Theses on a related topic (having the same keywords):

neziskova organizace, targeting, podpora prodeje, osobni prodej, segmentation, sales promotion, integrace, segmentace, positioning, vystavy, reklama, marketing, direct marketing, personal selling, exhibitions, advertising, nonprofit organization, unicef, public relations, integration

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1351.
Záhorová, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza marketingové komunikace při uvedení nové verze na trhu již etablovaného výrobku společnosti Citrix Systems | Theses on a related topic Display description

1352.
Zajíčková, Denisa
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Dopady regulace reklamy na řízení farmaceutických firem | Theses on a related topic

1353.
Zakharchenko, Anastasia
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Konfrontační reklama v konkurenčním boji | Theses on a related topic

1354.
Zakirbayeva, Kamilla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Advertisment – the phenomenon of communication | Theses on a related topic

1355.
Zalabák, Aleš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Reklama, spotřební chování a plánování komunikační strategie | Theses on a related topic
Bachelor's thesis defence: Reklama, spotřební chování a plánování komunikační strategie | Theses on a related topic
Bachelor's thesis defence: Reklama, spotřební chování a plánování komunikační strategie | Theses on a related topic

1356.
Zalozhnykh, Ilona
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace neziskových organizací s médii | Theses on a related topic
Bachelor's thesis defence: Komunikace neziskových organizací s médii | Theses on a related topic

1357.
Zámečník, Stanislav
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití prostředků podpory prodeje v organizaci | Theses on a related topic

1358.
Zárubová, Monika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza věrnostního programu Českých aerolinií | Theses on a related topic

1359.
Zázvorka, Adam
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu – senioři | Theses on a related topic
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu – senioři | Theses on a related topic

1360.
Zdražilová Heberová, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace v podmínkách neziskové organizace | Theses on a related topic

1361.
Zdvihalová, Alena
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Souvislost public relations a fundraisingu u neziskových organizací | Theses on a related topic

1362.
Zelená, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza prostředků, technik a efektivnosti vybrané PR kampaně | Theses on a related topic

1363.
Zelená, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Výběr média pro komunikační mix | Theses on a related topic

1364.
Zemanová, Jana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Propagace věrnostního programu obchodní jednotky - Tesco Clubcard | Theses on a related topic

1365.
Zheleznichenko, Valeriya
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication & Bachelor of Science in Business Administration
Bachelor's thesis defence: How the PR agency is evolving and what is the future of PR? | Theses on a related topic

1366.
Zhidov, Konstantin
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Magnitude of Corporate Communication with Media | Theses on a related topic

1367.
Zhuravlev, Artur
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Transmitting the personal image on corporations, brands and products as a marketing communication tool | Theses on a related topic

1368.
Zigulia, Elizaveta
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Sales Promotion Methods and Techniques – Consumer Contest | Theses on a related topic

1369.
Zimová, Jana maiden name: Kabátová
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Hospodaření a fungování neziskové organizace (případová studie) | Theses on a related topic

1370.
Zingl, Pavel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: "Product Placement" a "Branded entertainment" v komunikačním mixu | Theses on a related topic

1371.
Zmeškalová, Markéta
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza forem podpory prodeje u firmy MAKRO a vybraných velkoobchodních firem | Theses on a related topic

1372.
Zoubková, Markéta maiden name: Novotná
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Budování globální značky produktu pomocí nástrojů IMK ve vybraném podniku | Theses on a related topic

1373.
Zuzaňák, Ondřej
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový plán společnosti | Theses on a related topic

1374.
Zýval, Filip
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Psychologické aspekty vlivu reklamy na chování zákazníků lékárny | Theses on a related topic

1375.
Zýval, Filip
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Efektivnost marketingových nástrojů využívaných ve farmacii | Theses on a related topic

1376.
Žáčková, Tereza
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba reklamní kampaně | Theses on a related topic

1377.
Abakumov, Egor
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Business plan: "Memories" Photo Studio | Theses on a related topic

1378.
Abousamra, Ali
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Media is The Message | Theses on a related topic

1379.
Abramicheva, Lidiya
Faculty: University of Finance and Administration
Year: 2020, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Firemní kultura v čase změn | Theses on a related topic

1380.
Abylgazin, Aidar
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Eurasian Economic Union: Prospects and Problems of Development | Theses on a related topic

1381.
Aiznerová, Monika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace a její vliv na veřejné mínění | Theses on a related topic

1382.
Akbassova, Feiruza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metody a techniky podpory prodeje - spotřebitelské soutěže | Theses on a related topic

1383.
Akhmedova, Ekaterina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: HR marketing communication. The Importance of HR marketing for Employer Brand. | Theses on a related topic

1384.
Akylbayev, Kambar
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Key features of using Direct Marketing in bank sphere | Theses on a related topic

1385.
Al Charragh, Jakub
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Politický marketing na příkladu vybrané volební kampaně | Theses on a related topic

1386.
Alexeeva, Elizaveta
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Cultural Aspects of the Communication Campaign When the Company Enters the Selected Foreign Market | Theses on a related topic

1387.
Alijagićová, Sabina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Minimalismus jako životní styl a jeho význam v praxi marketingové komunikace | Theses on a related topic

1388.
Alikin, Mikhail
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Rozvoj reklamní kampaně (jako příklad, organizace maloobchodu s potravinami "Dobryňa") | Theses on a related topic

1389.
Alimpiyev, Lev
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sales Promotion as a Tool of the Integrated Marketing Communication in the Selected Trade Company | Theses on a related topic

1390.
Almássy, Robert
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Specifika komunikačního mixu prodeje osobních automobilů | Theses on a related topic

1391.
Almerová, Jana maiden name: Stodolová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Práce s texty - projevy v rámci krizové komunikace ve zdravotnických institucích - případové studie | Theses on a related topic

1392.
Almerová, Jana maiden name: Stodolová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza PR metod a technik v prostředí státní organizace | Theses on a related topic

1393.
Alo, Amina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Práce s marketingovým mixem jako předpoklad úspěchu podnikatelského subjektu na trhu | Theses on a related topic

1394.
Anderlová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro seniory | Theses on a related topic

1395.
Andresová, Iva
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová strategie vzdělávacích organizací | Theses on a related topic

1396.
Andriasova, Elina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication & Master of Business Administration
Master's thesis defence: Methods and sources of media research and application of the media data in media planning process | Theses on a related topic

1397.
Andrieux, Anne-Charlotte
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: The role of new media in a modern marketing communication | Theses on a related topic

1398.
Andrlová, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v EU)
Bachelor's thesis defence: Budování vodních stupňů na řece Labi z pohledu územní samosprávy a NNO. | Theses on a related topic

1399.
Andronkova, Anna
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vedení marketingového týmu | Theses on a related topic

1400.
Andrushchak, Valeriya
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketing in various cultural and social settings | Theses on a related topic