Theses on a related topic (having the same keywords):

communication mix, integrovana marketingova komunikace, nastroje marketingove komunikace, podpora prodeje, feedback, komunikacni mix, swot analyza, reklama, competitive analysis, marketing sluzeb, konkurencni vyhoda, konkurencni analyza, marketing communication tools, promotion, bariery komunikace, barriers to communication, competitive advantage, advertising, personal selling., zpetna vazba, marketing services, swot analysis, situacni analyza, public relations, osobni prodej. integrated marketing communications, situational analysis

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1251.
Saidova, Aida
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketing mix analysis of a company | Theses on a related topic Display description

1252.
Saina, Karina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Management and controlling of SME's | Theses on a related topic

1253.
Sajvera, Lukáš
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Změny postojů české veřejnosti k reklamě | Theses on a related topic

1254.
Sanzhieva, Lolita
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha reklamy a její význam v řízení podniku | Theses on a related topic

1255.
Sanzhieva, Lolita
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Kreativita v mediálním plánování | Theses on a related topic

1256.
Sarycheva, Darya
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj nástrojů audiovizuální reklamy | Theses on a related topic

1257.
Savelyeva, Yulia
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

1258.
Sedláčková, Edita
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení marketingové kampaně vybraného produktu nebo firmy | Theses on a related topic

1259.
Sehnalová, Pavlína
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Situační analýza malé průmyslové firmy | Theses on a related topic

1260.
Seidlerová, Renata
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

1261.
Seifertová, Šárka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikačního mixu pro nové restaurační zařízení | Theses on a related topic

1262.
Sekyrová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event maketing – nástroj PR pro cílové skupiny zákazníci a zaměstnanci | Theses on a related topic

1263.
Sell, Polina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Využití duševního vlastnictví v MSP | Theses on a related topic
Bachelor's thesis defence: Využití duševního vlastnictví v MSP | Theses on a related topic

1264.
Senko, Svetlana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: The Secrets of Communication | Theses on a related topic

1265.
Servínová, Zuzana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Volba účinného manažerského stylu v řízení firmy, při podpoře různých typů podnikatelských strategií | Theses on a related topic

1266.
Severová, Anna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kazuistika marketingového komunikačního mixu v kulturní sféře | Theses on a related topic

1267.
Shakleina, Anastasia maiden name: Bystrova
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Je marketing nástrojem manipulace? | Theses on a related topic

1268.
Shcherbakova, Yuliya
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Ladislav Sutnar a jeho reklamní tvorba | Theses on a related topic

1269.
Shigina, Svetlana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic

1270.
Shipilova, Veronika
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Social advertising and its impact on consumer and citizenship behaviour | Theses on a related topic

1271.
Shobonova, Darya
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt vybrané marketingové komunikační aktivity | Theses on a related topic

1272.
Shorokhov, Evgeny
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr na založení firmy | Theses on a related topic
Bachelor's thesis defence: Podnikatelský záměr na založení firmy | Theses on a related topic

1273.
Shumeiko, Anna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová komunikace jako nástroj sociální manipulace (problém ovlivňování okrajových sociálních skupin) | Theses on a related topic

1274.
Scherberová, Lenka
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Možnosti podnikání na ukrajinském a německém trhu | Theses on a related topic

1275.
Schettlová, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Sponzoring a reklama ve sportu | Theses on a related topic

1276.
Schmalz, Zbyněk
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně prodeje elektrické energie | Theses on a related topic

1277.
Schmiedhuber, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proč lidé podléhají reklamě? | Theses on a related topic

1278.
Schrepfferová, Lenka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro seniory | Theses on a related topic

1279.
Sidorová, Jitka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Strategický finanční plán | Theses on a related topic

1280.
Sierra, Klára maiden name: Skorunková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Propagační potenciál historických tématizací v české TV reklamě z hlediska porozumění tématickým kontextům – soubor kazuistik s výzkumem úrovně relevantní znalostní úrovně veřejnosti | Theses on a related topic

1281.
Singer, Martin
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Genderové role muže a ženy v reklamě | Theses on a related topic

1282.
Sinkulová, Petra
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Podpora prodeje a její metody a techniky | Theses on a related topic

1283.
Sinta Costilla, Mauricio
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Multinational Companies’ Headquarters and Its Growing Strategies | Theses on a related topic

1284.
Sirůčková, Lucie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration EU)
Master's thesis defence: Právní regulace reklamy | Theses on a related topic

1285.
Skálová, Adina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha marketingové komunikace v marketingovém řízení města a obce | Theses on a related topic

1286.
Skoková, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Svoboda projevu a její limity v marketingové komunikaci | Theses on a related topic

1287.
Skolková, Tereza
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Vyhodnocení efektivity podnikových online a offline komunikačních aktivit, jejich vliv na nákupní rozhodování zákazníka | Theses on a related topic

1288.
Skrčený, Daniel
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Politický management)
Bachelor's thesis defence: Role neziskových organizací pro rozvoj regionu | Theses on a related topic

1289.
Skuciusová, Karolína
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing kulturních a sociálních institucí | Theses on a related topic

1290.
Skupinová, Alena
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Globální marketing a lokální kultura | Theses on a related topic

1291.
Slabunova, Anna
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Love and tears: emotions on media as a part of marketing strategy | Theses on a related topic

1292.
Slabyhoudová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro dětské publikum (spotřebitele) | Theses on a related topic

1293.
Sláčalová, Jana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na prosperitu firmy | Theses on a related topic

1294.
Sládková, Kateřina
Faculty: University of Finance and Administration
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Specifika psychologie marketingové komunikace pro seniory | Theses on a related topic

1295.
Slanařová, Irena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový plán společnosti podnikající v zásilkovém obchodu | Theses on a related topic

1296.
Slavíková, Monika
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh eventu pro vybraný podnik nebo produkt s ekonomickým vyhodnocením | Theses on a related topic

1297.
Slobodová, Michaela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza prodejního procesu ve společnosti Hirostavbet s.r.o. | Theses on a related topic

1298.
Slováček, Marcel
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Úloha strategického plánování v podniku | Theses on a related topic

1299.
Slunéčko, Jindřich
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

1300.
Slunéčko, Jindřich
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza aktuálních způsobů komunikace a návrh modelu komunikace v budoucnosti | Theses on a related topic