Theses on a related topic (having the same keywords):

marketingova strategie, pivni trh, campaign, podpora prodeje, marketing strategy, sales promotion, beer, swot analyza, pivo, beer market, cilova skupina, kampan, marketingova komunikace, konkurence, marketing communication, swot analysis, competition, cile, objectives, target group

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2051.
Kohoutková, Lucie
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingová strategie firmy Plzeňský Prazdroj, a. s. | Theses on a related topic Display description

2052.
Köchert, Daniel
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr pro rozšíření stávajících aktivit MSP | Theses on a related topic

2053.
Kokyová, Nikola
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh na změnu strategie v pořádání soutěže Miss Česká republika | Theses on a related topic

2054.
Kolář, Daniel
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Logistika v nadnárodní společnosti | Theses on a related topic

2055.
Kolář, Viktor
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Implementace trendů cestovního ruchu do marketingové komunikace CK a CA ve 21. století | Theses on a related topic

2056.
Kolcun, Jaroslav
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový plán pro spol. s r.o. podnikající v oboru výuky bojových umění se zvláštním zaměřením na japonské bojové umění jujutsu | Theses on a related topic

2057.
Kolesa, Kryštof
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Product placement v současném televizním seriálu | Theses on a related topic

2058.
Kolesnikova, Anastasia
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Early Adopters – Young People as the New Media and Communication Technologies Users | Theses on a related topic

2059.
Komárková, Karolína
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Trendy marketingové komunikace a jejich aplikace v Bowling baru Step | Theses on a related topic

2060.
Komleva, Daria
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketing Management and Marketing planning | Theses on a related topic

2061.
Končalová, Kateřina maiden name: Benešová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza marketingové komunikace úspor energie v domácnostech | Theses on a related topic

2062.
Kopal, František
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Faktory ovlivňující konkurenceschopnost v daném odvětví | Theses on a related topic

2063.
Kopal, Vladimír
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza aktuálních způsobů komunikace a návrh modelu komunikace v budoucnosti | Theses on a related topic

2064.
Kopta, Michael
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing vybrané neziskové organizace | Theses on a related topic

2065.
Kopuletá, Michaela maiden name: Kytková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Strukturální fondy - zaměření na Evropský sociální fond a jeho projekty | Theses on a related topic

2066.
Korelová, Lucie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Podpora prodeje a její metody a techniky | Theses on a related topic

2067.
Korinkova, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifiky integrované marketingové komunikace ve vybraných oborech (Projekt marketingové komunikace módní značky vstupující na nový trh) | Theses on a related topic

2068.
Kornfeilová, Martina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Zavedení systému CRM ve společnosti Kornfeil spol. s.r.o. | Theses on a related topic

2069.
Kornfeilová, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh marketingové strategie firmy Kornfeil, spol. s r.o. při vstupu na americký trh | Theses on a related topic

2070.
Koshelya, Svitlana
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Podnikatelský záměr na rozšíření produktové strategie podniku LakoPlast s.r.o. na trh Ukrajiny | Theses on a related topic

2071.
Kositsyn, Yury
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Magnitude of corporate communication with media | Theses on a related topic

2072.
Kosová, Petra
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Zahájení podnikatelské činnosti na základě konkrétního podnikatelského záměru | Theses on a related topic

2073.
Kostkina, Olena
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Finanční a nefinanční faktory ovlivňující výkonnost podniku Nestlé Česko s.r.o. v letech 2009 - 2013 | Theses on a related topic

2074.
Köstl, Nina maiden name: Boichenko
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Nové trendy v marketingové komunikaci profesionálních sportovních klubů | Theses on a related topic

2075.
Kostolná, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komunikace při utváření podnikové identity | Theses on a related topic

2076.
Kostrounková, Michaela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Srovnávací reklama | Theses on a related topic

2077.
Kot, Martin
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru obchodu | Theses on a related topic

2078.
Kotabová, Sára
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Význam sponzoringu v alpských disciplínách | Theses on a related topic

2079.
Kotě, Vít
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský záměr Hotel na Volyni | Theses on a related topic

2080.
Koubek, Matěj
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Efektivní uplatňování nástrojů sportovního marketingu | Theses on a related topic

2081.
Koubová, Jitka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vyhodnocení produktové strategie Komerční banky a.s. | Theses on a related topic

2082.
Koubová, Kristýna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza úlohy komunikace v jednotlivých etapách životního cyklu produktu West Duo | Theses on a related topic

2083.
Koula, Alexandr
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Online marketing sportovního areálu Freestyle Kolbenka | Theses on a related topic

2084.
Koula, Tomáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Nové trendy v marketingové komunikaci s využitím buzzmarketingových metod | Theses on a related topic

2085.
Kouřil, Michal
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Strategie českého podniku | Theses on a related topic

2086.
Koutenská, Sabina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketing v neziskové organizaci | Theses on a related topic

2087.
Koutníková, Veronika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv marketingové komunikace na spotřebitele v důchodovém věku | Theses on a related topic

2088.
Kováčik, Juraj
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Volba účinného manažerského stylu v řízení firmy, při podpoře různých typů podnikatelských strategií | Theses on a related topic

2089.
Kováčová, Erika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Analýza propagačnej komunikácie neziskovej organizácie AIESEC | Theses on a related topic

2090.
Kovalová, Martina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komparační studie komunikačních postupů a chování developerů | Theses on a related topic

2091.
Kovář, Pavel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Vytvoření efektivního marketingového plánu ve stavebnictví | Theses on a related topic

2092.
Koželuhová, Michaela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Efektivita ve vedení a řízení lidí | Theses on a related topic

2093.
Koželuhová, Veronika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Rozhodnutí o rozvoji výrobkového portfolia (matice, BCG a GE) | Theses on a related topic

2094.
Král, Jakub
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategické a detailní plánování reklamní kampaně v podmínkách společnosti Hudy sport a.s. | Theses on a related topic

2095.
Králíková, Ester maiden name: Potočkiová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Podniková kultura ve společnosti T-Mobile Czech Republic a.s. | Theses on a related topic

2096.
Králová, Barbora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Krizová komunikace jako součást řízení rizik podniku Clarisse Fashion Atelier | Theses on a related topic

2097.
Králová, Jana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Diferenciace spotřebního chování obyvatelstva České republiky | Theses on a related topic

2098.
Králová, Monika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba mediální strategie pro společnost XY | Theses on a related topic
Bachelor's thesis defence: Tvorba mediální strategie pro společnost XY | Theses on a related topic

2099.
Králová, Zuzana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Literární inspirace v reklamách vybraných společností | Theses on a related topic

2100.
Krása, Jakub
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Krizová komunikace v oblasti energetiky | Theses on a related topic