Theses on a related topic (having the same keywords):

marketingovy mix, implementace., integrovana marketingova komunikace, podpora prodeje, marketingovy plan, strategie tlaku a tahu, analyza prostredi

Keywords ordered alphabetically | Keywords ordered by occurrence rate

501.
Fedoryna, Kseniya
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komerční komunikační chování v době krize | Theses on a related topic Display description

502.
Felix, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán zdravotnické praxe Felix Clinicum | Theses on a related topic

503.
Fialová, Kateřina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníků,(jako předpoklad úspěšného umístění produktů konkrétního podnikatelského subjektu na trhu) | Theses on a related topic

504.
Fidler, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Krize integrity spotřebitele - ambivalentní efekty působení integrované marketingové komunikace v sociálním prostoru | Theses on a related topic

505.
Filimonov, Igor
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Příprava marketingového podnikatelského záměru obchodu s potravinami | Theses on a related topic

506.
Filip, Tomáš
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Trendy marketingové komunikace a jejich uplatnění v praxi rodinného podnikání | Theses on a related topic

507.
Fisek, Roman
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová situační analýza cestovní kanceláře a její vliv na marketingový mix | Theses on a related topic

508.
Fišera, Martin
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metody a techniky podpory prodeje- spotřebitelské soutěže | Theses on a related topic

509.
Fišera, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru finančních služeb | Theses on a related topic

510.
Flachsová, Lucie
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

511.
Florusová, Denisa
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Public Relations k vybranému produktu společnosti AMF REECE - případová studie | Theses on a related topic

512.
Foglová, Eliška
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Instagram jako nástroj marketingu | Theses on a related topic

513.
Fomenko, Liudmila
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Práce s marketingovým mixem, jako předpoklad úspěchu podnikatelského subjektu na trhu | Theses on a related topic

514.
Forstnerová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postupy tvorby marketingové komunikační kampaně v podniku | Theses on a related topic

515.
Fousová, Pavlína
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komplexní marketingová (nebo komunikační) strategie podniku (nebo produktu) | Theses on a related topic

516.
Fousová, Pavlína
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration EU)
Master's thesis defence: Komplexní regionální marketing vybrané obce Ústeckého kraje | Theses on a related topic

517.
Franková, Michaela
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

518.
Friede, Kateřina maiden name: Záveská
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová koncepce vybrané obce | Theses on a related topic

519.
Fröhlichová, Kristýna
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán na založení firmy - oděvní průmysl | Theses on a related topic

520.
Frolíková, Kamila
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam emocí v marketingu | Theses on a related topic

521.
Frondl, Jiří
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán vývoje a exportu strojního zařízení | Theses on a related topic

522.
Frýdlová, Alena
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový mix a společnost OKSystem a.s. | Theses on a related topic

523.
Frydrych, Lukáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Základní formáty elektronické-internetové reklamy a měření jejich účinnosti (varianty obchodních modelů) | Theses on a related topic

524.
Fukala, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj loajality zákazníků k firmě Sariv-Automotive s.r.o. | Theses on a related topic

525.
Fulínová, Iva
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Strategie vytváření vztahu se zákazníkem a jeho upevňování | Theses on a related topic

526.
Gabriel, Jan
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejné finance)
Bachelor's thesis defence: Čerpání finančních prostředků z fondů Evropské unie | Theses on a related topic

527.
Galovič, Dávid
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatel'ský plán - založenie firmy | Theses on a related topic

528.
Garazdyuk, Mikhail
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán na založení podniku | Theses on a related topic

529.
Gašparík, Michal
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Uvedenie produktu na trh | Theses on a related topic

530.
Gašparík, Michal
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace ve sportovním klubu | Theses on a related topic

531.
Gašparová, Tatiana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Efektivní vynakládání finančních prostředků na marketingové aktivity a jejich návratnost | Theses on a related topic

532.
Gavrikova, Aleksandra
Faculty: University of Finance and Administration
Year: 2021, studies under way
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na životní styl mladé generace | Theses on a related topic

533.
Gažovič, Miroslav
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Aplikace logistických technologií v dodavatelsko-odběratelském řetězci | Theses on a related topic

534.
Gembarovič, Rostislav
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Hodnocení ekonomické efektivnosti investičního projektu inovace ve výrobě MSP | Theses on a related topic

535.
Glut, Martina maiden name: Durkajová
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vyhodnocení nákupního chování spotřebitelů u konkrétních produktů | Theses on a related topic

536.
Görner, David
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová strategie neziskové organizace "Kapka naděje" | Theses on a related topic

537.
Grauová, Dagmar
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Emocionalita spotřebitele a efektivita věrnostních programů | Theses on a related topic

538.
Grimberg, Tatyana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Budování úspěšné módní značky | Theses on a related topic

539.
Grinkevich, Irina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a chování zákazníka | Theses on a related topic

540.
Gruntorád, Ondřej
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Soupeření s giganty. Strategie přežití malých firem na globálním trhu | Theses on a related topic

541.
Gudimovich, Anastasiia
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Krizová komunikace a její role v marketingovém plánu | Theses on a related topic

542.
Habermannová, Kristýna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event marketing a jeho místo v rámci marketingových komunikací | Theses on a related topic

543.
Háček, Jiří
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketing služeb - komunikace vybraného střediska dopravní firmy | Theses on a related topic

544.
Háčková, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Marketingový mix a jeho aplikace ve finančních službách | Theses on a related topic

545.
Hadžalová, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Segmentace trhu a vliv positioningu na chování zákazníka | Theses on a related topic

546.
Haisová, Martina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační mix vybraného subjektu | Theses on a related topic

547.
Hájková, Šárka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Event marketing | Theses on a related topic

548.
Haluzová, Alena
Faculty: University of Finance and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingová komunikace | Theses on a related topic

549.
Haluzová, Alena
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Efektivnost nástrojů integrované marketingové komunikace pojišťovny | Theses on a related topic

550.
Hanáková, Marcela
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Uvedení nového výrobku na český trh | Theses on a related topic