Theses on a related topic (having the same keywords):

prodej, zakaznik, communication mix, campaign, segmentace. marketing, segmentation., komunikacni mix, reklama, market, client, kampan, produkt, marketingova komunikace, sales, marketing, klient, advertising, customer, medium, trh, sporobond, marketing communication, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1951.
Plouharová, Zlata
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu a práce s ostatními součástmi marketingového mixu v jednotlivých etapách tohoto životního cyklu. | Theses on a related topic Display description

1952.
Podařil, Petr
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

1953.
Podařilová Havlíčková, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace Ministerstva zemědělství | Theses on a related topic

1954.
Podlipná, Tereza
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: ČT ve vlastní reklamě. Audiovizuální self promotion televize veřejné služby | Theses on a related topic

1955.
Podolák, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace e-shopu www.drogerie-slevy.cz | Theses on a related topic

1956.
Podolák, Martin
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová kampaň e-shopu www.drogerie-slevy.cz | Theses on a related topic

1957.
Pochman, Lukáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza PR aktivit a návrh komunikační platformy Celní správy České republiky | Theses on a related topic

1958.
Pokorná, Alice
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza vstupu "zážitkových" firem na trh a jejich marketingová komunikace | Theses on a related topic

1959.
Pokorná, Klára
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití celebrit v marketingové komunikaci | Theses on a related topic

1960.
Pokorná, Petra
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Umělecké disciplíny v reklamě a jejich vzájemný přínos | Theses on a related topic

1961.
Pokorný, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Komunikační mix a jeho uplatnění v realitní kanceláři | Theses on a related topic

1962.
Poláček, Michal
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kritéria výběru médií pro reklamní kampaň | Theses on a related topic

1963.
Poláček, Petr
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikačního mixu nové výrobkové řady (zaměření na značku Natelo) | Theses on a related topic

1964.
Polák, Adolf
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Problematika efektivnosti výkonu veřejné správy a otázky jejího měření | Theses on a related topic

1965.
Poláková, Jana
Faculty: University of Finance and Administration
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama na internetu: současné formáty, nové trendy a jejich úspěšnost | Theses on a related topic

1966.
Poláková, Ludmila
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Srovnání vykazování a zveřejňování finančních nástrojů dle ČÚL a IAS/IFRS (se zaměřením na IFRS 7) | Theses on a related topic

1967.
Poláková, Nikola
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vznik a vývoj inzerce v České republice | Theses on a related topic

1968.
Polášková, Kateřina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace vybraného televizního pořadu | Theses on a related topic

1969.
Pölderlová, Christine
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace cestovních kanceláří zaměřených na golfovou turistiku | Theses on a related topic

1970.
Polivtsev, Nikita
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Communication as a  load bearing element of the Marketing Communication | Theses on a related topic

1971.
Polláková, Veronika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Produkt jako zdroj konkurenční výhody | Theses on a related topic

1972.
Polonyi, Jindřich
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a volební kampaně politických stran a hnutí ve Vrchlabí | Theses on a related topic

1973.
Polynova, Marina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Specifika sociální reklamy v rámci celosvětových kampaní | Theses on a related topic

1974.
Pomahač, Pavel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Logistické systémy v přípravě výroby a ve výrobě tiskárny K.P.R.spol.s r.o. | Theses on a related topic

1975.
Pop, Roman
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt reklamní kampaně pro vybraný produkt podnik | Theses on a related topic

1976.
Popelářová, Ivana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza produktu - zdroj konkurenční výhody | Theses on a related topic

1977.
Popelková, Iveta
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití nástrojů PR v marketingové komunikaci | Theses on a related topic

1978.
Porkertová, Andrea
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky využívané v reklamě k přilákání pozornosti spotřebitele se zaměřením na design | Theses on a related topic

1979.
Porkertová, Andrea
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projekt korporátního designu pro vybranou firmu Ka International | Theses on a related topic

1980.
Porybná, Markéta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Ke změnám v preferencích čtenářů českých deníků v letech 1990 - 2007 | Theses on a related topic

1981.
Pospíšilová, Alena
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Aplikace teorie her v marketingu | Theses on a related topic

1982.
Pospíšilová, Hana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivní segmentace portfolia potenciálních zákazníků a souvislost s určenými cíli společnosti. Význam segmentace a volba kritérií segmentace dle zaměření a vize společnosti | Theses on a related topic

1983.
Pospíšilová, Kristýna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení marketingové kampaně vybraného výrobku | Theses on a related topic

1984.
Pospíšilová, Monika maiden name: Voňková
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Tvorba komunikační strategie kampaně | Theses on a related topic

1985.
Pospíšilová, Olga
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategický marketing - zavedení nových produktů na trh | Theses on a related topic

1986.
Potecká, Žaneta
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje | Theses on a related topic

1987.
Práger, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Štěstí na prodej - význam působení marketingových komunikací na představy o štěstí | Theses on a related topic

1988.
Prejzová, Barbora
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové strategie pro leteckou společnost Travel Service | Theses on a related topic

1989.
Prchalová, Šárka maiden name: Smahelová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologický význam obalu pro spotřebitele | Theses on a related topic

1990.
Prchalová, Šárka maiden name: Smahelová
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Event management podniku z pohledu realizační agentury | Theses on a related topic

1991.
Procházková, Aneta maiden name: Zelená
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Public relations v době pandemie | Theses on a related topic

1992.
Procházková, Aneta maiden name: Zelená
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingová komunikace ve vybrané organizaci | Theses on a related topic

1993.
Procházková, Monika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk, Finance and Risk, Finance and Risk)
Master's thesis defence: Management kvality v malém a středním podniku | Theses on a related topic

1994.
Procházková, Radka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services (combination/specialization: Banking)
Bachelor's thesis defence: Pojem, funkce, struktura a význam bankovních poplatků pro činnost banky | Theses on a related topic

1995.
Prokešová, Eva
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace jako nástroj řízení spotřebního chování lidí | Theses on a related topic

1996.
Prokešová, Martina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Návrh marketingové strategie hotelu | Theses on a related topic

1997.
Prokešová, Tereza
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza corporate designu firmy Elektropřístroj, s.r.o. | Theses on a related topic

1998.
Prokop, Marek
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Mikro a makroekonomické aspekty řízení podniku | Theses on a related topic

1999.
Proschekova, Andrea maiden name: Lauermannová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza plánu osobního rozvoje, zaměřená na vedení obchodního jednání | Theses on a related topic

2000.
Protivinský, Jan
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová specifika komunikace typu B2B a B2C | Theses on a related topic