Theses on a related topic (having the same keywords):

marketingova sonda. communication mix, customer satisfaction, podpora prodeje, informacni system, zakaznicka spokojenost, sales promotion, komunikacni mix, marketingovy plan, automotive industry, loyalty program, marketing probe, automotive, information system, vernostni program, marketing plan

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1051.
Slunéčko, Jindřich
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic Display description

1052.
Slunéčko, Jindřich
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza aktuálních způsobů komunikace a návrh modelu komunikace v budoucnosti | Theses on a related topic

1053.
Smejkalová, Iva
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace hotelových služeb ve velkoměstských aglomeracích | Theses on a related topic

1054.
Smetanin, Eduard
Faculty: University of Finance and Administration
Year: 2020, studies under way
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Vývoj informačního systému pro personální agenturu | Theses on a related topic

1055.
Sobotka, David
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úspěšná podpora prodeje, spotřebitelské soutěže | Theses on a related topic

1056.
Sobotka, David
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru farmacie | Theses on a related topic

1057.
Sobotová, Radka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Marketingové aktivity bankovního sektoru působící na zákazníka v době ekonomické recese | Theses on a related topic

1058.
Soldán, Martin
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparace komunikační strategie mezi dvěma velkými společnostmi | Theses on a related topic

1059.
Solovyeva, Olessya
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Applied Informatics / Applied Informatics
Master's thesis defence: Vývoj IS pro benzinové stanice metodikou SCRUM | Theses on a related topic

1060.
Soukup, Vít
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

1061.
Soukup, Vít
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Budování globální značky pomocí nástrojů marketingové komunikace | Theses on a related topic

1062.
Soukupová, Aneta maiden name: Krejčí
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing neziskového sektoru | Theses on a related topic

1063.
Soukupová, Marie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

1064.
Spáčil, Radek
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský plán (jak založit firmu) | Theses on a related topic
Bachelor's thesis defence: Podnikatelský plán (jak založit firmu) | Theses on a related topic

1065.
Spitsyna, Yuliia
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Vliv přepočítaného koeficientu po zavedení eura na hospodaření podniku v automobilovém průmyslu | Theses on a related topic

1066.
Spurná, Radka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Klasifikace informačních systémů | Theses on a related topic

1067.
Srbecký, Jindřich
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Aplikace marketingu v malém a středním podniku | Theses on a related topic

1068.
Staněk, Michal
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics
Bachelor's thesis defence: Projekt informačního systému autodílny | Theses on a related topic

1069.
Staněk, Michal
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Informatics / Applied Informatics
Master's thesis defence: Projekt informačního systému autodílny | Theses on a related topic

1070.
Staňková, Lada
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Insurance Industry
Master's thesis defence: Pojistné podvody, jejich analýza a možnosti odhalování | Theses on a related topic

1071.
Steger, Adam
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication & Bachelor of Science in Business Administration
Bachelor's thesis defence: Event Marketing as a part of the selected company Sales Promotion (case study) | Theses on a related topic

1072.
Stehlíková, Bianca
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové komunikace pro studenty | Theses on a related topic
Bachelor's thesis defence: Návrh marketingové komunikace pro studenty | Theses on a related topic

1073.
Stirber, Dávid
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event marketing – nástroj PR pro cílové skupiny zákazníci a zaměstnanci | Theses on a related topic

1074.
Strychová, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití archetypů v tématizacích reklamních sdělení | Theses on a related topic

1075.
Stuchlík, Jakub
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikačního mixu nové výrobkové řady | Theses on a related topic

1076.
Stuchlíková, Martina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Steve Jobs a jeho vliv na vývoj marketingové komunikace | Theses on a related topic

1077.
Stuchlová, Zuzana
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Propagace ve firmě | Theses on a related topic

1078.
Suchánková, Gabriela
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Řízení informačních systémů v malých a středních podnicích | Theses on a related topic

1079.
Suchochlebová, Edita
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu sponzoringu vybraného sportovního subjektu jako nástroj IMK podniku | Theses on a related topic

1080.
Suchochlebová, Edita
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza nástrojů marketingového mixu ve společnosti Heineken | Theses on a related topic

1081.
Sultanbayeva, Alima
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníků | Theses on a related topic

1082.
Svoboda, František
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Sestavení marketingového plánu podniku/organizace a kritéria jeho efektivnosti | Theses on a related topic

1083.
Svoboda, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace a targeting v DM praxi konkrétního podniku | Theses on a related topic

1084.
Svobodová, Michaela
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Věrnostní program jako marketingová strategie | Theses on a related topic

1085.
Svobodová, Tereza
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Faktory ovlivňující spotřební rozhodování v rámci české domácnosti | Theses on a related topic

1086.
Sýkorová, Andrea
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sponzoring a jeho základní typologie | Theses on a related topic

1087.
Sýkorová, Eliška
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikačního mixu nové výrobkové řady | Theses on a related topic

1088.
Sýkorová, Kamila maiden name: Plecitá
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Hodnocení efektivnosti motivačních programů a spotřebitelských soutěží v marketingu | Theses on a related topic

1089.
Syrová, Barbora
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Event management v interní marketingové komunikaci podniku | Theses on a related topic

1090.
Syrový, Ondřej
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Oblasti řízení e-shopu a metriky jejich vyhodnocení | Theses on a related topic

1091.
Sysová, Hana
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Online marketing jako podpůrný kanál prodeje | Theses on a related topic

1092.
Šabatová, Iveta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza prostředků, technik a efektivnosti PR kampaně v konkrétním podniku | Theses on a related topic

1093.
Šafář, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh optimalizace výběru nástrojů marketingové komunikace | Theses on a related topic

1094.
Šafaříková, Veronika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingové řízení cestovního ruchu v evropských velkoměstech | Theses on a related topic

1095.
Šalanská, Ivana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

1096.
Šalanská, Ivana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

1097.
Šantora, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics
Bachelor's thesis defence: Informační systém pro správu servisního oddělení drobných a malých podnikatelských subjektů | Theses on a related topic

1098.
Ščučková, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event Marketing - nástroj PR pro cílové skupiny zákazníci a zaměstnanci | Theses on a related topic

1099.
Šebek, Martin
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán - rozvoj již existujícího rodinného penzionu | Theses on a related topic

1100.
Šestáková, Barbora
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Současné pojetí komplexní propagační akce | Theses on a related topic