Theses on a related topic (having the same keywords):

marketingova strategie, customer satisfaction, product launch, cenova strategie, uvedeni vyrobku na trh, innovation, marketing strategy, propagace, spokojenost zakaznika, pricing strategy, market, product life cycle., komunikace, produkt, vztahy k verejnosti, distribution, promotion, new product development, distribuce, inovace, strategicke planovani, vyvoj noveho produktu, 4p marketingu, konkurence, zivotni cyklus produktu. 4ps of marketing, cena, trh, price, competition, communication, product, strategic planning, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2801.
Vacková, Miluše maiden name: Pokorná
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Vzdělanostní společnost | Theses on a related topic Display description

2802.
Václavek, Petr
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketingové výdaje a jejich vliv na velikost obratu | Theses on a related topic

2803.
Václavík, Jan
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán pro zahájení aktivit v oblasti pohostinství - kavárna | Theses on a related topic

2804.
Vágnerová, Adéla
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Uplatnění marketingu v prostředí průmyslu 4.0 | Theses on a related topic

2805.
Váchalová, Romana maiden name: Váchalová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vnitrofiremní komunikace nadnárodní obchodní společnosti | Theses on a related topic

2806.
Vaisová, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt vybrané marketingové komunikační aktivity | Theses on a related topic

2807.
Valder, Jan
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová strategie prodeje finančního produktu | Theses on a related topic

2808.
Valek, Luka Martin
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Životní cyklus produktu | Theses on a related topic

2809.
Valentová, Hana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Porovnání dopadu uplatňování marketingové strategie ve sledovaných podnicích | Theses on a related topic

2810.
Valentová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Přímý prodej a marketingová komunikace | Theses on a related topic

2811.
Valentová, Pavlína
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Synergický efekt jednotlivých nástrojů integrované marketingové komunikace | Theses on a related topic

2812.
Valová, Linda
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komplexní strategie PR komunikace vybrané produktové řady (Digitální zrcadlovka Canon EOS) | Theses on a related topic

2813.
Vančatová, Ivana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Koncept mediální výchovy na vysoké škole | Theses on a related topic

2814.
Vandorme, Alexandra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: How to build up an excellent enterprise | Theses on a related topic

2815.
Vaněk, Tomáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Věrnostní program jako marketingová strategie | Theses on a related topic

2816.
Vaněrková, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Krizová komunikace firmy Výtahy Vaněrka | Theses on a related topic

2817.
Vanina, Yekaterina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Operativní finanční řízení společnosti | Theses on a related topic

2818.
Vanišová, Veronika
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Vliv jednotlivých druhů komunikace/reklamy a komunikačního mixu na specifické cílové skupiny - aplikace na podmínky společnosti Skanska | Theses on a related topic

2819.
Vanišová, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Efektivnost reklamy a marketingová kampaň Skanska Reality | Theses on a related topic

2820.
Vaňkátová, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Formy marketingové komunikace společnosti CK Firo-tour, a.s. | Theses on a related topic

2821.
Vaňková, Kateřina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza komunikační strategie společnosti použité při uvádění re-designu značky | Theses on a related topic

2822.
Vaňková, Věra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Insurance Industry
Master's thesis defence: Analýza pojistného trhu v ČR | Theses on a related topic

2823.
Vantochová, Klára
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Criminalistics and forensic disciplines / Criminalistics and forensic disciplines
Bachelor's thesis defence: Komunikace s osobou ovlivněnou OPL při policejních činnostech | Theses on a related topic

2824.
Vanžurová, Jana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

2825.
Varmusová, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing, Trade and Marketing, Trade and Marketing)
Master's thesis defence: Komparace hospodaření České pošty a jejich konkurentů | Theses on a related topic

2826.
Vasilčenko, Aleš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Informatics / Applied Informatics
Master's thesis defence: Využití určitých komponent ERP, ECM, BI a CRM v obchodní společnosti | Theses on a related topic

2827.
Vasilev, Aleksandr
Faculty: University of Finance and Administration
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha lidského faktoru v marketingovém řízení podnikatelského subjektu | Theses on a related topic

2828.
Vassilyeva, Alina
Faculty: University of Finance and Administration
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Perspektivy rozvoje cestovního ruchu v regionu Karlovy Vary | Theses on a related topic

2829.
Vašíčková, Pavlína
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza rozhodovacího procesu při výběru produktu | Theses on a related topic

2830.
Vávrová, Markéta
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace a typologie člověka | Theses on a related topic

2831.
Vávrová, Markéta
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Úloha lidského faktoru v marketingovém řízení podnikatelského subjektu | Theses on a related topic

2832.
Vecková, Vanda
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace a typologie člověka | Theses on a related topic

2833.
Vecková, Vanda
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová komunikace jako nástroj řízení společenského chování lidí | Theses on a related topic

2834.
Vedralová, Karolína
Faculty: University of Finance and Administration
Year: 2025, studies under way
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako součást marketingové strategie společnosti Sephora | Theses on a related topic

2835.
Veinlichová, Hana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza věrnostních programů v maloobchodních řetězcích | Theses on a related topic

2836.
Vejvoda, Jan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Metodiky a přínosy komunikace s koncovým zákazníkem | Theses on a related topic

2837.
Velebová, Žaneta
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vznik a vývoj APRA do současnosti | Theses on a related topic

2838.
Velen, Jakub
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projekt komunikačního mixu produktu společnosti Imutech, s.r.o. | Theses on a related topic

2839.
Vernerová, Klára
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam implementace PR do zdravotnických zařízení | Theses on a related topic

2840.
Veryovkina, Darya
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Ethical Marketing in focusing on Greenwashing | Theses on a related topic

2841.
Veselá, Eliška
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace v jednotlivých etapách životního cyklu produktu | Theses on a related topic

2842.
Veselá, Hana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration
Bachelor's thesis defence: Image Městského úřadu Kadaň | Theses on a related topic

2843.
Veselá, Irena
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: PR jako součást nákupního rozhodování spotřebitele | Theses on a related topic

2844.
Veselá, Irena
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Význam hodnoty produktu pro zákazníky v moderním marketingu | Theses on a related topic

2845.
Veselá, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Interní komunikace v České poště, s.p. | Theses on a related topic

2846.
Větrovcová, Anna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing strategy of Coca Cola, Pepsi and Kofola on the Czech market | Theses on a related topic

2847.
Vinterová, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový plán společnosti Cegelec a.s. | Theses on a related topic

2848.
Vitíková, Nikola
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama a PR – analýza jich společných a rozdílných znaků | Theses on a related topic

2849.
Vitíková, Nikola
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Reklama neziskové organizace | Theses on a related topic

2850.
Vítů, Petr
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: PR a krizová komunikace při mimořádných událostech v provozu DP | Theses on a related topic