Theses on a related topic (having the same keywords):

rizeni lidskych zdroju pri uplatneni strategie diferencovaneho crm, zakaznik, dopravci, logistika, zasilatele, marketingovy vyzkum, kvalitativni metoda, strategicka marketingova analyza pro vytvareni trznich prilezitosti, kvantitativni metoda, typy crm (operativni, hodnotovy management a jeho faze pri uplatneni strategie diferencovaneho crm, logisticke podnik, analyticke a kolaborativni)

Keywords ordered alphabetically | Keywords ordered by occurrence rate

451.
Legdanová, Andrea
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Zavedení systému CRM pro řízení komunikace se zákazníkem ve firmě GOPAS a.s. | Theses on a related topic Display description

452.
Lenfeld, Martin
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Aplikace zjištěných PPO (Potřeby, Požadavky, Očekávání) v souvislosti s kritickými faktory vyplývajícími z analýzy prostředí. SWOT analýza jako nástroj identifikace současného a predikce budoucího postavení společnosti. | Theses on a related topic

453.
Lenfeld, Martin
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Úloha dodavatele při zefektivnění hodnototvorného procesu podniku v prostředí B2B | Theses on a related topic

454.
Leová, Mai Anh
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Hodnototvorný proces podniku a jeho význam pro řízení vztahů | Theses on a related topic

455.
Lesáková, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tematizace promotion vybraného produktu (podniku) | Theses on a related topic

456.
Lesniak, Jakub
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace vybraného produktu | Theses on a related topic

457.
Lesonická, Magdaléna maiden name: Červenková
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Identifikace potřeb, požadavků a očekávání zákazníků a souvislost s řízením vztahů se zákazníky | Theses on a related topic

458.
Leszczynska, Helena
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Projektivní techniky v marketingovém výzkumu | Theses on a related topic

459.
Libovická, Lucie maiden name: Viková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Tvorba marketingové kampaně podniku/organizace včetně metrik efektivnosti | Theses on a related topic

460.
Libovický, Karel
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Rozšíření podnikatelských aktivit společnosti Libovický s.r.o. | Theses on a related topic

461.
Lichtenbergová, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Logistické systémy v obchodě a distribuci | Theses on a related topic

462.
Lilko Macků, Adéla maiden name: Macků
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Logistické systémy v distribuci a obchodě | Theses on a related topic

463.
Linková, Kateřina
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Youtubering a jeho využití pro účely aktivní marketingové komunikace | Theses on a related topic

464.
Lipenský, Petr
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Hodnocení dodavatelů v podmínkách Československé obchodní banky, a.s. | Theses on a related topic

465.
Lišková, Michaela
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití IT a CT technologií jako předpoklad úspěšného řízení vztahů se zákazníky | Theses on a related topic

466.
Lišková, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Logistické systémy v nákupu, zásobování a skladování | Theses on a related topic

467.
Litvinova, Yana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam výzkumu potřeb, požadavků a očekávání zákazníků pro řízení vztahů se zákazníky | Theses on a related topic

468.
Lomova, Olga
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Chatbot pro e-shop | Theses on a related topic

469.
Lörincová, Ivana
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivita nástrojů marketingového mixu u vybraného podniku | Theses on a related topic

470.
Lugovyy, Volodymyr
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Retail management - nástroj řízení maloobchodu
Bachelor's thesis defence: Retail management - nástroj řízení maloobchodu | Theses on a related topic

471.
Macuroská, Andrea maiden name: Hejnová
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza rozhodovacího procesu při výběru produktu | Theses on a related topic

472.
Madajová, Kateřina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vztah se zákazníky vybudovaný komunikací | Theses on a related topic

473.
Mádlová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv prodejního prostředí na nákupní rozhodování ve firmě Calzedonia | Theses on a related topic

474.
Magrotová, Vlasta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: A.Mucha jako tvůrce nového reklamního stylu | Theses on a related topic

475.
Macháčková, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Význam chování prodavačů při vytváření image firmy | Theses on a related topic

476.
Machotová, Lucie
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Jak si udržet zákazníka | Theses on a related topic

477.
Machovská, Petra maiden name: Beránková
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Význam privátní značky pro společnost Dr.Max | Theses on a related topic

478.
Maitahová, Sandra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový průzkum na spotřebitelském trhu - případ tanečních škol | Theses on a related topic

479.
Majerová, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Aplikace marketingového výzkumu ve firmě | Theses on a related topic

480.
Majerová, Lucie
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mystery shopping - realizace konkrétního projektu | Theses on a related topic

481.
Malinová, Hana maiden name: Šmídová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Audit podniku a jeho operací | Theses on a related topic

482.
Malkrabová, Marie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Inovace NIKE, Inc. jako příležitost k obchodnímu úspěchu | Theses on a related topic

483.
Malkusová, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Trendy v online marketingu | Theses on a related topic

484.
Malyuk, Viktor
Faculty: University of Finance and Administration
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: E-business a jeho logistika | Theses on a related topic
Bachelor's thesis defence: E-business a jeho logistika | Theses on a related topic

485.
Mandová, Alexandra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití marketingového výzkumu v procesu budování značky | Theses on a related topic

486.
Marcilisová, Šárka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Vedení a motivace obchodní pracovní skupiny | Theses on a related topic

487.
Marčanová, Michaela
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

488.
Marček, Ondřej
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Brand management privátních značek maloobchodních řetězců v ČR | Theses on a related topic

489.
Marečková, Anna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Pozorování v marketingovém výzkumu | Theses on a related topic

490.
Mareš, Miroslav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Řízení vztahu se zákazníky – zákaznický servis | Theses on a related topic

491.
Marková, Anna
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mystery Shopping ve vybrané instituci | Theses on a related topic

492.
Marková, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing pro vybranou cílovou skupinu | Theses on a related topic

493.
Márová, Sandra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivní komunikace s různými typy zákazníků | Theses on a related topic

494.
Maršálková, Lenka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Food styling jako součást marketingu | Theses on a related topic

495.
Mařinec, Lukáš
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Logistické procesy ve zvolené společnosti | Theses on a related topic

496.
Masojídek, Štěpán
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Realitní časopis jako prostředek integrované marketingové komunikace společnosti Concept 2M spol. s r.o. (časopis REAL CITY ) | Theses on a related topic
Bachelor's thesis defence: Realitní časopis jako prostředek integrované marketingové komunikace společnosti Concept 2M spol. s r.o. (časopis REAL CITY ) | Theses on a related topic

497.
Masojídková, Monika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Věrnostní programy a jejich komunikační potenciál | Theses on a related topic

498.
Mašek, Jiří
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Řízení obchodu v MSP | Theses on a related topic

499.
Maštalířová, Nikol
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Význam marketingu při zavádění nové technologie ve výrobním podniku | Theses on a related topic

500.
Matějková, Zuzana maiden name: Matějková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Integrovaná marketingová komunikace - synergický efekt jednotlivých nástrojů | Theses on a related topic