Theses on a related topic (having the same keywords):

archetypalni symbol, marketingovy mix, reklamni sdeleni, communication mix, twelve archetypes, branding, association, kazuistika, komunikacni mix, reklama, znacka, marketing mix, archetyp, asociace, marketingova komunikace, archetypal thematization, archetypal symbol, casuistry, commercial, marketing, advertisement, archetype, brand, marketing communication, archetypalni tematizace, dvanact archetypu

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2451.
Dvořáková, Renata
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj a současnost internetových nástrojů marketingové komunikace | Theses on a related topic Display description

2452.
Dvořáková, Sára
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Tři typy persuasivní komunikace – expertní důvěra, motivace a strach (case study) | Theses on a related topic

2453.
Džbánková, Alena
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje v Hotelu Dalibor Litomyšl | Theses on a related topic

2454.
Efimova, Polina
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: The role of marketing in a dynamically evolving world | Theses on a related topic

2455.
Ehrenbergerová, Lucie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Módní blog jako marketingový nástroj | Theses on a related topic

2456.
Ekrt, Jakub
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace autobazaru Liběšice | Theses on a related topic

2457.
Elznic, Petr
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic

2458.
Englerová, Gabriela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj reklamy v českých zemích | Theses on a related topic

2459.
Erdinger, Libor
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Politický marketing a právo | Theses on a related topic

2460.
Ertlová, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza etických aspektů v audiovizuální reklamě | Theses on a related topic

2461.
Ertlová, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Psychologické aspekty posturologie v reklamě | Theses on a related topic

2462.
Esina, Anna
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam spotřeby současné mladé generace – cesta k neomezenému individualismu? | Theses on a related topic

2463.
Esina, Anna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Investování do společenské pozice jako tematizace marketingového sdělení v oboru fashion (výzkumná sonda, soubor kazuistik) | Theses on a related topic

2464.
Fafková, Andrea maiden name: Wangová
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketing v řetězcových a soukromých lékárnách | Theses on a related topic

2465.
Fajman, Lukáš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj audiovizuálních médií od černobílého filmu po 3D projekci | Theses on a related topic

2466.
Fajstavrová, Marie
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketingová komunikace v prostředí startupu | Theses on a related topic

2467.
Fakiri, Waiss
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníků | Theses on a related topic

2468.
Fakiri, Waiss
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Moderní nástroje internetového marketingu a jejich vliv na prodejní úspěch podniku XY | Theses on a related topic

2469.
Falatová, Silvia
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová zákaznická segmentace banky | Theses on a related topic

2470.
Fara, Roman
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu | Theses on a related topic

2471.
Farkačová, Lenka maiden name: Říhová
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace jako nástroj sociální manipulace (problém ovlivňování vybraných sociálních skupin) | Theses on a related topic

2472.
Fast, Milan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Steve Jobs a úspěch značky Apple | Theses on a related topic

2473.
Ferschmannová, Nikola
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické limity reklamy | Theses on a related topic

2474.
Fiala, Petr
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Úspěšný lobbing jako zdroj konkurenční výhody | Theses on a related topic

2475.
Fiala, Vít
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Internet a marketingová komunikace "On-line versus print" | Theses on a related topic

2476.
Fiala, Vít
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv interentu na tisková média | Theses on a related topic

2477.
Fialová, Adéla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing ve veřejných prostorech | Theses on a related topic

2478.
Fíčková, Regina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Etika jako nástroj marketingové komunikace podniku | Theses on a related topic

2479.
Fiedorová, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam malých a středních podniků v ČR | Theses on a related topic

2480.
Filimonov, Igor
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické kodexy reklamy u nás a ve světě | Theses on a related topic

2481.
Filip, Stanislav
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Uplatnění marketingu ve službách se zaměřením na propagaci ve službách společností ČPP | Theses on a related topic

2482.
Filípek, David
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

2483.
Filipi, Patrik
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační strategie soukromých/státních vysokých škol | Theses on a related topic

2484.
Filonov, Nikita
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: New types of media and its influence on corporate communication | Theses on a related topic

2485.
Filyunova, Irina
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Filmový marketing: případová studie | Theses on a related topic

2486.
Fisek, Roman
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová situační analýza cestovní kanceláře a její vliv na marketingový mix | Theses on a related topic

2487.
Fišera, Martin
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metody a techniky podpory prodeje- spotřebitelské soutěže | Theses on a related topic

2488.
Flachsová, Lucie
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

2489.
Flegelová, Barbora
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické limity v reklamě | Theses on a related topic

2490.
Fleischmann, Petr
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Zásady tvorby marketingových kampaní a měření jejich efektivnosti | Theses on a related topic

2491.
Fojtová, Lucie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Regulace reklamy v rozhlasovém a televizním vysílání | Theses on a related topic

2492.
Fořt, Milan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Digitální aktivace značky | Theses on a related topic

2493.
Fořtová, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vymezení pojmu cílová skupina senioři | Theses on a related topic

2494.
Foukalová, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv marketingové komunikace na zdravý životní styl české společnosti | Theses on a related topic

2495.
Franců, Natálie
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Využití nástrojů integrované marketingové komunikace u vybrané firmy | Theses on a related topic

2496.
Franková, Michaela
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

2497.
Friedmannová, Dina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Homo narcissus: Postmoderní ideál krásy a jeho zobrazení v marketingu | Theses on a related topic

2498.
Frolova, Yevheniia maiden name: Pylypenko
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

2499.
Fryč, Martin
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Regulace reklamy na internetu | Theses on a related topic

2500.
Frýdlová, Barbora
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Kreativní koncepty internetového marketingu pro společnost XY | Theses on a related topic