Theses on a related topic (having the same keywords):

marketingova strategie, zakaznik, communication mix, marketing strategy, komunikacni mix, brand marketing, loyalty program, spotrebitel, marketing, konkurence, customer, competition, kupni rozhodovaci proces, vernostni program, the process of buying decision, consumer

Keywords ordered alphabetically | Keywords ordered by occurrence rate

951.
Mendl, Jaromír
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Pricing Strategy | Theses on a related topic Display description

952.
Meňhartová, Simona
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Neuromarketingový přístup k reklamě | Theses on a related topic

953.
Merta, Ondřej
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Hodnocení finanční situace firmy v podmínkách účetních výkazů sestavenýchdle IAS/IFRS | Theses on a related topic

954.
Mikšaníková, Daniela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Direct marketing jako cesta přímého kontaktu se zákazníky ve společnosti Chartis Europe | Theses on a related topic

955.
Mikšovský, Tomáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán na založení motoškoly | Theses on a related topic

956.
Mikulová, Kristina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh marketingových aktivit pro podporu a navýšení prodeje | Theses on a related topic

957.
Mikulová, Tereza
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Law and Business / Law in Business
Master's thesis defence: Ochrana proti nekalým obchodním praktikám | Theses on a related topic

958.
Milevová, Simona
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Budování skvělé firmy (iniciativy, zájmy, prostředky, scénáře) | Theses on a related topic

959.
Millerová, Marie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Analýza propagační komunikace vybrané neziskové organizace | Theses on a related topic

960.
Miloševič, Predrag
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

961.
Miloševič, Predrag
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh a vyhodnocení marketingové kampaně | Theses on a related topic

962.
Minaříková, Petra
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Chanel a jeho marketingová strategie v psychologických souvislostech péče o zákazníka | Theses on a related topic

963.
Mišjaková, Nikola
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Potravinářský obal jako nástroj marketingové komunikace | Theses on a related topic

964.
Miškovská, Jitka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vydavatelství Sanoma Media jako součást mediálního trhu | Theses on a related topic

965.
Moravcová, Tereza
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha komunikace v jednotlivých etapách životního cyklu produktu | Theses on a related topic

966.
Moravcová, Tereza
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

967.
Moteffová, Markéta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití v komunikaci se zákazníkem | Theses on a related topic

968.
Moteffová, Markéta
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv prodejního prostředí na nákupní rozhodování | Theses on a related topic

969.
Moulíková, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podíl reklamy na problémech soudobého způsobu života společnosti | Theses on a related topic

970.
Moulíková, Petra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh komplexní marketingové kampaně finančního produktu | Theses on a related topic

971.
Mráčková, Nikola
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace společností zaměřených na sportovní marketing a management | Theses on a related topic

972.
Mráz, Tomáš
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Trendy v marketingové komunikaci a jejich implementace do praxe Emco spol. s.r.o. | Theses on a related topic

973.
Mrázková, Karolína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Navrhněte marketingový komunikační mix (kampaň) pro vybrané produkty | Theses on a related topic

974.
Mrnková, Nikola
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Hodnocení marketingového mixu vybrané firmy | Theses on a related topic

975.
Mrzenová, Hana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: HR management a public relations - Vliv interní komunikace na motivaci zaměstnanců | Theses on a related topic

976.
Műller, Marek
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic

977.
Musil, Jaromír
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Nekalé soutěžní jednání v rámci hospodářské soutěže | Theses on a related topic

978.
Najmanová, Nikola
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role marketingového výzkumu v plánování a realizaci marketingové komunikace | Theses on a related topic

979.
Navasardyan, Nvard
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Firemní kultura společnosti Stomalux | Theses on a related topic

980.
Nečiporuk, Maxim
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Projektové řízení - výhody a nevýhody | Theses on a related topic
Bachelor's thesis defence: Projektové řízení - výhody a nevýhody | Theses on a related topic

981.
Nedelkos, Petros
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Úloha obchodního jména ve vztahovém marketingu | Theses on a related topic

982.
Nedvěd, Radek
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a propagace měst a obcí | Theses on a related topic

983.
Nejman, David
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza aktuálních způsobů komunikace a návrh reklamní kampaně společnosti McDonald’s | Theses on a related topic

984.
Němeček, Václav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové kampaně organizace | Theses on a related topic
Bachelor's thesis defence: Analýza marketingové kampaně organizace | Theses on a related topic

985.
Nepomucký, Jiří
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace společnosti Unicredit bank CZ | Theses on a related topic

986.
Nestrašilová, Natálie
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingové strategie nákupních center | Theses on a related topic

987.
Nguyenová, Ngoc Tho
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr na založení společnosti a jeho vyhodnocení | Theses on a related topic

988.
Nová, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociální sítě – nástroj komunikace pro specifickou cílovou skupinu | Theses on a related topic

989.
Nováček, Jakub
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský plán - základní dokument počátečních fází životního cyklu MSP | Theses on a related topic

990.
Novák, Tomáš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing, Trade and Marketing, Trade and Marketing)
Master's thesis defence: Analýza plnění business plánu spol. Viamont Development a stanovení nových cílů | Theses on a related topic

991.
Nováková, Kateřina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Inovace a jejich vliv na konkurenceschopnost podniku | Theses on a related topic

992.
Nováková, Renata
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace při zavedení nového produktu firmy LE&CO na trh | Theses on a related topic

993.
Nováková, Renata
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Význam marketingu pro developerské odvětví | Theses on a related topic

994.
Nováková, Simona
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: CSR v Procter & Gamble | Theses on a related topic

995.
Nováková, Tereza
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová strategie VŠFS, o.p.s. | Theses on a related topic
Bachelor's thesis defence: Marketingová strategie VŠFS, o.p.s. | Theses on a related topic

996.
Nováková, Zuzana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Implementace systému managementu kvality dle požadavků normy ISO 9001 v podniku | Theses on a related topic

997.
Nováková, Zuzana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: CRM as a Competitive Advantage in the Age of Consumer | Theses on a related topic

998.
Novotná, Denisa
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Spotřební chování s důrazem na rozhodovací proces specifických cílových skupin | Theses on a related topic

999.
Novotná, Tereza
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifika marketingové komunikace zdravotnického zařízení | Theses on a related topic

1000.
Oberfalcerová, Monika maiden name: Adámková
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Faktory konkurenceschopnosti a rizika podnikání | Theses on a related topic