Theses on a related topic (having the same keywords):

strategic account management, modern tools of communication, zakaznik, business akvizice a retence, business acquisition and retention, swot analyza, inovation, new opportunities, inovace, moderni nastroje komunikace, porters?s five forces model, the value creation proces, nove prilezitosi, zakaznik. business acquisition and retention, customer, evolution in customer relationship management, evoluce rizeni vztahu se zakaznikem, hodnototvorny proces, porterova analyza peti sil, swot analyzes

Keywords ordered alphabetically | Keywords ordered by occurrence rate

801.
Krtek, Daniel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Vliv controllingu při strategickém rozhodování | Theses on a related topic Display description

802.
Krtová, Nikol
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Úloha manažera v rozvoji vztahů s klíčovými zákazníky | Theses on a related topic

803.
Krubnerová, Marcela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Zakladatelský plán a rozpočet | Theses on a related topic

804.
Krucká, Irena
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace portfolia potenciálních zákazníků | Theses on a related topic

805.
Krupková, Monika
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Rodinné podnikání na příkladu konkrétního podniku | Theses on a related topic

806.
Křesťanová, Kateřina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza firmy v souvislosti s čerpáním veřejných prostředků ze Strukturálních fondů EU, zpracování žádosti o dotaci | Theses on a related topic

807.
Křivánková, Ladislava
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Cisternová doprava - problematika přepravy kapalných potravin | Theses on a related topic

808.
Kšádová, Alena maiden name: Račanová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba marketingové strategie za účelem udržení obratu a zaměstnanosti maloobchodní sítě v období krize | Theses on a related topic

809.
Kubasová, Markéta
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Inovativní trendy managementu a podnikání v cestovním ruchu | Theses on a related topic

810.
Kubík, Tomáš
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Financování a podnikatelský plán jako základ úspěchu malých a středních podniků | Theses on a related topic

811.
Kubínová, Daniela
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Budování vztahu se zákazníky u středně velkých podniků | Theses on a related topic

812.
Kubínová, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: SWOT analýza podnikatelského subjektu | Theses on a related topic

813.
Kubišta, Tomáš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace | Theses on a related topic
Bachelor's thesis defence: Analýza úspěšnosti propagační kampaně ve firmě | Theses on a related topic

814.
Kučera, Josef
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv změn komunikační strategie na vývoj prodeje | Theses on a related topic

815.
Kučera, Ladislav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv ekonomické krize na marketing firem | Theses on a related topic

816.
Kučera, Petr
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Podnikatelský plán - Rozšíření podnikatelské činnosti společnosti SBD Ocelář, družstvo | Theses on a related topic

817.
Kučerová, Lenka maiden name: Lorencová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingové aktivity společnosti MO BALA s.r.o. včetně metrik efektivnosti | Theses on a related topic

818.
Kučerová, Martina
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metodiky průzkumu spokojenosti zákazníků, identifikace jejich PPO (potřeb, požadavků a očekávání). Aplikace výsledků výzkumu do života společnosti | Theses on a related topic

819.
Kudrnová, Eva
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový plán na zvýšení objemu zisku | Theses on a related topic

820.
Kühnová, Tereza
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketing malé firmy | Theses on a related topic

821.
Kuchmii, Svitlana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Řízení inovací ve vybraném podniku (vybrané problémy) | Theses on a related topic

822.
Kuchtová, Eva
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Návrh systému marketingového řízení podniku ( aplikace moderních prvků) | Theses on a related topic

823.
Kůla, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role marketingového výzkumu v řízení vztahů se zákazníky v logistice | Theses on a related topic

824.
Kulíková, Sabina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Kreativita v reklamě. Jak oslovit spotřebitele a poskytnout mu zkušenost se značkou | Theses on a related topic

825.
Kulíšková, Kateřina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Faktory ovlivňující úspěch firmy na vybraném trhu | Theses on a related topic

826.
Kunešová, Renata maiden name: Lorenzová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v ČR)
Bachelor's thesis defence: Cestovní ruch se zaměřením na region Františkovy Lázně | Theses on a related topic

827.
Kunovský, Lukáš
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projektování marketingové strategie na vybraný produkt | Theses on a related topic

828.
Kunrtová, Veronika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Finanční analýzy a plánování v podniku | Theses on a related topic

829.
Kupcová, Gabriela
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Marketingová strategie hotelu Hvězda **** | Theses on a related topic

830.
Kupcová, Tereza maiden name: Kupcová
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Marketingová studie turistické oblasti | Theses on a related topic
Master's thesis defence: Marketingová studie turistické oblasti | Theses on a related topic
Master's thesis defence: Psychologické aspekty klamavé reklamy

831.
Kupilík, Tomáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

832.
Kupr, Václav
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Řízení obchodu a logistických procesů zvolené firmy | Theses on a related topic

833.
Kupriyanova, Tatiana maiden name: Cuzi
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vztah vybudovaný komunikací | Theses on a related topic
Bachelor's thesis defence: Vztah vybudovaný komunikací | Theses on a related topic

834.
Kurenkova, Anastasia
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vliv prodejního prostředí na nákupní rozhodování | Theses on a related topic

835.
Kurchitskaya, Olga maiden name: Rocheva
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketing Management and Marketing Planning in SME | Theses on a related topic

836.
Kurtulík, Juraj
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr na založení podniku | Theses on a related topic

837.
Kurtulíková, Lenka
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikateľský plán na založenie spoločnosti A&L Design s.r.o. a jeho vyhodnotenie | Theses on a related topic

838.
Kůsová, Martina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Formulace obchodní strategie společnosti ZDT pro polský trh | Theses on a related topic

839.
Kuška, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metodiky průzkumu spokojenosti zákazníků a identifikace potřeb, požadavků a očekávání zákazníků | Theses on a related topic

840.
Kvashuk, Artyom
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Indikátory vlivu inovací a dalších intenzivních faktorů na vývoj firmy | Theses on a related topic

841.
Květová, Monika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Cenotvorba společností působících ve službách | Theses on a related topic

842.
Kvietok, Ján
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Vyhodnocení možností odchodu vlastníka z rodinné firmy | Theses on a related topic

843.
Kytka, Tomáš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Efektivnost prodeje a marketingu firmy s rychloobrátkovým zbožím | Theses on a related topic

844.
Lacinová, Zuzana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Expanze malých a středních firem (z pohledu strategicko-marketingového) | Theses on a related topic

845.
Lačíková, Kateřina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Postavení a fungování neziskové organizace | Theses on a related topic

846.
Lafek, Tomáš
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza konkurenčního prostředí společnosti | Theses on a related topic

847.
Lainová, Kristýna
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Založení podniku | Theses on a related topic

848.
Lajnerová, Veronika
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingový výzkum a jeho konkrétní použití ve zvoleném podnikatelském subjektu | Theses on a related topic

849.
Landová, Eliška
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Obchodní záměr v oblasti plnění zásobníků 3D tisku pro automotive | Theses on a related topic

850.
Langmajer, Richard
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Ekoinovace v cirkulární ekonomice | Theses on a related topic