Theses on a related topic (having the same keywords):

procesy vyvoje znacky, cile znacky, zdroje znacky, ohodnoceni znacky, marketing communication., audit vnejsiho prostredi znacky, brand building, internal implementation of a brand, resources of a brand, company's culture, znacka, marketingova komunikace. brand, vize znacky, audit of brand external environment, essence of a brand, brand evaluation, budovani znacky, podstata znacky, marketing, development processes of a brand, brand vision, organizacni kultura, interni implementace znacky, aims of brand

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Hassmanová, Markéta
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketingová strategie vybrané společnosti | Theses on a related topic Display description

552.
Hašek, Jakub
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: SW analýza rodinného podniku Dubea s.r.o. | Theses on a related topic

553.
Hašková, Karolína
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Budování globální značky produktu pomocí nástrojů IMK ve vybrané společnosti | Theses on a related topic

554.
Hauerová, Dagmar
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Franchising - vývoj, zkušenosti, trendy | Theses on a related topic

555.
Hauptvogel, Jaroslav
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Reorganizace a restrukturalizace firmy | Theses on a related topic

556.
Hauptvogel, Jaroslav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Implementace procesního řízení ve vybrané společnosti | Theses on a related topic

557.
Hausdorf, Petr
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza silných a slabých stránek prodejní činnosti společnosti TESCO Stores ČR a.s. | Theses on a related topic

558.
Hauznerová, Monika maiden name: Koprolínová
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně vybraného produktu | Theses on a related topic

559.
Havelka, Jakub
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingové inovace | Theses on a related topic

560.
Havlíček, Karel
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza prostředků podpory prodeje firmy Häfele | Theses on a related topic

561.
Havlíček, Matěj
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Případová studie tvorby reklamní kampaně | Theses on a related topic

562.
Havlíček, Matěj
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace mobilních operátorů v České republice s důrazem na využití reklamy | Theses on a related topic

563.
Havlíčková, Denisa
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Město a jeho propagace - město Dobříš | Theses on a related topic

564.
Havlíková, Eva
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Rozvoj cestovního ruchu na Zlínsku | Theses on a related topic

565.
Havlišta, Radim
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Corporate identity společnosti Škoda Auto a.s. | Theses on a related topic

566.
Havlová, Lucie
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Zavedení a rozšíření sítě restaurací "Eurasie" | Theses on a related topic

567.
Havrdová, Barbora
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku - projektová studie | Theses on a related topic

568.
Havrdová, Barbora
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingový plán objektu Zámek Svijany - projektová studie | Theses on a related topic

569.
Hefnerová, Marina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

570.
Heidenreich, Petr
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace sportovního klubu | Theses on a related topic

571.
Heidenreich, Petr
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Společenská odpovědnost firem a její uplatňování v České republice | Theses on a related topic

572.
Hejduková, Petra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Integrovaná marketingová komunikace české pobočky UNICEF | Theses on a related topic

573.
Hejlová, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu marketing public relations Mezinárodního festivalu moderní magie 2010 | Theses on a related topic

574.
Hejlová, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh event marketingového projektu při příležitosti uvedení nového modelu vozu na český trh | Theses on a related topic

575.
Hejna, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingové nástroje v procesu výroby a distribuce českého celovečerního snímku | Theses on a related topic

576.
Helešicová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Vývoj oděvního průmyslu v celosvětovém měřítku | Theses on a related topic

577.
Hendrichová, Zdeňka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace vybrané společnosti / produktu | Theses on a related topic

578.
Heneš, David
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt a realizace propagačního videa - případová studie | Theses on a related topic

579.
Henyš, Robert
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Chování zákazníka ve vztahu ke značce | Theses on a related topic

580.
Herbstová, Karolína
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace v prostředí startupu | Theses on a related topic

581.
Hermanovská, Kristína
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Etika marketingového pracovníka | Theses on a related topic

582.
Herout, Tomáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingový výzkum v oblasti trhu s ojetými vozidly | Theses on a related topic

583.
Heřmanská, Barbora maiden name: Patáková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Filmový plakát jako efektivní nástroj marketingové komunikace - proměny v čase | Theses on a related topic

584.
Heřmanský, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Specifika integrované marketingové komunikace firmy Harley-Davidson Czech Republic | Theses on a related topic

585.
Hilgert Dongo Soria, Luis Antonio maiden name: Hilgert
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Financing an Organic Fertilizer company in the Czech Republic | Theses on a related topic

586.
Hladká, Karolína
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj nástrojů audiovizuální reklamy | Theses on a related topic

587.
Hlava, Martin
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Aplikace metod strategického řízení podniku do územní samosprávy | Theses on a related topic

588.
Hlaváček, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Segmentace trhu a analýza chování zákazníků | Theses on a related topic

589.
Hlaváček, Lukáš
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologická funkce obalu a rozhodování spotřebitele | Theses on a related topic

590.
Hlavatý, Petr
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Moderní formy marketingové komunikace | Theses on a related topic

591.
Hlavsa, Radek
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparační studie českého a zahraničního webového projektu podporujícího obdobné produktové portfolio | Theses on a related topic

592.
Hlinková, Martina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Činnosti neziskových organizací v České republice a marketingová komunikace | Theses on a related topic

593.
Hlivková, Jana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha barev při vytváření logotypů | Theses on a related topic

594.
Hložanková, Radka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán - založení fitness centra | Theses on a related topic

595.
Hložek, Petr
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingové výdaje a jejich vliv na velikost obratu (zisku) | Theses on a related topic

596.
Hlubuček, Michal
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sales Promotion Methods and Techniques – Consumer Contest | Theses on a related topic

597.
Hnátková, Helena
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv internetu na rozvoj marketingu | Theses on a related topic

598.
Ho, Michaela
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace ve vybraném podniku | Theses on a related topic

599.
Hochmannová, Barbora
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení efektivity marketingové kampaně pomocí nástrojů IMK | Theses on a related topic

600.
Holas, David
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán v oblasti elektronického obchodu | Theses on a related topic