Theses on a related topic (having the same keywords):

communication mix, nastroje marketingove komunikace, podpora prodeje, osobni prodej, sales promotion, swot analyza, komunikacni mix, reklama, komunikace, analyza marketingove komunikace, marketingove prostredi, primy marketing, marketing communication tools, marketingova komunikace, marketing, vztahy s verejnosti, advertising, direct marketing, personal selling, marketing communication, analysis of the marketing communication, swot analysis, communication, marketing environment, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1101.
Rosa, Daniel
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Věrnostní program jako klíčová součást marketingová strategie | Theses on a related topic Display description

1102.
Rosenkranc, Tomáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komparace komunikační strategie vybraných veřejných a soukromých vysokých škol | Theses on a related topic

1103.
Rosolová, Petra maiden name: Kubinová
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Moderní aplikace marketingové komunikace | Theses on a related topic

1104.
Rothová, Mária maiden name: Hlavatá
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace a veřejné mínění | Theses on a related topic

1105.
Rubínová, Nikola
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Silné a slabé stránky uplatňování marketingové strategie v podnicích | Theses on a related topic

1106.
Růžička, Marek
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance & Master of Business Administration
Master's thesis defence: Podnikový plán pro založení malého podniku | Theses on a related topic

1107.
Růžičková, Barbora
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace veřejnoprávní a soukromoprávní televize | Theses on a related topic

1108.
Rychnovská, Markéta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Ovlivňující prvky v reklamě | Theses on a related topic

1109.
Ryllová, Ivana maiden name: Trefná
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv interní komunikace na vnímání značky zaměstnanci ve velké firmě | Theses on a related topic

1110.
Rynešová, Alena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv komunikace na pozitivní vnímání značky | Theses on a related topic

1111.
Řehák, Stanislav
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku – projektová (analytická) studie | Theses on a related topic

1112.
Řetovská, Adéla
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nezamýšlené důsledky spotřebního jednání lidí - rozbor konkrétní marketingové kampaně | Theses on a related topic

1113.
Řetovská, Adéla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace a síťová média (elektronický marketing)
Master's thesis defence: Marketingová komunikace a síťová média (elektronický marketing) | Theses on a related topic

1114.
Říhová, Veronika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Teritoriální marketing jako nástroj regionálního rozvoje | Theses on a related topic

1115.
Řimsová, Michaela
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sponzorství sportu v České republice | Theses on a related topic

1116.
Řípa, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Význam marketingu pro úspěch mikropodniku | Theses on a related topic

1117.
Sadílková, Adriana
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Věrnostní program jako klíčová součást marketingová strategie | Theses on a related topic

1118.
Ságl, Lukáš
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: SWOT analýza podnikatelského subjektu | Theses on a related topic

1119.
Sajvera, Lukáš
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Změny postojů české veřejnosti k reklamě | Theses on a related topic

1120.
Salimova, Milana
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Emoce v marketingové komunikaci | Theses on a related topic

1121.
Sálus, Oliver
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Trendy marketingové komunikace a jejich uplatnění v praxi MSP | Theses on a related topic

1122.
Sedlecký, Jan
Faculty: University of Finance and Administration
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v pojišťovnictví | Theses on a related topic

1123.
Seidlová, Ivana maiden name: Kolková
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace – využití a propojení jednotlivých nástrojů komunikace v praxi | Theses on a related topic

1124.
Seifertová, Barbora
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na životní styl mladé generace | Theses on a related topic

1125.
Seifertová, Šárka
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace problematiky zaměstnanosti zdravotně postižených - projekt marketingové komunikace neziskové organizace občanského sdružení OS Přístav podporující zaměstnanost postižených | Theses on a related topic

1126.
Shakleina, Anastasia maiden name: Bystrova
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Je marketing nástrojem manipulace? | Theses on a related topic

1127.
Schmalz, Zbyněk
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně prodeje elektrické energie | Theses on a related topic

1128.
Schmiedhuber, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proč lidé podléhají reklamě? | Theses on a related topic

1129.
Schmiedkunz, Jindřich
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Společenská odpovědnost společnosti Vodafone Czech Republic a.s. | Theses on a related topic

1130.
Schuster, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postoje české populace k reklamě | Theses on a related topic

1131.
Sidorov, Alexej
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Média a nástroje přímého marketingu | Theses on a related topic

1132.
Sierra, Klára maiden name: Skorunková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Propagační potenciál historických tématizací v české TV reklamě z hlediska porozumění tématickým kontextům – soubor kazuistik s výzkumem úrovně relevantní znalostní úrovně veřejnosti | Theses on a related topic

1133.
Sinkulová, Petra
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Podpora prodeje a její metody a techniky | Theses on a related topic

1134.
Skálová, Adina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha marketingové komunikace v marketingovém řízení města a obce | Theses on a related topic

1135.
Skirdov, Ilia
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

1136.
Skuciusová, Karolína
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing kulturních a sociálních institucí | Theses on a related topic

1137.
Slabunova, Anna
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Love and tears: emotions on media as a part of marketing strategy | Theses on a related topic

1138.
Sládková, Kateřina
Faculty: University of Finance and Administration
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Specifika psychologie marketingové komunikace pro seniory | Theses on a related topic

1139.
Slanařová, Irena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový plán společnosti podnikající v zásilkovém obchodu | Theses on a related topic

1140.
Slavětínský, Jiří
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza prezentačních dovedností zaměstnanců pro potřeby marketingové komunikace v malé společnosti | Theses on a related topic

1141.
Slobodová, Michaela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza prodejního procesu ve společnosti Hirostavbet s.r.o. | Theses on a related topic

1142.
Smotlachová, Zuzana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifiky integrované marketingové komunikace ve vybraných oborech | Theses on a related topic

1143.
Soboleva, Zhanna
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické základy marketingu | Theses on a related topic

1144.
Sochorová, Markéta
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration
Bachelor's thesis defence: Analýza spolupráce územní samosprávy a regionálních audiovizuálních médií v Ústeckém kraji | Theses on a related topic

1145.
Sojková, Monika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh PR aktivit pro společnost PUDIS a.s. | Theses on a related topic

1146.
Solčanská, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové metodiky komunikace uplatňované v procesu řízení vztahů se zákazníky | Theses on a related topic

1147.
Soldán, Martin
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparace komunikační strategie mezi dvěma velkými společnostmi | Theses on a related topic

1148.
Solovieva, Ekaterina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingu v segmentu B2C | Theses on a related topic

1149.
Součková, Michaela
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Změna zacílení reklamy na těhotné ženy s přesahem do tří let věku dítěte | Theses on a related topic

1150.
Soukup, Vít
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic