Theses on a related topic (having the same keywords):

marketing communications, segmentation, reklama, segmentace, positioning, marketingovy plan, means of marketing communications, marketing plan., marketingova komunikace, segment, prostredky marketingove komunikace, promoters, detska zabava, reklamni kampan, poradatele, children's entertainment

Keywords ordered alphabetically | Keywords ordered by occurrence rate

301.
Houdková, Lucie
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace profesionálního sportovního klubu | Theses on a related topic Display description

302.
Housková, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proč lidé podléhají reklamě | Theses on a related topic

303.
Hrabalová, Lucie maiden name: Kišová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Negativní jevy marketingu | Theses on a related topic

304.
Hrabalová, Lucie
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing sportu - Tenisová škola Return | Theses on a related topic

305.
Hradcová, Denisa
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace značky M.A.C. na trhu kosmetických produktů | Theses on a related topic

306.
Hrma, Tomáš
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový plán vybrané společnosti | Theses on a related topic

307.
Hrotíková, Lenka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Reklama v sociálním marketingu | Theses on a related topic

308.
Hrubá, Dominika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové komunikace cílené na vysokoškoláky | Theses on a related topic

309.
Hrubá, Dominika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Etický rozměr komunikačních strategií | Theses on a related topic

310.
Hrušáková, Petra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přímý marketing jako komunikační technika v praxi e-shopů v ČR | Theses on a related topic

311.
Huleš, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Změny v kupních rozhodovacích procesech zákazníků na B2B a B2C trzích v 21. století | Theses on a related topic

312.
Humlová, Michaela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Trendy v marketingové komunikaci | Theses on a related topic
Bachelor's thesis defence: Trendy v marketingové komunikaci | Theses on a related topic

313.
Hustolesová, Denisa
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Specifika IMK ve vybraném oboru – fashion marketing (případová studie IMK portfolia produktů značky DERMACOL – z hlediska změny módních trendů) | Theses on a related topic

314.
Hušáková, Kristýna
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prodejní komunikace v závislosti na poskytovaném produktu se zaměřením na telekomunikace (s důrazem na standardizované komunikační postupy) | Theses on a related topic

315.
Hvězda, Tomáš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projekt marketingové komunikace pro zavedení nového výrobku společnosti Eloc, s.r.o. na trh | Theses on a related topic

316.
Chaloupecký, Jiří
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

317.
Charousová, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační nástroje VŠFS k oslovování veřejnosti | Theses on a related topic

318.
Chlasták, Radek
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketing zdravotnických zařízení - Vojenský rehabilitační ústav Slapy | Theses on a related topic

319.
Chocholatá, Anna
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová a komunikační strategie vybrané společnosti | Theses on a related topic

320.
Chocholatá, Markéta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový mix letecké společnosti Smart Wings – zdroj konkurenční výhody | Theses on a related topic

321.
Chocholouš, Petr
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikační kampaň na vybraný projekt | Theses on a related topic

322.
Chocholouš, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikační kampaň na vybraný projekt | Theses on a related topic

323.
Chvapil, Stanislav
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Zkoumání marketingové komunikace firmy | Theses on a related topic

324.
Imling, Robert
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza efektivity nástrojů podpory prodeje v místě prodeje u firmy Hypermarket a.s. | Theses on a related topic

325.
Ipatova, Kateryna
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Propagace značky Graffiti Likvid (se zaměřením na marketing na sociálních sítích) | Theses on a related topic

326.
Ivochkina, Anastasia
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Výhody a nevýhody médií | Theses on a related topic

327.
Jacinová, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza marketingové komunikace značky Mattoni | Theses on a related topic

328.
Jakubal, Adam
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Marketingová vitalita rodinného podniku jako konkurenční výhoda | Theses on a related topic

329.
Jančíková, Iva maiden name: Marková
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Význam hodnoty produktu pro zákazníky v moderním marketingu | Theses on a related topic

330.
Janda, Tadeáš
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace FK Teplice | Theses on a related topic

331.
Janečková, Tereza
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora a zvýšení konkurenceschopnosti podniku pomocí nástrojů komunikačního mixu zdravotní pojišťovny | Theses on a related topic

332.
Janoušková, Ivana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně vybraného produktu | Theses on a related topic

333.
Jaurisová, Nikola
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Metodiky a přínosy komunikace s koncovým zákazníkem | Theses on a related topic

334.
Jelínková, Jiřina maiden name: Kozelková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Interní komunikace společnosti Letiště Praha, a.s. | Theses on a related topic

335.
Jeřábková, Stanislava
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití nástrojů media relations v organizaci | Theses on a related topic

336.
Jíchová, Lenka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv jednotlivých druhů komunikace/reklamy a komunikačního mixu na specifické cílové skupiny | Theses on a related topic

337.
Jína, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh reklamní kampaně určitého produktu u konkrétní firmy | Theses on a related topic

338.
Jindráková, Dana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role marketingového výzkumu při analýze zákazníka v bankovním sektoru | Theses on a related topic

339.
Kabeš, Vojtěch
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová strategie a proces zavedení nového produktu na trh ve firmě JH GROUP | Theses on a related topic

340.
Kábrtová, Kristýna
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový mix hotelu Falkensteiner Maria Prag Betriebs, s.r.o. | Theses on a related topic

341.
Kadeřábek, Jaromír
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Uplatnění komunikačního mixu na B2B trhu | Theses on a related topic

342.
Kadeřábková, Petra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza reklamní kampaně akciové společnosti SAZKA - internetové kurzové sázení | Theses on a related topic

343.
Kadlecová, Eva
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Zavedení nové produktové řady na trh (zaměření na značku Milkin) | Theses on a related topic

344.
Kadlecová, Kateřina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Image marketingu z pohledu psychologie | Theses on a related topic

345.
Kadlecová, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Vliv barev a jeho využití v marketingu | Theses on a related topic

346.
Kakáčová, Nikola
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu marketingové komunikace nově vzniklé svatební agentury | Theses on a related topic

347.
Kamírová, Dita
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro seniory | Theses on a related topic

348.
Kantorová, Katarzyna
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba marketingové komunikační kampaně (komunikačního mixu) podniku Walmark, a.s. | Theses on a related topic

349.
Karas, Tomáš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proces budování značky a faktory, které ho ovlivňují | Theses on a related topic

350.
Kavanda, Dariia
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: E-marketing in small and medium businesses | Theses on a related topic