Theses on a related topic (having the same keywords):

marketingovy informacni system, zakaznik, vyvoj produktu, quantitative method, marketingovy vyzkum, kvalitativni metoda, swot analyza, optimization of product, inovation, development of product, kvantitativni metoda, bcg matice, dotaznik, cilova skupina, zivotni cyklus produktu, inovace, konkurence, qualitative method, ansoffov matrix, product life cycle, customer, optimalizace produktu, swot analysis, bcg matrix, competition, questionnaire, targeting group, segmentace trhu, ansoffova matice, marketing research, marketing information system, market segmentation

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1951.
Poláček, Petr
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postupy tvorby marketingové komunikační kampaně v Českém rozhlase | Theses on a related topic Display description

1952.
Polášek, Jiří
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský záměr (plán) - založení nového podnikatelského subjektu (fyzické osoby, právnické osoby) | Theses on a related topic

1953.
Poličanská, Denisa
Faculty: University of Finance and Administration
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán na založení kavárny | Theses on a related topic

1954.
Pomahačová, Eva
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Aplikace testu barev v oblasti marketingu produktu | Theses on a related topic

1955.
Popova, Valeriia
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Management and Controlling in Small Business | Theses on a related topic

1956.
Porybná, Markéta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Ke změnám v preferencích čtenářů českých deníků v letech 1990 - 2007 | Theses on a related topic

1957.
Pořízková, Karolina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance & Master of Business Administration
Master's thesis defence: Multinational brands versus local brands on the Czech market | Theses on a related topic

1958.
Pospíšilová, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: SWOT analýza podnikatelského subjektu | Theses on a related topic

1959.
Pospíšilová, Hana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Metody výcviku prodejců automobilů | Theses on a related topic

1960.
Pospíšilová, Kristýna
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Budování corporate indentity vybraného podniku pomocí nástrojů IMK | Theses on a related topic

1961.
Pospíšilová, Olga
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategický marketing - zavedení nových produktů na trh | Theses on a related topic

1962.
Postránecká, Markéta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Reklamní kampaň na nově vzniklou stavební spořitelnu (Spojení HYPO stavební spořitelny a.s. s Raiffeisen stavební spořitelnou a.s.) | Theses on a related topic

1963.
Poulíčková, Radka maiden name: Jiroutová
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Význam inovací pro P2P investiční platformy | Theses on a related topic

1964.
Pozdeev, Dmitrii
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Innovation as an Instrument of Enterprise Competitiveness | Theses on a related topic

1965.
Prachař, Martin
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový výzkum konkurence v oblasti Lankových senzorů ve společnosti Micro-Epsilon Czech republic, s.r.o. | Theses on a related topic

1966.
Prakapovich, Darya
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Obchodní úvěry - způsoby jejich využití a ošetření rizik s nimi spojených | Theses on a related topic

1967.
Prášek, Jiří
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace Operačního programu Lidské zdroje a zaměstnanost | Theses on a related topic

1968.
Prchalová, Šárka maiden name: Smahelová
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Event management podniku z pohledu realizační agentury | Theses on a related topic

1969.
Prchlíková, Eliška
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová koncepce vybrané obce | Theses on a related topic

1970.
Procházková, Eva maiden name: Štěrbová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Strategie a controlling developerského projektu | Theses on a related topic

1971.
Procházková, Radka
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Investiční služby a jejich poskytovatelé | Theses on a related topic

1972.
Prokipchuk, Vladyslava maiden name: Trofymova
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kampaně a nejčastější chyby v kampani | Theses on a related topic

1973.
Proschekova, Andrea maiden name: Lauermannová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv Corporate Image na zaměstnance a zákazníky | Theses on a related topic

1974.
Protasevičová, Irina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role marketingového výzkumu při analýze zákazníka | Theses on a related topic

1975.
Průcha, Jiří
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Finanční plán sociálního podnikání v neziskové organizaci | Theses on a related topic

1976.
Przybylová, Aneta
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Vliv Age managementu na inovační potenciál firmy | Theses on a related topic

1977.
Příplatová, Veronika maiden name: Jináčková
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Identifikace potřeb, požadavků a očekávání zákazníků a souvislost s řízením vztahů se zákazníky | Theses on a related topic

1978.
Příplatová, Veronika maiden name: Jináčková
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Proces rozhodování o nákupu produktů dlouhodobé spotřeby | Theses on a related topic

1979.
Psheunova, Radmila
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Trendy v řízení strategií v praxi podniku | Theses on a related topic

1980.
Psotová, Andrea
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza úlohy komunikace v různých etapách životního cyklu produktu | Theses on a related topic

1981.
Pšenička, Anatol
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Specifika komunikačního mixu podniku Veolia Voda | Theses on a related topic

1982.
Ptáček, Ondřej
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha mikropodniků v České republice a jejich vliv na ekonomický rozvoj | Theses on a related topic

1983.
Pukišová, Viktorie
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza investičního rizika u financování podnikových investic | Theses on a related topic

1984.
Punčochářová, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proces budování značky a faktory, které ho ovlivňují | Theses on a related topic

1985.
Purgin, Maksim
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Inovativní logistická řešení spojená s vývojem e-commerce | Theses on a related topic

1986.
Putala, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

1987.
Radošová, Michaela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Golfová turistika a její propagace v České republice | Theses on a related topic

1988.
Raj, Nishant
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Datamining and its use in Marketing Communication | Theses on a related topic

1989.
Rajnyš, Štěpán
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Vědeckotechnické parky v ČR ve srovnání s EU | Theses on a related topic

1990.
Rak, Jan
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Řízení a správa podniku s majetkovou účastí města | Theses on a related topic

1991.
Rákosníková, Viola
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza podnikatelského plánu LAHŮDKY LIBČICE s.r.o. | Theses on a related topic

1992.
Randák, David
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace a její vliv na poptávku a image firmy | Theses on a related topic

1993.
Rapáč, Marián
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Law and Business / Law and Business
Master's thesis defence: Implementace marketingové strategie pod vlivem COVID-19 | Theses on a related topic

1994.
Rathouská, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Pohledávky po splatnosti | Theses on a related topic

1995.
Rautenkranc, Miroslav
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Význam strategické analýzy pro tvorbu strategie podniku Butique Fashion Church | Theses on a related topic

1996.
Recskyová, Štefánia
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Vliv jednotlivých druhů komunikace/reklamy a komunikačního mixu na specifické cílové skupiny | Theses on a related topic

1997.
Reichenauerová, Kristýna
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Případová studie přípravy a průběhu reklamní kampaně v developerské společnosti | Theses on a related topic

1998.
Reitschlägerová, Dita
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně vybraného produktu | Theses on a related topic

1999.
Rimskaya, Anastasiya
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Business Plan | Theses on a related topic

2000.
Ročárek, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Reklama na internetu jako nástroj marketingové komunikace | Theses on a related topic