Theses on a related topic (having the same keywords):

marketingovy mix, communication mix, podpora prodeje, komunikacni mix, reklama, sales promotion., marketing mix, marketingova komunikace, advertisement, fairs and exhibitions, marketing communication, veletrhy a vystavy

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1901.
Gašparová, Tatiana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Efektivní vynakládání finančních prostředků na marketingové aktivity a jejich návratnost | Theses on a related topic Display description

1902.
Gažovič, Miroslav
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Aplikace logistických technologií v dodavatelsko-odběratelském řetězci | Theses on a related topic

1903.
Genzerová, Viktorie
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Je televizní reklama jako nástroj propagace služby či výrobku stále účinná? | Theses on a related topic

1904.
Gerasimchuk, Anna
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Srovnávací reklama a její využívání v České republice | Theses on a related topic

1905.
Gerhartová, Markéta
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový komunikační mix nového produktu farmaceutického průmyslu | Theses on a related topic

1906.
Gerlach, David
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Možnosti marketingu vzdělávání v internetovém prostředí | Theses on a related topic

1907.
Gongalskiy, Vladislav
Faculty: University of Finance and Administration
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance, Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

1908.
Goranov, Adam
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication & Master of Business Administration
Master's thesis defence: Regulace reklamy v rozhlasovém a televizním vysílání | Theses on a related topic

1909.
Gorbatov, Ilya
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Cons and pros of using a celebrity for marketing communication | Theses on a related topic

1910.
Gorbunov, Vladislav
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

1911.
Görner, David
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová strategie neziskové organizace "Kapka naděje" | Theses on a related topic

1912.
Grafová, Vanessa
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing vybrané neziskové organizace | Theses on a related topic

1913.
Grancová, Michaela
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace značky | Theses on a related topic

1914.
Grauová, Dagmar
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Emocionalita spotřebitele a efektivita věrnostních programů | Theses on a related topic

1915.
Grillová, Gabriela
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Budování inteligentní firmy pomocí nástrojů IMK | Theses on a related topic

1916.
Gritsenko, Vitaliy
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití výzkumu v marketingu | Theses on a related topic

1917.
Grundová, Lenka maiden name: Šandová
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační mix podnikatelského subjektu | Theses on a related topic

1918.
Gruntorád, Ondřej
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Návrh a vyhodnocení marketingové kampaně | Theses on a related topic

1919.
Grussová, Hana
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Délka reklamního spotu a jeho zapamatování | Theses on a related topic

1920.
Grygoryuk, Anna
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing a marketingová komunikace olympijských her | Theses on a related topic

1921.
Guselnikova, Tatiana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketing Management and marketing planning | Theses on a related topic

1922.
Háček, Jiří
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketing služeb - komunikace vybraného střediska dopravní firmy | Theses on a related topic

1923.
Hájková, Karolína
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Internetový marketing | Theses on a related topic

1924.
Háková, Jana
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Co snižuje důvěru české veřejnosti k reklamě? | Theses on a related topic

1925.
Haluzová, Alena
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Efektivnost nástrojů integrované marketingové komunikace pojišťovny | Theses on a related topic

1926.
Hamáková, Kateřina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Estetické aspekty reklamy | Theses on a related topic

1927.
Hamouz, Lukáš
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vývoj marketingových strategií v herním průmyslu | Theses on a related topic

1928.
Hamouz, Ondřej
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingová komunikace vysoké školy při oslovení potenciálních studentů | Theses on a related topic

1929.
Hamouz, Ondřej
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociálně-psychologické problémy zavádění nového produktu na trh | Theses on a related topic

1930.
Hamouz, Václav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Provozování rozhlasového a televizního vysílání | Theses on a related topic

1931.
Hanek, Jaroslav
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Faktory ovlivňující přijetí či odmítnutí reklamy zákazníkem společnosti | Theses on a related topic

1932.
Hanifayeva, Narmin
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Advertisement - the Phenomen of Marketing Communication | Theses on a related topic

1933.
Hanuš, Ondřej
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Internetový marketing a reklamní kampaň v kontextu herního průmyslu | Theses on a related topic

1934.
Hanzalová, Kateřina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Virální online marketing, jeho užití a hranice | Theses on a related topic

1935.
Hanzlíčková, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Mediální plán kampaně "Kooperativa NA100PRO" | Theses on a related topic

1936.
Harantová, Eliška
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vnímání nepoctivých obchodníků seniory | Theses on a related topic

1937.
Harvalík, Robert
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Návrh systému marketingového řízení podniku (aplikace moderních prvků) | Theses on a related topic

1938.
Hassmanová, Markéta
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v neziskovém sektoru | Theses on a related topic

1939.
Hassmanová, Markéta
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketingová strategie vybrané společnosti | Theses on a related topic

1940.
Hašek, Miloš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zdravý životní styl a jeho propagace | Theses on a related topic
Master's thesis defence: Propagace firmy Wheelies | Theses on a related topic

1941.
Hašková, Karolína
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Budování globální značky produktu pomocí nástrojů IMK ve vybrané společnosti | Theses on a related topic

1942.
Hauptová, Kateřina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě. Zaměření na In-store marketing na lokálním trhu | Theses on a related topic

1943.
Hauptová, Kateřina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Event marketingová komunikace v globální společnosti z pohledu lokálního trhu | Theses on a related topic

1944.
Havel, Dominik
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Specifika komunikace s médii ve veřejné správě | Theses on a related topic

1945.
Havlíček, Daniel
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv reklamního sloganu na nákupní rozhodovací proces spotřebitele | Theses on a related topic

1946.
Havlíček, Tadeáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingová strategie AAA AUTO na trzích CZ a CEE | Theses on a related topic

1947.
Havlíčková, Denisa
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Město a jeho propagace - město Dobříš | Theses on a related topic

1948.
Havlíčková, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza vlivu vybraných nástrojů reklamy na cílovou skupinu mladých lidí ve věku 15 - 26 let | Theses on a related topic

1949.
Havlišta, Radim
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zvláštnosti nákupního chování seniorů | Theses on a related topic

1950.
Havlová, Michaela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj reklamy v českých zemích | Theses on a related topic