Theses on a related topic (having the same keywords):

communication mix, mereni efektivnosti komunikace, podpora prodeje, effectiveness of communication tools, sales promotion, ucinnost komunikacnich nastroju, reklama, marketingovy plan, komunikacni mix, marketing activities, target segment., marketingova komunikace, marketingove aktivity, cilovy segment. marketing communication, advertising, measure the effectiveness of communication, guerilla marketing, marketing plan

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2351.
Šlechta, Michal
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proces budování značky a faktory, které ho ovlivňují | Theses on a related topic Display description

2352.
Šnajdr, Jiří
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace profesionálních sportovních klubů | Theses on a related topic

2353.
Šnobr, Marek
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Globalizace a její vliv na marketingovou komunikaci | Theses on a related topic

2354.
Šoborová, Radka
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vztah nacistické ideologie a reklamy - sonda na pozadí teorií masové společnosti | Theses on a related topic

2355.
Šopf, Martin
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v neziskovém sektoru | Theses on a related topic

2356.
Šorban, Jevhen
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v oblasti služeb | Theses on a related topic

2357.
Šoukalová, Renata
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Interní komunikace společnosti | Theses on a related topic

2358.
Špaček, Martin
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Postoje české veřejnosti k reklamě | Theses on a related topic

2359.
Špačková, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Soutěž jako metoda marketingové propagace | Theses on a related topic

2360.
Špačková, Tereza
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Tvorba marketingové kampaně obchodního centra | Theses on a related topic

2361.
Špalková, Sandra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: SWOT analýza podnikatelského subjektu | Theses on a related topic

2362.
Špinková, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Nekalé soutěžní jednání v rámci hospodářské soutěže | Theses on a related topic
Master's thesis defence: Nekalé soutěžní jednání v rámci hospodářské soutěže | Theses on a related topic

2363.
Špitálská, Kateřina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Vliv online a offline komunikačních aktivit na rodinný podnik působící v oblasti služeb | Theses on a related topic

2364.
Šplíchal, Jan
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Dramaturgie a realizace reklamního spotu | Theses on a related topic

2365.
Šplíchal, Jan
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vzestup a úpadek sociální sítě Facebook a jeho využití v marketingu | Theses on a related topic

2366.
Šplíchal, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Využití moderních forem marketingové komunikace v činnosti MSP | Theses on a related topic

2367.
Šreiber, Michael
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Spotřební chování vybraného segmentu mládeže | Theses on a related topic

2368.
Šreiberová, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Žena jako sexuální objekt v soudobé české reklamě | Theses on a related topic

2369.
Šrein, Radovan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Svoboda projevu a její limity v marketingové komunikaci | Theses on a related topic

2370.
Štádlerová, Petra
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Formy etického podnikání | Theses on a related topic

2371.
Štádlerová, Petra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Sestavení marketingového plánu organizace a kritéria jeho efektivnosti. | Theses on a related topic

2372.
Štamberková, Hana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza etických aspektů v marketingové komunikaci | Theses on a related topic

2373.
Štancová, Barbora
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza konkurenčního prostředí a zákazníků pro vytvoření marketingové strategie | Theses on a related topic

2374.
Štandl, Filip
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zavádění nového produktu na trh | Theses on a related topic

2375.
Šťastná, Pavlína maiden name: Fajferová
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Spotřební kultura a skupinová identita metalistů | Theses on a related topic

2376.
Štedráková, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Dočista do čista. Způsob argumentace a přesvědčování v TV reklamě na prací prášky a čistící prostředky | Theses on a related topic

2377.
Štedráková, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový výzkum v oblasti trhu služeb | Theses on a related topic

2378.
Štejnarová, Ivana
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Analýza reportu udržitelnosti jako nástroje marketingové komunikace se zaměřením na udržitelné řízení lidských zdrojů a angažovanost zaměstnanců | Theses on a related topic

2379.
Štětinová, Tereza
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace mobilních operátorů v České republice s důrazem na využití sociální sítě LinkedIn | Theses on a related topic

2380.
Števůrková, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vztah sociální a marketingové komunikace | Theses on a related topic

2381.
Štrachová, Pavla
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu a práce s ostatními součástmi marketingového mixu v jednotlivých etapách tohoto životního cyklu | Theses on a related topic

2382.
Štrosová, Lucie
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv typu osobnosti na pojetí marketingové komunikace | Theses on a related topic
Bachelor's thesis defence: Vliv typu osobnosti na pojetí marketingové komunikace | Theses on a related topic

2383.
Štrouchalová Blažková, Petra maiden name: Blažková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv referenčních skupin na spotřební chování | Theses on a related topic

2384.
Šturm, Daniel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Využití celebrit v marketingové komunikaci | Theses on a related topic

2385.
Šulajová, Jana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Myšlení a reklama | Theses on a related topic
Master's thesis defence: Myšlení a reklama | Theses on a related topic

2386.
Šulc, Michael
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Moderní nástroje marketingové komunikace | Theses on a related topic

2387.
Šulcová, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingové postupy a jejich omezení z hlediska nekalé reklamy | Theses on a related topic

2388.
Šuťák, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Regulace reklamy | Theses on a related topic

2389.
Švarcová, Renáta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro dětské publikum | Theses on a related topic

2390.
Švarcová, Zuzana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Klamavá reklama | Theses on a related topic

2391.
Švec, Jiří
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Personální řízení v malé a (střední) firmě | Theses on a related topic

2392.
Švec, Ondřej
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Bachelor's thesis defence: Spotřební úvěry v době finanční krize u českých bank | Theses on a related topic

2393.
Takač, Petr
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sponzoring a jeho využití v propagaci organizace | Theses on a related topic

2394.
Talavašková, Denisa
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Komunikace firmy se zákazníkem a partnery | Theses on a related topic

2395.
Tamme, Karel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Maslowova hierarchie potřeb a její využití v segmentaci trhu a tvorbě reklamních sdělení | Theses on a related topic

2396.
Tarkina, Kristina maiden name: Shulgina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Email marketing jako efektivní nástroj marketingové komunikace | Theses on a related topic

2397.
Tejkalová, Alena
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Marketingová strategie realitní společnosti | Theses on a related topic

2398.
Ten, Anna
Faculty: University of Finance and Administration
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace prostřednictvím Twitteru – projekt | Theses on a related topic

2399.
Tereková, Michaela
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Emoční marketing a typologie osobnosti | Theses on a related topic

2400.
Terez, Viktor
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Social Network and its marketing potential for Small and Medium Enterprises(SME) | Theses on a related topic