Theses on a related topic (having the same keywords):

marketingovy mix, cenova politika, distribucni politika, strategie, zentrichova apatyka. marketing communication, product policy, price policy, the ge matrix, strategy, matice ge, swot analyza, komunikacni politika, marketing mix, distribution policy, marketingova komunikace, produktova politika, portfolio, communication policy, swot analysis, zentrichova apatyka.

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1301.
Vimrová, Lucie
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský záměr firmy se stavebním materiálem | Theses on a related topic Display description

1302.
Vincenc, David
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Budování corporate identity pomocí nástrojů marketingové komunikace | Theses on a related topic

1303.
Vinklerová, Lucie
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Model analýzy blízkého prostředí realitní kanceláře RIA | Theses on a related topic

1304.
Vintrová, Lucie maiden name: Krotká
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Subjekty na mediálním trhu, jejich struktura, poskytované služby a perspektivy vývoje | Theses on a related topic

1305.
Višňovský, Vladimír
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Nastavení projektového řízení pro zakázky ve společnosti | Theses on a related topic

1306.
Vitíková, Nikola
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama a PR – analýza jich společných a rozdílných znaků | Theses on a related topic

1307.
Vitkajová, Barbora
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza CRM (Customer Relationship Management), jeho úloha a využití v praxi | Theses on a related topic

1308.
Vítková, Markéta
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: CSR jako nástroj pro posílení image firmy | Theses on a related topic

1309.
Vitoušková, Klára
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketingová strategie zvoleného podniku | Theses on a related topic

1310.
Vlachová, Karolína
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Moderní trendy v marketingové komunikaci | Theses on a related topic

1311.
Vlčková, Petra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingový plán a jeho strukturalizace ve firmě Lucianeta s.r.o. | Theses on a related topic

1312.
Vlčková, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Moderní marketingové nástroje v internetu | Theses on a related topic

1313.
Vohradský, Marek
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: SWOT analýza podnikatelského subjektu | Theses on a related topic

1314.
Vohralík, Zdeněk
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Obchodní plán podniku na základě marketingové činnosti | Theses on a related topic

1315.
Vokounová, Kateřina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Strategický marketing společnosti BSH domácí spotřebiče s.r.o. | Theses on a related topic

1316.
Volf, Marek
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Personální plánování a jeho úloha v podnikové strategii | Theses on a related topic

1317.
Voltr, Josef
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Strategická analýza DPP | Theses on a related topic

1318.
Vondráček, Daniel
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podpora malých a středních podniků v EU | Theses on a related topic

1319.
Vorlíček, Roman
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Spotřebitelské soutěže vybrané firmy a jejich vliv na podporu prodeje | Theses on a related topic

1320.
Vošahlík, Daniel
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Řízení nástupnické strategie v rodinném podniku | Theses on a related topic

1321.
Votýpková, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv reklamy na spotřebitele | Theses on a related topic

1322.
Vovsík, Petr
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Podnikatelský záměr na založení společnosti a jeho vyhodnocení | Theses on a related topic

1323.
Vrabelová, Lucie
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Finanční gramotnost jako podnikatelský plán | Theses on a related topic

1324.
Vránová, Kateřina maiden name: Studená
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické faktory působící na rozhodování zákazníka | Theses on a related topic

1325.
Vrbková, Bohdana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Podnikatelský záměr na založení společnosti a jeho vyhodnocení | Theses on a related topic

1326.
Vrkoslavová, Monika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Práce s marketingovým mixem jako předpoklad úspěchu podnikatelského subjektu na trhu | Theses on a related topic

1327.
Vrzák, Pavel
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Realizace konkrétního podnikatelského záměru | Theses on a related topic

1328.
Vyhlasová, Karolína
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza nákupního chování spotřebitelů | Theses on a related topic

1329.
Vyskočil, Matěj
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Procesy plánování a řízení projektů v oblasti vzdělávání a specifika těchto projektů | Theses on a related topic

1330.
Vyskočilová, Miroslava
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace jako nástroj řízení společenského chování lidí | Theses on a related topic

1331.
Vyskočilová, Nikola
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Práce s marketingovým mixem pro rozvoj podnikatelského subjektu na trhu | Theses on a related topic

1332.
Vyšata, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Analýza výkonnosti strategického plánu organizace | Theses on a related topic

1333.
Vytlačil, Luboš
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic

1334.
Weinhauerová, Barbora
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Aplikace Balanced Scorecard v podniku | Theses on a related topic
Master's thesis defence: Aplikace Balanced Scorecard v podniku | Theses on a related topic

1335.
Wolejníková, Michaela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Personální audit a controlling | Theses on a related topic

1336.
Yurkovska, Nadiya
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace ve společnosti TOUS | Theses on a related topic

1337.
Zábranská, Lucie
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivita nástrojů marketingového mixu u vybraného podniku | Theses on a related topic

1338.
Zábrodská, Lenka maiden name: Mrázková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Společenská odpovědnost firem a její uplatňování v České republice | Theses on a related topic

1339.
Zabystřan, Jan
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Business plán pro startup a jeho vyhodnocení | Theses on a related topic

1340.
Zahálková, Tereza
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Zhodnocení návratnosti investic v marketingové komunikaci firmy | Theses on a related topic

1341.
Záhorová, Leontýna
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Tvorba značky produktu od jeho vývoje, výroby, až po jeho prodej | Theses on a related topic

1342.
Záhorová, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza marketingové komunikace při uvedení nové verze na trhu již etablovaného výrobku společnosti Citrix Systems | Theses on a related topic

1343.
Zajíček, Lukáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Systémy vzdělávání středního managementu | Theses on a related topic

1344.
Zavadil, Pavel
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Podnikatelský plán na založení nového podniku - Fitness centra | Theses on a related topic

1345.
Závětová, Zuzana maiden name: Zourková
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Specifika řízení rodinné firmy a jejich uplatnění v praxi | Theses on a related topic

1346.
Zavoral, Tomáš
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza partnerského věrnostního programu organizace Telefónica O2 | Theses on a related topic

1347.
Zeithamlová, Eva
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing sportu - projekt promotion profesionálního sportovce | Theses on a related topic

1348.
Zeithamlová, Kateřina
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Vybrané aspekty hodnocení efektů majetkové transformace | Theses on a related topic

1349.
Zelenka, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Vliv reklamy na spotřební chování | Theses on a related topic

1350.
Zelenková, Barbora
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Dlouhodobé marketingové plány podniků | Theses on a related topic