR v marketingové komunikaci | Theses on a related topic

1286.
Porkertová, Andrea
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projekt korporátního designu pro vybranou firmu Ka International | Theses on a related topic

1287.
Pořízková, Karolina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance & Master of Business Administration
Master's thesis defence: Multinational brands versus local brands on the Czech market | Theses on a related topic

1288.
Pospíšilová, Alena
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Aplikace teorie her v marketingu | Theses on a related topic

1289.
Pospíšilová, Hana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivní segmentace portfolia potenciálních zákazníků a souvislost s určenými cíli společnosti. Význam segmentace a volba kritérií segmentace dle zaměření a vize společnosti | Theses on a related topic

1290.
Pospíšilová, Kristýna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení marketingové kampaně vybraného výrobku | Theses on a related topic

1291.
Pospíšilová, Monika
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Budování strategie celofiremní marketingové orientace | Theses on a related topic

1292.
Pospíšilová, Olga
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategický marketing - zavedení nových produktů na trh | Theses on a related topic

1293.
Potapenko, Yelyzaveta
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace vybrané společnosti | Theses on a related topic

1294.
Pouzarová, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: IMK volební kampaně regionální političky | Theses on a related topic

1295.
Povolná, Alena
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Životní cyklus produktu | Theses on a related topic

1296.
Prachař, Martin
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový výzkum konkurence v oblasti Lankových senzorů ve společnosti Micro-Epsilon Czech republic, s.r.o. | Theses on a related topic

1297.
Prejzová, Barbora
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové strategie pro leteckou společnost Travel Service | Theses on a related topic

1298.
Prchalová, Šárka maiden name: Smahelová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologický význam obalu pro spotřebitele | Theses on a related topic

1299.
Prchalová, Šárka maiden name: Smahelová
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Event management podniku z pohledu realizační agentury | Theses on a related topic

1300.
Pribylinec, Michal
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Branding – its history and a new challenges (history of branding and its challenges in 21st century) | Theses on a related topic