Theses on a related topic (having the same keywords):

marketingovy mix, strategie, communication mix, teorie her, strategy, komunikacni mix, hry, marketing mix, maximin, komunikace, the game theory, games, marketing, communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

3101.
Smékal, Arthur
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Specifika řízení startupového projektu | Theses on a related topic Display description

3102.
Smékal, Roman
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

3103.
Smetáková, Hana
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace města Pardubice | Theses on a related topic

3104.
Smolíková, Bronislava maiden name: Kameníčková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Možnosti komunikace podniku se správcem daně | Theses on a related topic

3105.
Smrčka, Jakub
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Sociální sítě jako trendový nástroj komunikace | Theses on a related topic

3106.
Sobišková, Karolína
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Inovace jako klíčový nástroj konkurenceschopnosti podniku | Theses on a related topic

3107.
Soboleva, Zhanna
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické základy marketingu | Theses on a related topic

3108.
Sobotka, Daniel
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Neverbální komunikace v praxi | Theses on a related topic

3109.
Sobotka, David
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru farmacie | Theses on a related topic

3110.
Sobotka, David
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Osobnost prodejce a klienta v komunikaci | Theses on a related topic

3111.
Sochorová, Markéta
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration EU)
Master's thesis defence: Role médií v marketingových aktivitách obcí | Theses on a related topic

3112.
Soitu, Elina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Online Marketing as a Part of Marketing Communication of a Small Business | Theses on a related topic

3113.
Soldán, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje na internetu | Theses on a related topic

3114.
Soldán, Martin
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparace komunikační strategie mezi dvěma velkými společnostmi | Theses on a related topic

3115.
Solničková, Kristýna
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Možnosti efektivnější marketingové komunikace pivovaru Hols, a.s. | Theses on a related topic

3116.
Solodovnikova, Yulia
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication & Bachelor of Science in Business Administration
Bachelor's thesis defence: Marketingová komunikace luxusních pánských oděvů | Theses on a related topic

3117.
Solovieva, Ekaterina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingu v segmentu B2C | Theses on a related topic

3118.
Somlóová, Kristina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Spotřebitelské chování s důrazem na rozhodovací proces specifických cílových skupin | Theses on a related topic

3119.
Součková, Michaela
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Změna zacílení reklamy na těhotné ženy s přesahem do tří let věku dítěte | Theses on a related topic

3120.
Soukup, Vít
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Budování globální značky pomocí nástrojů marketingové komunikace | Theses on a related topic

3121.
Soušek, Jiří
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etika v marketingové komunikaci | Theses on a related topic

3122.
Sovák, Martin
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová strategie vybrané firmy finančních služeb | Theses on a related topic

3123.
Spivakova, Olga
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Firemní kultura jako základní faktor úspěšného rozvoje firmy | Theses on a related topic

3124.
Spolek, Vojtěch
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Zhodnocení příležitosti k rozvoji týmové práce ve společnosti: Akzo Nobel Coatings CZ, a.s. | Theses on a related topic

3125.
Srbecká, Klára
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategický finanční plán společnosti | Theses on a related topic

3126.
Stanko, Daniel
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Projekt tvorby interních KPI společnosti Yankee Candle | Theses on a related topic

3127.
Stanko, Daniel
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Management kvality jako nástroj snížení nákladů a zvýšení produktivity podniku | Theses on a related topic

3128.
Stará, Dominika maiden name: Vrátná
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociálně-etické aspekty sportovní reklamy a sponzoringu | Theses on a related topic

3129.
Starý, Jaroslav
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace politické strany | Theses on a related topic

3130.
Starý, Zdeněk
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Sponzorství sportu v České republice | Theses on a related topic

3131.
Stavrovská, Nela
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Projekt na založení obchodního podniku | Theses on a related topic

3132.
Stefanov, Ivan
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Trendy v řízení rizik v podnikové praxi | Theses on a related topic

3133.
Steger, Adam
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Global marketing and local culture | Theses on a related topic

3134.
Stegurová, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Facebook jako marketingový a komunikační nástroj | Theses on a related topic

3135.
Steinbrucker, Martin
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metodiky analýzy prostředí a jejich význam v návaznosti na řízení vztahů se zákazníky | Theses on a related topic

3136.
Steiner, Michal
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh mediální kampaň obecně prospěšné společnosti SKOK do života | Theses on a related topic

3137.
Stejskalová, Michaela
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití nástrojů komunikačního mixu k utváření identity podnikatelského subjektu | Theses on a related topic

3138.
Stemberg, Andrew
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Reklamní kampaň | Theses on a related topic

3139.
Stević Pátková, Tereza maiden name: Pátková
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

3140.
Stieber, Richard
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Vliv marketingu na změnu poptávky po produktu | Theses on a related topic

3141.
Stolbova, Anna
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Význam motivace zaměstnanců a její vliv na zaměstnaneckou výkonnost | Theses on a related topic
Bachelor's thesis defence: Význam motivace zaměstnanců a její vliv na zaměstnaneckou výkonnost | Theses on a related topic

3142.
Stopková, Sára
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová kampaň na teritoriální rozvoj firmy | Theses on a related topic

3143.
Straka, Jiří
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Využití nástrojů direkt marketingu v reklamní agentuře Reklama Straka | Theses on a related topic

3144.
Strejček, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Hodnocení podnikatelské výkonnosti firmy jako měřítka jeji konkurenceschopnosti | Theses on a related topic

3145.
Strnadová, Aneta
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Historický vývoj reklamy a proměny způsobů persuasivní komunikace | Theses on a related topic
Master's thesis defence: Historický vývoj reklamy a proměny způsobů persuasivní komunikace | Theses on a related topic

3146.
Strnadová, Michaela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: CRM - Řízení vztahů se zákazníky | Theses on a related topic

3147.
Strouhal, Jan
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Makroekonomický vývoj a marketing firmy | Theses on a related topic

3148.
Stýblo, Jiří
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

3149.
Sudická, Alena
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Analýza činností velkoobchodní firmy | Theses on a related topic

3150.
Suchá, Tereza
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Produkt - zdroj konkurenční výhody | Theses on a related topic