Theses on a related topic (having the same keywords):

and cons. data, comparison, klady a zapory, konkretni kampan, data, particular campaign, vyhody., primy marketing, pros and cons., benefits, direct marketing, imc strategy, srovnani, pros, strategie imc, vyhody. benefits

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Bartošová, Nela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podpora prodeje a analýza věrnostního programu na čerpací stanici Fill in station | Theses on a related topic Display description

102.
Bartůněk, Tomáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Komparace úvěrového a leasingového financování jako zdroje financování podnikové investice | Theses on a related topic

103.
Baťková, Zuzana maiden name: Branná
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: IS jako prostředek dosažení finanční a procesní standardizace v oblasti dlouhodobého majetku | Theses on a related topic

104.
Bauerová, Lenka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a propagace školských zařízení | Theses on a related topic

105.
Beránek, Jakub
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Banking
Bachelor's thesis defence: Nebankovní subjekty na finančním trhu | Theses on a related topic

106.
Beránková, Markéta
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza marketingové komunikace ve firmě Wincor Nixdorf s.r.o. | Theses on a related topic

107.
Binar, Miroslav
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Využití komunikačního mixu jako nástroje propagace výrobků středně velkého podniku | Theses on a related topic

108.
Blábolil, Rudolf
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza prostředků a metod přímého prodeje | Theses on a related topic

109.
Blahník, Jan
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Využití umělé inteligence v řízení vztahů se zákazníkem (v obchodě, v marketingu…) | Theses on a related topic

110.
Blahová, Natálie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Fashion marketing na internetu - soubor kazuistik a jejich obsahové a formální zpracování | Theses on a related topic

111.
Blažková, Michaela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration in Czech Republic)
Master's thesis defence: Systém státní sociální podpory v ČR | Theses on a related topic

112.
Bleha, Pavel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Účinnost reklamy v nových a tradičních médiích | Theses on a related topic

113.
Bogdan, Tomáš
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services (combination/specialization: Banking)
Bachelor's thesis defence: Komparace vývoje ceny zlata a ropy | Theses on a related topic

114.
Boubín, Otto
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Hospodářská krize ve spojení s marketingem bankovních produktů | Theses on a related topic

115.
Bouzek, Lukáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration
Bachelor's thesis defence: Přímá volba prezidenta v Evropě - srovnávací analýza | Theses on a related topic

116.
Braidlová, Denisa
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Komparace společností na základě finanční výkonnosti | Theses on a related topic

117.
Bredl, Jan
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Prognóza vývoje mediální krajiny a čtenosti českého tisku | Theses on a related topic

118.
Brousil, Jaroslav
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Srovnání možností optimalizace daně z příjmů fyzických osob v České republice a na Slovensku | Theses on a related topic

119.
Burdová, Šárka maiden name: Loučková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Volba optimálního systému motivování pracovního chování a jednání zaměstnanců | Theses on a related topic

120.
Burdychová, Nikola
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zpracování věrnostního programu pro vybraný podnikatelský subjekt | Theses on a related topic

121.
Burešová, Denisa
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv změn komunikační strategie na vývoj prodeje | Theses on a related topic

122.
Býmová, Šárka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Použití metafor, analogií a přirovnání v reklamním průmyslu (ukázky příkladů a jejich rozbor) | Theses on a related topic

123.
Cecava, Zdeněk
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics
Bachelor's thesis defence: Plánování kapacit a evidence projektů/úkolů, včetně docházky, v MS Excel | Theses on a related topic

124.
Cimburek, Tomáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: The importance of fairs and exhibitions in digitalized world | Theses on a related topic

125.
Citronová, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Tvorba marketingové kampaně Vzdělávacího centra Hewlett-Packard včetně metrik efektivnosti | Theses on a related topic

126.
Cón, Ondřej
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Specialization in Criminalistics and Law
Bachelor's thesis defence: Rizika a ochrana osobních PC | Theses on a related topic

127.
Corai, Victoria
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Znalostní management - rozbor stavu ve vybraném podniku | Theses on a related topic

128.
Černá, Petra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration EU, Public Administration EU, Public Administration EU)
Master's thesis defence: Komparace stran zelených ve Švédském království a ve Spolkové republice Německo | Theses on a related topic

129.
Červenka, Jakub
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora a zvýšení konkurenceschopnosti za pomocí nástrojů marketingového mixu | Theses on a related topic

130.
Červenka, Jakub
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Budování corporate identity pomocí nástrojů marketingového mixu | Theses on a related topic

131.
Davis, Helena
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vnímání role žen v předních vedoucích pozicích a jejich využití marketingových nástrojů | Theses on a related topic

132.
Dlouhý, Jiří
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Interní audit, kontrola a controlling v řízení podniku | Theses on a related topic

133.
Doležal, Jiří
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Možnosti a technická omezení marketingových kampaní v Direct Marketingu | Theses on a related topic

134.
Doležalová, Aneta
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Mezinárodní zdanění fyzických osob | Theses on a related topic

135.
Donát, Petr
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management, Corporate Management, Corporate Management)
Master's thesis defence: Management znalostí ve firemním prostředí | Theses on a related topic

136.
Družecká, Barbora
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Motivace a angažovanost zaměstnanců mezinárodní společnosti | Theses on a related topic

137.
Dufková, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

138.
Dušek, Vojtěch
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Problematika vývoje oceňování finančních nástrojů v  IFRS | Theses on a related topic

139.
Dvořáková, Lenka maiden name: Dobrkovská
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Insurance Industry
Bachelor's thesis defence: Distribuční sítě v pojišťovnictví ČR, jejich analýza a srovnání se stavem v zemích EHP | Theses on a related topic

140.
Engelthaler, Marek
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration
Bachelor's thesis defence: Marketing a volební úspěch | Theses on a related topic

141.
Eppinger, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Odměňování zaměstnanců | Theses on a related topic

142.
Ernstová, Lenka
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Security and Law Studies / Security and Law Studies
Master's thesis defence: Pachatel trestného činu z hlediska trestního práva a kriminologie | Theses on a related topic

143.
Fellerová, Gabriela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Srovnávací studie daňových soustav ČR a Maďarska. | Theses on a related topic

144.
Filonov, Nikita
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: New types of media and its influence on corporate communication | Theses on a related topic

145.
Filousová, Michaela
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Tržní podíl produktů obchodních bank v ČR | Theses on a related topic

146.
Franče, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Informační systém a role finančního účetnictví v něm | Theses on a related topic

147.
Freibergová, Karolína
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Komparace možností optimalizace daně z příjmu ve společnosti s ručením omezeným v České republice a ve Slovenské republice | Theses on a related topic

148.
Frolov, Artem
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Banking
Bachelor's thesis defence: Fundamentální akciová analýza | Theses on a related topic

149.
Gabrielová, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Právní aspekty veřejné správy)
Bachelor's thesis defence: Postavení a pravomoci prezidenta v ústavním systému ČR a vybraných států | Theses on a related topic

150.
Gajdoš, Jakub
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Banking
Bachelor's thesis defence: Srovnání vývoje cen zlata a ropy před krizí a po ní | Theses on a related topic