Theses on a related topic (having the same keywords):

abcde socioekonomicka klasifikace cilovych skupin, ofront loadedo kampan, medialni cile, medialni planovani, medialni ukazatele, metody marketingoveho vyzkumu, rating, banner advertising, marketing objectives, socio-economic classification of target groups abcde, cpp, iradia, kvalitativni marketingovy vyzkum, kvantitativni marketingovy vyzkum, newsletter, pulsni kampan, rozhlas, taktika vlny, trps, frequency, "front loaded" campaign, media mix, media planning, reach parameters, segmentation of target groups, social networks, tactic of wave, oback loadedo kampan, cpt, kino, komunikacni cile, marketingovy vyzkum, oth, share, sos, strategicke cile, stream, marketing research methods, media objectives, online media, pulse campaign, tv, types of media., grps, ots, segmentace cilovych skupin, som, affinity, continuous campaign, scope, dosah, pokryti, reachove parametry, socialni site, . aio, "back loaded" campaign, iradio, media indicators, quantitative marketing research, qualitative marketing research, aio, bannerova reklama, intramedialni rozhodovani, kriteria multimedialniho mixu, strategie medialnich kampani, coverage, intramedial decision making, media campaigns strategy, sinus class, frekvence, druhy medii, internetova media, kontinualni kampan, sinus tridy, continuity, afinita, kontinuita, marketingove cile, mediaplan, multimedialni mix, out of home, sov, televize, tistena media, cinema, communication objectives, marketing research, media mix criteria, print media, radio, strategic objectives

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Mázlová, Pavlína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Úloha reklamy při vytváření zdravého životního stylu | Theses on a related topic Display description

252.
Mical, Martin
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mystery shopping - realizace konkrétního projektu | Theses on a related topic

253.
Mihelyová, Mária
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové metodiky komunikace uplatňované v procesu Řízení vztahů se zákazníky | Theses on a related topic

254.
Míková, Tereza
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití metody Mystery Shopping při hodnocení služeb banky/pojišťovny | Theses on a related topic

255.
Mikulová, Kristina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh marketingových aktivit pro podporu a navýšení prodeje | Theses on a related topic

256.
Mikuška, Alexander
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingový mix a jeho využití | Theses on a related topic

257.
Milerský, Vojtěch
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Optimalizace webových stránek a internetový marketing | Theses on a related topic

258.
Milevová, Simona
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

259.
Mlčoch, Pavel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Informatics / Applied Informatics
Master's thesis defence: Projekt výstavby zabezpečené síťové infrastruktury | Theses on a related topic

260.
Molokoedov, Kirill
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních médií pro malé a střední firmy | Theses on a related topic

261.
Mráz, Filip
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy marketingu vzdělávacích institucích | Theses on a related topic

262.
Muzharovskaia, Ekaterina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a volební úspěch | Theses on a related topic

263.
Myslivcová, Kateřina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services (combination/specialization: Banking)
Bachelor's thesis defence: Vnímání bankovního trhu, bankovních produktů a služeb českou populací | Theses on a related topic

264.
Netolický, Matěj
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mystery shopping | Theses on a related topic

265.
Nguyen Viet, Ngoc
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociální sítě a jejich marketingový potenciál u malých a středních firem. | Theses on a related topic

266.
Nižníková, Clare
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Focus Group v marketingovém výzkumu | Theses on a related topic

267.
Nosákovec, Michal
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

268.
Novák, Norbert
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový výzkum v oblasti B2B trhů | Theses on a related topic

269.
Nováková, Aneta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv internetu na tisková média | Theses on a related topic

270.
Novotná, Denisa
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Spotřební chování s důrazem na rozhodovací proces specifických cílových skupin | Theses on a related topic

271.
Ondračka, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Segmentace trhu a analýza chování zákazníků | Theses on a related topic

272.
Ondrová, Veronika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Současný stav a vývojové trendy mediálního trhu v ČR | Theses on a related topic

273.
Pamio, Simona maiden name: Voráčková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový výzkum trhu acidobazických analyzátorů v ČR | Theses on a related topic

274.
Paracková, Eva
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingový plán společnosti | Theses on a related topic

275.
Paroulek, Josef
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingový komunikační mix společnosti T-Mobile | Theses on a related topic

276.
Pařilová, Dana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Integrovaná marketingová komunikace města/regionu | Theses on a related topic

277.
Pečinková, Simona
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingový plán společnosti ENDY | Theses on a related topic

278.
Pechát, Michal
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Role marketingového výzkumu v řízení vztahů se zákazníky | Theses on a related topic

279.
Peksová, Jitka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Experiment v marketingovém výzkumu | Theses on a related topic

280.
Pelikán, Jonáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mediální trh v ČR v období ekonomick krize | Theses on a related topic

281.
Peroutka, Matěj
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace mobilních operátorů na sociálních sítích | Theses on a related topic

282.
Piklová, Karolína
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace profesionálních sportovních klubů | Theses on a related topic

283.
Piskačová, Andrea
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Criminalistics and forensic disciplines / Criminalistics and forensic disciplines
Master's thesis defence: On-line dětská pornografie | Theses on a related topic

284.
Pivoňková, Martina maiden name: Vosmíková
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Personální marketing (vybraného podniku) | Theses on a related topic

285.
Pivrnec, Jiří
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sepětí vývoje médií s marketingovou komunikací | Theses on a related topic

286.
Placharov, Simeon
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Nové trendy v marketingové komunikaci a možnosti jejich využití v praxi firmy | Theses on a related topic

287.
Plachká, Iveta
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí jako silného nástroje marketingu | Theses on a related topic

288.
Pleštilová, Karolína
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba mediální stategie | Theses on a related topic

289.
Pleštilová, Karolína
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Integrovaná marketingová komunikace a využití nových médií | Theses on a related topic

290.
Plšek, Jiří
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Security and Law Studies / Security and Law Studies
Master's thesis defence: Analýza a správa rizik v malých a středních organizacích | Theses on a related topic

291.
Podolák, Martin
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová kampaň e-shopu www.drogerie-slevy.cz | Theses on a related topic

292.
Podymák, Jakub
Faculty: University of Finance and Administration
Year: 2024, studies under way
Programme/field: Security and Law Studies / Security and Law Studies
Master's thesis defence: Memy a radikalizace dětí a mládeže v online prostoru | Theses on a related topic

293.
Podzimková, Andrea
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Efektivní uplatnění PPC systémů v on-line marketingu | Theses on a related topic

294.
Pospíšil, Jiří
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Komunikační strategie a trendy řízení značky v praxi rodinného podniku xy | Theses on a related topic

295.
Potůčková, Anna
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Potenciál digitálního marketingu a jeho uplatnění v praxi podniku | Theses on a related topic

296.
Prachař, Martin
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový výzkum konkurence v oblasti Lankových senzorů ve společnosti Micro-Epsilon Czech republic, s.r.o. | Theses on a related topic

297.
Prejzová, Barbora
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové strategie pro leteckou společnost Travel Service | Theses on a related topic

298.
Procházka, Jiří
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Security and Law Studies / Security and Law Studies
Master's thesis defence: Sociální sítě a terorismus | Theses on a related topic

299.
Procházková, Lenka
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh optimální marketingové strategie společnosti Kinnarps, a.s. prostřednictvím Internetu | Theses on a related topic

300.
Procházková, Pavlína
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role marketingového výzkumu v řízení vztahů se zákazníky | Theses on a related topic